These Terms are your contract with Meta Platforms, Inc. for Instagram
These Terms of Use govern your access to and use of Instagram and form an agreement between you and Meta Platforms, Inc., which provides Instagram as one of its Meta Products. The separate Meta Terms of Service do not apply to Instagram. The Terms give way where Meta expressly states that separate terms (and not these) apply, and some features come with additional terms you are offered when you use them, which then become part of the agreement. If you do not agree, the Terms say not to access or use Instagram. Meta can update the Terms; unless the law requires otherwise it will notify you before changes take effect, and continuing to use Instagram afterward binds you to the updated version.
Supporting quotations
These Terms of Use (or "Terms") govern your access and use of Instagram, except where we expressly state that separate terms (and not these) apply
The Meta Terms of Service do not apply to this Service.
These Terms of Use therefore constitute an agreement between you and Meta Platforms, Inc. If you do not agree to these Terms, then do not access or use Instagram.
If you use certain other features or related services, you will be provided with an opportunity to agree to additional terms that will also become a part of our agreement.
Then, if you continue to access or use the Service, you will be bound by the updated Terms.
Qualifications & exceptions
The Meta Terms of Service do not apply to Instagram.
Feature-specific terms (for example payments, Avatars, Meta AI) are covered in section 7.1.
Not stated here
This saved copy states no effective or last-updated date.
The linked Meta Products list and feature terms were not supplied.
Legal Rights & Agreement Rules · Restriction or exception
Upfront notice: disputes go to individual arbitration, with a class-action waiver
At the top of the Terms, Meta gives a capitalized notice that disputes between you and Meta will be resolved by binding, individual arbitration and that you waive the right to take part in a class action lawsuit or class-wide arbitration. Section 7.4 sets out the general rule: except as provided there, claims arising out of or related to these Terms or Instagram must be arbitrated individually. The notice itself says there are exceptions and a way to opt out, both explained later in section 7.4.
Supporting quotations
YOU AGREE THAT DISPUTES BETWEEN YOU AND US WILL BE RESOLVED BY BINDING, INDIVIDUAL ARBITRATION AND YOU WAIVE YOUR RIGHT TO PARTICIPATE IN A CLASS ACTION LAWSUIT OR CLASS-WIDE ARBITRATION.
WE EXPLAIN SOME EXCEPTIONS AND HOW YOU CAN OPT OUT OF ARBITRATION BELOW.
Except as provided below, you and we agree that any cause of action, legal claim, or dispute between you and us arising out of or related to these Terms or Instagram ("claim(s)") must be resolved by arbitration on an individual basis.
Qualifications & exceptions
Exceptions include small claims court and certain categories of claims; a 30-day opt-out is available (section 7.4 cards).
Inference & Profiling · Company practice
Instagram builds systems to learn what you care about and personalize what you see
Meta agrees to provide the Instagram Service, which it defines broadly as all Instagram products, features, apps, services, technologies and software. Part of the Service is personalization: Meta builds systems that try to understand who and what you and others care about and uses that information to highlight content, features, offers and accounts you might be interested in, based on things you and others do on and off Instagram. Meta's promise to provide the Service is limited by its right, in section 6, to refuse or stop providing all or part of the Service in stated situations.
Supporting quotations
We agree to provide you with the Instagram Service. The Service includes all of the Instagram products, features, applications, services, technologies, and software that we provide
Offering personalized opportunities to create, connect, communicate, discover and share.
So we build systems that try to understand who and what you and others care about, and use that information to help you create, find, join and share in experiences that matter to you.
Part of that is highlighting content, features, offers and accounts that you might be interested in, and offering ways for you to experience Instagram, based on things that you and others do on and off Instagram.
We can refuse to provide or stop providing all or part of the Service to you
Qualifications & exceptions
Personalization draws on activity both on and off Instagram, including other people's activity.
Not stated here
The Terms do not list which off-Instagram activity is used; the Privacy Policy was not supplied.
Security & Safeguards · Company practice
Meta uses all its information for security and may share misuse reports with Meta Companies or police
To keep the platform positive, inclusive and safe, Meta says it has teams and systems that combat abuse, violations of its Terms and policies, and harmful and deceptive behavior. It uses all the information it has, including yours, to try to keep the platform secure. It also may share information about misuse or harmful content with other Meta Companies or with law enforcement. Meta also develops tools and resources it offers when it thinks people might need help.
Supporting quotations
Fostering a positive, inclusive, and safe environment.
We also have teams and systems that work to combat abuse and violations of our Terms and policies, as well as harmful and deceptive behavior.
We use all the information we have-including your information-to try to keep our platform secure.
We also may share information about misuse or harmful content with other Meta Companies or law enforcement.
