Use & Processing · Company practice
A TVsquared ad-conversion cookie is listed as functional
The _tq_id cookie set by TVsquared is listed in the functional table. Its description says the main use is to trace conversions from ads back to the initial visit, and its listed term is 729 days.
Details not recorded for this card
Supporting quotations
_tq_id.TV-7281456336-1.3158
This cookie is set by TVsquared. The main use of the cookies is to trace conversions from ads back to the initial visit.
729 days
Not stated here
- The notice does not explain why an ad-conversion cookie is grouped with functionality cookies.