We develop and use tools and offer resources to our community members that help to make their experiences positive and inclusive, including when we think they might need help.
Qualifications & exceptions
Sharing with other Meta Companies or law enforcement is stated as something Meta may do, limited to information about misuse or harmful content.
Not stated here
When law enforcement sharing happens is not detailed here; the linked Privacy Policy was not supplied.
Use & Processing · Company practice
Instagram relies on AI, machine learning and automation to run the Service
Meta says organizing and analyzing information is central to Instagram. It creates and uses technologies, including artificial intelligence and machine learning, to personalize, protect and improve the Service at very large scale, and uses automated technologies to help ensure the Service works and keeps its integrity.
Supporting quotations
Developing and using technologies that help us consistently serve our growing community.
Organizing and analyzing information for our growing community is central to our Service.
Technologies like artificial intelligence and machine learning give us the power to apply complex processes across our Service.
A big part of our Service is creating and using cutting-edge technologies that help us personalize, protect, and improve our Service on an incredibly large scale for a broad global community.
Automated technologies also help us ensure the functionality and integrity of our Service.
Not stated here
Specific automated decisions are not described; the linked Privacy Policy was not supplied.
Sharing & Disclosure · Company practice
Instagram shares information about you across the Meta Companies
Instagram is part of the Meta Companies, which share technology, systems, insights and information, including the information Meta has about you, in order to provide services Meta describes as better, safer and more secure. Meta also provides ways to interact across the Meta Company Products you use and designs systems for a consistent experience across them, depending on your choices.
Supporting quotations
Providing consistent and seamless experiences across other Meta Company Products.
Instagram is part of the Meta Companies, which share technology, systems, insights, and information-including the information we have about you
in order to provide services that are better, safer, and more secure.
We also provide ways to interact across the Meta Company Products that you use, and designed systems to achieve a seamless and consistent experience across the Meta Company Products depending on your choices.
Qualifications & exceptions
"Depending on your choices" is attached to the cross-product experience, not to the sharing of information among the Meta Companies.
Not stated here
Which Meta Companies receive what information is not stated; the Privacy Policy was not supplied.
Use & Processing · Company practice
Your data is stored and transferred worldwide, including outside your country
To operate a global service, Meta says it must store and transfer data across its systems around the world, including outside your country of residence, and calls this infrastructure necessary and essential to provide the Service. The infrastructure may be owned or operated by Meta Platforms, Inc., Meta Platforms Ireland Limited, or their affiliates.
Supporting quotations
Ensuring access to our Service.
To operate our global Service, we must store and transfer data across our systems around the world, including outside of your country of residence.
The use of this global infrastructure is necessary and essential to provide our Service.
This infrastructure may be owned or operated by Meta Platforms, Inc., Meta Platforms Ireland Limited, or their affiliates.
Not stated here
Transfer safeguards are described only in the linked Privacy Policy, which was not supplied.
Linking & Identification · Company practice
Ads are chosen using data from Instagram, other Meta products and third-party partners
Meta uses data from Instagram, from other Meta Company Products and from third-party partners to show you ads, offers and other sponsored content that it believes will be meaningful to you.
Supporting quotations
Connecting you with brands, products, and services in ways you care about.
We use data from Instagram and other Meta Company Products, as well as from third-party partners, to show you ads, offers, and other sponsored content that we believe will be meaningful to you.
Qualifications & exceptions
Section 2 adds that Meta does not sell your personal data and does not tell advertisers who you are.
Not stated here
The third-party partners and data types are not named here.
Use & Processing · Company practice
Meta uses your information for research, including with outside collaborators
Meta uses the information it has to study the Service and to collaborate with others on research, for the stated purposes of improving the Service and contributing to the well-being of its community.
Supporting quotations
Research and innovation.
We use the information we have to study our Service and collaborate with others on research to make our Service better and contribute to the well-being of our community.
Not stated here
Who the research collaborators are and what information they receive is not stated.
Inference & Profiling · Permission or license
Instagram is free because you agree to see ads targeted with your personal data
Instead of paying to use Instagram, by using the Service you acknowledge that Meta can show you ads that businesses and organizations pay to promote on and off the Meta Company Products. Meta uses your personal data, such as information about your activity and interests, to make the ads you see more relevant to you.
Supporting quotations
Instead of paying to use Instagram, by using the Service covered by these Terms, you acknowledge that we can show you ads that businesses and organizations pay us to promote on and off the
We use your personal data, such as information about your activity and interests, to show you ads that are more relevant to you.
Qualifications & exceptions
The data used is described by example (activity and interests), not as a complete list.
Not stated here
The full set of data used for ads is in the Privacy Policy, which was not supplied.
Sharing & Disclosure · Company commitment
Meta says it does not sell your personal data or tell advertisers who you are
Meta states that it shows ads without telling advertisers who you are and that it does not sell your personal data. Advertisers tell Meta things like their business goal and the kind of audience they want, and Meta then shows the ad to people who might be interested.
Supporting quotations
We show you relevant and useful ads without telling advertisers who you are. We don’t sell your personal data.
We allow advertisers to tell us things like their business goal and the kind of audience they want to see their ads. We then show their ad to people who might be interested.
Not stated here
"Sell" is not defined in these Terms.
Sharing & Disclosure · Company practice
Advertisers get aggregate ad reports, but not your name or email unless you allow it
Meta gives advertisers reports on how their ads perform and how people interact with their content on and off Instagram, for example general demographic and interest information about their audience. Meta does not share information that directly identifies you, such as your name or email address that by itself can be used to contact or identify you, unless you give Meta specific permission.
Supporting quotations
We also provide advertisers with reports about the performance of their ads to help them understand how people are interacting with their content on and off Instagram.
For example, we provide general demographic and interest information to advertisers to help them better understand their audience.
We don’t share information that directly identifies you (information such as your name or email address that by itself can be used to contact you or identifies who you are) unless you give us specific permission.
Qualifications & exceptions
Only information that directly identifies you is withheld; general demographic and interest information is shared.
You may see branded content on Instagram: posts by account holders who promote products or services because of a commercial relationship with the business partner mentioned in the content.
Supporting quotations
You may see branded content on Instagram posted by account holders who promote products or services based on a commercial relationship with the business partner mentioned in their content.
Qualifications & exceptions
Section 4.2 requires people who post branded content to follow the Branded Content Policies.
Data Access & Collection · Restriction or exception
You must agree to the separate Privacy Policy to use Instagram
Meta says providing Instagram requires collecting and using your information. How Meta collects, uses and shares information across the Meta Products, and the ways you can control your information (including Instagram's privacy and security settings), are explained in a separate Privacy Policy. You must agree to that Privacy Policy to use Instagram.
Supporting quotations
Providing our Service requires collecting and using your information.
You must agree to the Privacy Policy to use Instagram.
Not stated here
The Privacy Policy is linked, not supplied; its contents are not analyzed here.
Account & Service Control · Restriction or exception
Who can use Instagram: 13 or older, not barred by law, not previously disabled, not a sex offender
In return for Meta's commitment to provide the Service, you must make certain commitments. To use Instagram you must be at least 13 years old; you must not be prohibited from receiving any aspect of the Service under applicable laws, or from engaging in payments-related services if you are on an applicable denied party listing; Meta must not have previously disabled your account for violation of law or any of its policies; and you must not be a convicted sex offender.
Supporting quotations
In return for our commitment to provide the Service, we require you to make the below commitments to us.
So, we need you to commit to a few restrictions in order to be part of the Instagram community.
You must be at least 13 years old.
You must not be prohibited from receiving any aspect of our Service under applicable laws or engaging in payments related Services if you are on an applicable denied party listing.
We must not have previously disabled your account for violation of law or any of our policies.
You must not be a convicted sex offender.
Qualifications & exceptions
The denied-party condition is tied to payments-related services.
Not stated here
The Terms do not say how age is verified.
Account & Service Control · Restriction or exception
You can stay anonymous to others but must give Meta accurate information and not impersonate
You do not have to disclose your identity on Instagram, but you must give Meta accurate and up-to-date information, including registration information, which may include personal data. You may not impersonate someone or something you are not or provide inaccurate information, and you cannot create an account for someone else unless you have their express permission.
Supporting quotations
You can't impersonate others or provide inaccurate information.
You don't have to disclose your identity on Instagram, but you must provide us with accurate and up to date information (including registration information), which may include providing personal data.
Also, you may not impersonate someone or something you aren't, and you can't create an account for someone else unless you have their express permission.
Qualifications & exceptions
Not disclosing your identity on Instagram is allowed; accuracy toward Meta is still required.
Legal Rights & Agreement Rules · Restriction or exception
No unlawful or fraudulent use, and you must follow Meta's linked policies
You cannot do anything unlawful, misleading or fraudulent or for an illegal or unauthorized purpose. You also cannot violate, or help or encourage others to violate, these Terms or Meta's policies, in particular the Community Standards, the Meta Platform Terms and Developer Policies, and the Music Guidelines.
Supporting quotations
Providing a safe and open Service for a broad community requires that we all do our part.
You can't do anything unlawful, misleading, or fraudulent or for an illegal or unauthorized purpose.
Community Standards
You can't violate (or help or encourage others to violate) these Terms or our policies, including in particular the
Qualifications & exceptions
Breaking these rules can lead to content removal or account termination (section 6).
Not stated here
The linked policies were not supplied; their contents are not analyzed here.
Content & IP Rights · Restriction or exception
If you post branded content, you must use Meta's branded content tool
If you post branded content, you must comply with Meta's Branded Content Policies, which require you to use Instagram's branded content tool.
Supporting quotations
If you post branded content, you must comply with our
which require you to use our branded content tool.
Not stated here
The Branded Content Policies were linked, not supplied.
Security & Safeguards · Restriction or exception
Don't disrupt the Service, including by abusing reports or appeals
You cannot do anything to interfere with or impair the intended operation of the Service. This includes misusing any reporting, dispute or appeals channel, for example by making fraudulent or groundless reports or appeals.
Supporting quotations
You can't do anything to interfere with or impair the intended operation of the Service.
This includes misusing any reporting, dispute, or appeals channel, such as by making fraudulent or groundless reports or appeals.
Security & Safeguards · Restriction or exception
No automated account creation or data collection without Meta's express permission
You cannot attempt to create accounts or access or collect information in unauthorized ways. This includes creating accounts or accessing or collecting information in an automated way without Meta's express permission, whether or not the automated access or collection happens while logged in to an Instagram account.
Supporting quotations
You can't attempt to create accounts or access or collect information in unauthorized ways.
This includes creating accounts or accessing or collecting information in an automated way without our express permission, regardless of whether such automated access or collection is undertaken while logged-in to an Instagram account.
Qualifications & exceptions
Section 7.4 lets Meta take claims about automated or unauthorized access to court rather than arbitration.
Account & Service Control · Restriction or exception
No buying, selling or transferring accounts, usernames, credentials or Instagram data
You cannot sell, license or purchase any account or data obtained from Meta or the Service, whether or not the data was obtained while logged in. This includes trying to buy, sell or transfer any part of your account, including your username; soliciting, collecting or using other users' login credentials or badges; and requesting or collecting Instagram usernames or passwords, or misappropriating access tokens.
Supporting quotations
You can’t sell, license, or purchase any account or data obtained from us or our Service, regardless of whether such data was obtained while logged-in to an Instagram account.
This includes attempts to buy, sell, or transfer any aspect of your account (including your username); solicit, collect, or use login credentials or badges of other users; or request or collect Instagram usernames, passwords, or misappropriate access tokens.
Content & IP Rights · Restriction or exception
Respect others' privacy and IP; you promise you have rights to what you post
You cannot post someone else's private or confidential information without permission, or do anything that violates someone else's rights, including intellectual property rights such as copyright or trademark infringement or counterfeit or pirated goods. You may use others' works under exceptions or limitations to copyright and related rights under applicable law. You represent that you own or have obtained all necessary rights to the content you post or share.
Supporting quotations
You can't post someone else’s private or confidential information without permission or do anything that violates someone else's rights, including intellectual property rights (e.g., copyright infringement, trademark infringement, counterfeit, or pirated goods).
You may use someone else's works under exceptions or limitations to copyright and related rights under applicable law.
You represent you own or have obtained all necessary rights to the content you post or share.
Qualifications & exceptions
Repeated infringement of others' IP is a stated ground for Meta to stop providing the Service (section 6).
Security & Safeguards · Restriction or exception
No reverse engineering or bypassing access controls
You cannot modify, translate, create derivative works of, or reverse engineer Meta's products or their components. You also cannot do, or attempt to do, anything to circumvent, bypass or override technological measures that control or limit access to the Service or data.
Supporting quotations
You can’t modify, translate, create derivative works of, or reverse engineer our products or their components.
You can't do, or attempt to do, anything to circumvent, by-pass, or override any technological measures that control or limit access to the Service or data.
Qualifications & exceptions
Section 5 allows modifying or extracting source code with Meta's written permission or under an open source license.
Account & Service Control · Restriction or exception
No domain names or URLs in your username without written consent
You cannot use a domain name or URL in your username without Meta's prior written consent.
Supporting quotations
You can't use a domain name or URL in your username without our prior written consent.
Content & IP Rights · Permission or license
You keep ownership but give Meta a broad, transferable, sub-licensable license to your content
Meta does not claim ownership of content you post, and you are free to share it with anyone else. But when you share, post or upload content covered by intellectual property rights (like photos or videos), you grant Meta a non-exclusive, royalty-free, transferable, sub-licensable, worldwide license to host, use, distribute, modify, run, copy, publicly perform or display, translate, and create derivative works of it, consistent with your privacy and application settings. The license ends when your content is deleted from Meta's systems. You can delete content individually or all at once by deleting your account, but under section 6 deletion begins up to 30 days after your request and can take further time, so the license end is tied to actual deletion, not to your request.
Supporting quotations
As part of our agreement, you also give us permissions that we need to provide the Service.
We do not claim ownership of your content, but you grant us a license to use it.
We do not claim ownership of your content that you post on or through the Service and you are free to share your content with anyone else, wherever you want.
you hereby grant to us a non-exclusive, royalty-free, transferable, sub-licensable, worldwide license to host, use, distribute, modify, run, copy, publicly perform or display, translate, and create derivative works of your content (consistent with your privacy and application settings).
This license will end when your content is deleted from our systems. You can delete content individually or all at once by deleting your account.
When you request to delete content or your account, the deletion process will automatically begin no more than 30 days after your request.
Qualifications & exceptions
The license is transferable and sub-licensable, so Meta can pass it on to others.
Section 6 lists situations where deletion takes longer, including content others used under this license and have not deleted.
Not stated here
How "consistent with your privacy and application settings" limits each listed use is not detailed.
Sharing & Disclosure · Permission or license
Meta can show your name, photo, likes and follows next to ads, unpaid
You give Meta permission to show your username, profile picture, and information about your actions (such as likes) or relationships (such as follows) next to or in connection with accounts, ads, offers and other sponsored content you follow or engage with that are displayed on Meta Products, without any compensation to you. For example, Meta may show that you liked a brand's sponsored post. Your actions on sponsored content and follows of sponsored accounts can be seen only by people who have permission to see that content or follow, and Meta says it will respect your ad settings.
Supporting quotations
Permission to use your username, profile picture, and information about your relationships and actions with accounts, ads, and sponsored content.
You give us permission to show your username, profile picture, and information about your actions (such as likes) or relationships (such as follows) next to or in connection with accounts, ads, offers, and other sponsored content that you follow or engage with that are displayed on Meta Products, without any compensation to you.
As with actions on other content and follows of other accounts, actions on sponsored content and follows of sponsored accounts can be seen only by people who have permission to see that content or follow. We will also respect your ad settings.
Qualifications & exceptions
No compensation is paid for this use.
Visibility is limited to people who already have permission to see that content or follow.
Not stated here
The ad settings that limit this are described only in a linked help page, not supplied.
Security & Safeguards · Permission or license
Meta can download and install updates on your device
You agree that Meta can download and install updates to the Service on your device.
Supporting quotations
You agree that we can download and install updates to the Service on your device.
Not stated here
The Terms do not say whether you can decline or delay updates.
Account & Service Control · Permission or license
Meta may change your username
If you choose a username or similar identifier, Meta may change it if it believes doing so is appropriate or necessary, for example if it infringes someone's intellectual property or impersonates another user.
Supporting quotations
If you select a username or similar identifier for your account, we may change it if we believe it is appropriate or necessary (for example, if it infringes someone's intellectual property or impersonates another user).
Qualifications & exceptions
The standard is Meta's own belief; the IP and impersonation cases are examples, not a complete list.
Content & IP Rights · Restriction or exception
Meta keeps rights to its own content and marks; use them only as permitted
If you add Meta-provided content covered by its intellectual property (for example images, designs, videos or sounds) to content you create or share, Meta keeps all rights to its content, though not to yours. You can use Meta's intellectual property and trademarks or similar marks only as expressly permitted by its Brand Guidelines or with its prior written permission.
Supporting quotations
If you use content covered by intellectual property rights that we have and make available in our Service (for example, images, designs, videos, or sounds we provide that you add to content you create or share), we retain all rights to our content (but not yours).
You can only use our intellectual property and trademarks or similar marks as expressly permitted by our
or with our prior written permission.
Not stated here
The Brand Guidelines were linked, not supplied.
Security & Safeguards · Restriction or exception
Modifying or extracting Meta's source code needs written permission or an open source license
You must have written permission from Meta, or rights under an open source license, to modify, create derivative works of, decompile, or otherwise attempt to extract source code from Meta.
Supporting quotations
You must obtain written permission from us or under an open source license to modify, create derivative works of, decompile, or otherwise attempt to extract source code from us.
Meta can remove content it believes breaks the Terms, its policies or the law
Meta can remove any content or information you share on Instagram if it believes it violates these Terms or its policies (including the Community Standards), or if Meta is permitted or required to do so by law.
Supporting quotations
We can remove any content or information you share on the Service if we believe that it violates these Terms of Use, our policies (including our
or we are permitted or required to do so by law.
Qualifications & exceptions
The standard is Meta's belief that content violates the rules.
Not stated here
Notice or appeal rights for removed content are not described in these Terms.
Content & IP Rights · Company practice
Independent fact-checkers can rate content and Meta may add a notice
Meta works with independent fact-checkers in many jurisdictions to combat misinformation. When fact-checkers have rated content, Meta may add a notice to provide additional context.
Supporting quotations
We work with independent fact-checkers in many jurisdictions to combat misinformation. When content has been rated by fact-checkers, we may add a notice to provide additional context.
Not stated here
The jurisdictions where fact-checking applies are not listed.
Account & Service Control · Permission or license
Meta can cut off your access immediately for broad reasons, including legal risk to Meta
Meta can refuse to provide or stop providing all or part of the Service to you, including terminating or disabling your access to Meta Products and Meta Company Products, immediately to protect its community or services, or if you create risk or legal exposure for Meta, violate these Terms or its policies, repeatedly infringe others' intellectual property, or where Meta is permitted or required to do so by law. Meta can also terminate or change the Service, remove or block content, or stop providing all or part of the Service if it determines that doing so is reasonably necessary to avoid or mitigate adverse legal or regulatory impacts on Meta. If you believe your account was terminated in error, the Terms point you to the Help Center.
Supporting quotations
We can refuse to provide or stop providing all or part of the Service to you (including terminating or disabling your access to the Meta Products and Meta Company Products) immediately to protect our community or services, or if you create risk or legal exposure for us, violate these Terms of Use or our policies (including our
if you repeatedly infringe other people's intellectual property rights, or where we are permitted or required to do so by law.
We can also terminate or change the Service, remove or block content or information shared on our Service, or stop providing all or part of the Service if we determine that doing so is reasonably necessary to avoid or mitigate adverse legal or regulatory impacts on us.
If you believe your account has been terminated in error, or you want to disable or permanently delete your account, consult our
Qualifications & exceptions
Termination can extend beyond Instagram to other Meta Products and Meta Company Products.
Section 7.3 says Meta is not liable for lost data, including when it deletes your account.
Not stated here
The Terms give no advance-notice requirement or appeal procedure; the Help Center was not supplied.
Deleting content or your account can take up to about 30 + 90 + 90 days
When you ask to delete content or your account, the deletion process starts automatically no more than 30 days after your request. Deleting the content can take up to 90 days after the process starts. During that time the content is no longer visible to other users but remains subject to these Terms and the Privacy Policy. After deletion, it can take up to another 90 days to remove it from backups and disaster recovery systems. Some content is kept longer in the situations listed next.
Supporting quotations
When you request to delete content or your account, the deletion process will automatically begin no more than 30 days after your request.
It may take up to 90 days to delete content after the deletion process begins.
While the deletion process for such content is being undertaken, the content is no longer visible to other users, but remains subject to these Terms of Use and our
After the content is deleted, it may take us up to another 90 days to remove it from backups and disaster recovery systems.
Qualifications & exceptions
The 90-day periods are stated as maximums ("may take up to"), subject to the listed exceptions.
When deleted content is kept beyond 90 days, and the license continues
Content is not deleted within 90 days of the deletion process starting in three situations. First, where others have used your content under the content license and have not deleted it, the license continues to apply until that content is deleted (even though the license otherwise ends when your content is deleted from Meta's systems). Second, where technical limitations make deletion within 90 days impossible, Meta will finish deletion as soon as technically feasible. Third, where deletion would restrict Meta's ability to investigate or identify illegal activity or violations of its terms and policies, protect the safety and security of its products, systems and users, comply with a legal obligation such as preserving evidence, or comply with a request from a judicial or administrative authority, law enforcement or a government agency. In that third case the content is kept no longer than necessary for those purposes, with the exact duration decided case by case.
Supporting quotations
Content will not be deleted within 90 days of the account deletion or content deletion process beginning in the following situations:
where your content has been used by others in accordance with this license and they have not deleted it (in which case this license will continue to apply until that content is deleted); or
where deletion within 90 days is not possible due to technical limitations of our systems, in which case, we will complete the deletion as soon as technically feasible; or
where deletion would restrict our ability to:
investigate or identify illegal activity or violations of our terms and policies (for example, to identify or investigate misuse of our products or systems);
protect the safety and security of our products, systems, and users;
comply with a legal obligation, such as the preservation of evidence; or
comply with a request of a judicial or administrative authority, law enforcement, or a government agency;
in which case, the content will be retained for no longer than is necessary for the purposes for which it has been retained (the exact duration will vary on a case-by-case basis).
This license will end when your content is deleted from our systems.
Qualifications & exceptions
The case-by-case retention has no fixed outer limit in the Terms.
Not stated here
Which content is held for investigations or legal requests in a given case is not knowable from the Terms.
After your account ends, the commitments, removal and dispute sections still bind you
If you delete your account or Meta disables it and you stop using Instagram, or the contract otherwise ends, the Terms terminate as an agreement between you and Meta. But section 6 (content removal and termination), section 4 (Your Commitments) and section 7 (Our Agreement and What Happens if We Disagree, including arbitration, liability limits and indemnity) continue to apply afterward. Section 8 adds that you can end the agreement, for example if you reject updated Terms, by deleting your account and no longer using Instagram.
Supporting quotations
If you delete or we disable your account, and you stop accessing or using Instagram, or if this contract is otherwise terminated, then these Terms shall terminate as an agreement between you and us
but this section, the section above called "Your Commitments," and the section below called "Our Agreement and What Happens if We Disagree" will still apply even after your account is terminated, disabled, or deleted, or this contract is otherwise terminated.
If you do not agree to any updated Terms or wish to terminate your agreement to this contract, you can do so by deleting your account
Qualifications & exceptions
Surviving sections are named by title in the source, not by number.
Legal Rights & Agreement Rules · Context
Music, API, payments, Avatars and Meta AI have their own terms, which win in a conflict
Your use of music on Instagram is also subject to the Music Guidelines, and your use of the API is subject to the Meta Platform Terms and Developer Policies. For certain other features or related services you will be offered additional terms that become part of the agreement: for example, payment features require agreeing to the Community Payment Terms, the Avatar Terms apply if you use Avatars, and the Meta AI Terms apply if you use Meta's AI products and features. If any of those terms conflict with this agreement, those other terms govern.
Supporting quotations
7.1 Our Agreement.
Your use of music on the Service is also subject to our
and your use of our API is subject to our
If you use certain other features or related services, you will be provided with an opportunity to agree to additional terms that will also become a part of our agreement.
For example, if you use payment features, you will be asked to agree to the
If you use our AI products and features, the
If any of those terms conflict with this agreement, those other terms will govern.
Qualifications & exceptions
The listed feature terms are examples ("for example"), not a complete list.
Not stated here
None of the linked feature terms were supplied; their contents are not analyzed here.
Severability, written-and-signed amendments, no waiver by inaction, reserved rights
If any part of the agreement is unenforceable, the rest stays in effect. Any amendment or waiver must be in writing and signed by Meta, and Meta's failure to enforce any part of the agreement is not a waiver. Meta reserves all rights not expressly granted to you.
Supporting quotations
If any aspect of this agreement is unenforceable, the rest will remain in effect.
Any amendment or waiver to our agreement must be in writing and signed by us. If we fail to enforce any aspect of this agreement, it will not be a waiver.
We reserve all rights not expressly granted to you.
Qualifications & exceptions
Section 8 separately lets Meta update the Terms by notice, with continued use binding you.
Cross-references
contrast (model-proposed): Meta can change the Terms with prior notice; continued use means you accept — contrast: Amendments must be in writing and signed by Meta, while section 8 lets Meta update the Terms by notice with continued use as acceptance; the Terms do not explain how the two mechanisms interact.
Legal Rights & Agreement Rules · Restriction or exception
Meta affiliates can enforce the Terms; you can't transfer them, but Meta can
Meta's past, present and future affiliates and agents, including Instagram LLC, can invoke Meta's rights under the agreement if they become involved in a dispute; otherwise the agreement gives no rights to third parties. You cannot transfer your rights or obligations under the agreement without Meta's consent, but Meta's rights and obligations can be assigned to others, for example if its ownership changes in a merger, acquisition or sale of assets, or by law.
Supporting quotations
7.2 Who Has Rights Under this Agreement.
Our past, present, and future affiliates and agents, including Instagram LLC, can invoke our rights under this agreement in the event they become involved in a dispute.
Otherwise, this agreement does not give rights to any third parties.
You cannot transfer your rights or obligations under this agreement without our consent.
Our rights and obligations can be assigned to others. For example, this could occur if our ownership changes (as in a merger, acquisition, or sale of assets) or by law.
Legal Rights & Agreement Rules · Restriction or exception
Instagram is provided as is; Meta disclaims warranties and responsibility for others
Instagram is provided "as is," and Meta says it cannot guarantee the Service will be safe and secure or work perfectly all the time. To the extent permitted by law, Meta disclaims all express and implied warranties, including merchantability, fitness for a particular purpose, title and non-infringement. Meta says it does not control what people and others do or say and is not responsible for their (or your) actions, conduct or content, online or offline, including unlawful or objectionable content, or for services and features offered by other people or companies, even when accessed through Instagram.
Supporting quotations
7.3 Who Is Responsible if Something Happens.
Our Service is provided "as is," and we can't guarantee it will be safe and secure or will work perfectly all the time.
TO THE EXTENT PERMITTED BY LAW, WE ALSO DISCLAIM ALL WARRANTIES, WHETHER EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
We also don’t control what people and others do or say, and we aren’t responsible for their (or your) actions or conduct (whether online or offline) or content (including unlawful or objectionable content).
We also aren’t responsible for services and features offered by other people or companies, even if you access them through our Service.
Qualifications & exceptions
The warranty disclaimer applies only to the extent the law permits.
Charges & Financial Obligations · Restriction or exception
Meta's liability is capped at the greater of $100 or what you paid in 12 months
Meta limits its liability as much as the law allows. You agree Meta will not be liable for lost profits, revenues, information or data, or for consequential, special, indirect, exemplary, punitive or incidental damages arising out of or related to the Terms, even if Meta knows they are possible, and this includes when Meta deletes your content, information or account. Meta's total liability arising out of or relating to the Terms will not exceed the greater of $100 or the amount you paid Meta in the past twelve months.
Supporting quotations
Our responsibility for anything that happens on the Service (also called "liability") is limited as much as the law will allow.
You agree that we won't be responsible ("liable") for any lost profits, revenues, information, or data, or consequential, special, indirect, exemplary, punitive, or incidental damages arising out of or related to these Terms, even if we know they are possible. This includes when we delete your content, information, or account.
Our aggregate liability arising out of or relating to these Terms will not exceed the greater of $100 or the amount you have paid us in the past twelve months.
Qualifications & exceptions
The exclusions expressly cover Meta deleting your content, information or account.
Legal Rights & Agreement Rules · Restriction or exception
You must defend and cover Meta's costs for claims tied to your use
You agree to defend Meta (at its request), indemnify it and hold it harmless against claims, liabilities, damages, losses and expenses, including reasonable attorney's fees and costs, arising out of or in any way connected with these Terms or your use of Instagram. You must cooperate as Meta requires in defending any claim. Meta can take exclusive control of the defense of any matter you must indemnify, and you may not settle any claim without Meta's prior written consent.
Supporting quotations
You agree to defend (at our request), indemnify and hold us harmless from and against any claims, liabilities, damages, losses, and expenses, including without limitation, reasonable attorney's fees and costs, arising out of or in any way connected with these Terms or your use of the Service.
You will cooperate as required by us in the defense of any claim. We reserve the right to assume the exclusive defense and control of any matter subject to indemnification by you, and you will not in any event settle any claim without our prior written consent.
Qualifications & exceptions
The indemnity covers claims "in any way connected with" your use, not only claims caused by your breach.
Legal Rights & Agreement Rules · Restriction or exception
Claims go to individual AAA arbitration or small claims court; no class actions or jury
Except as provided in section 7.4, any claim between you and Meta arising out of or related to the Terms or Instagram must be resolved by arbitration on an individual basis. Class actions and class arbitrations are not permitted, and each side can seek relief only on its own behalf, not relief affecting other users. If a final court ruling holds that a particular claim or request for relief cannot be arbitrated under these limits, only that claim or request goes to court. Instead of arbitration, either side can bring a claim in your local small claims court if its rules allow; otherwise, or if a small claims judgment is appealed to a court of general jurisdiction, binding individual arbitration applies. The American Arbitration Association administers arbitrations under its Consumer Arbitration Rules, both sides waive a jury trial, and the arbitration provision is governed by the Federal Arbitration Act. Before starting arbitration, a written Notice of Dispute is required.
Supporting quotations
7.4 How We Will Handle Disputes.
Except as provided below, you and we agree that any cause of action, legal claim, or dispute between you and us arising out of or related to these Terms or Instagram ("claim(s)") must be resolved by arbitration on an individual basis.
Class actions and class arbitrations are not permitted; you and we may bring a claim only on your own behalf and cannot seek relief that would affect other Instagram users.
If there is a final judicial determination that any particular claim (or a request for particular relief) cannot be arbitrated in accordance with this provision's limitations, then only that claim (or only that request for relief) may be brought in court. All other claims (or requests for relief) remain subject to this provision.
Instead of using arbitration, you or we can bring claims in your local "small claims" court, if the rules of that court will allow it.
If you don't bring your claims in small claims court (or if you or we appeal a small claims court judgment to a court of general jurisdiction), then the claims must be resolved by binding, individual arbitration.
The American Arbitration Association will administer all arbitrations under its Consumer Arbitration Rules. You and we expressly waive a trial by jury.
This arbitration provision is governed by the Federal Arbitration Act.
Before you commence arbitration of a claim, you must provide us with a written Notice of Dispute
Qualifications & exceptions
Categories of claims excluded from arbitration and a 30-day opt-out are covered in their own cards.
Not stated here
The Federal Arbitration Act and AAA rules are named, not supplied.
Legal Rights & Agreement Rules · Restriction or exception
IP, Platform Policy and unauthorized-access disputes can go to court
Some claims do not have to be arbitrated and may be brought in court: disputes related to intellectual property (like copyrights and trademarks), violations of Meta's Platform Policy, and efforts to interfere with the Service or engage with it in unauthorized ways, such as automated access. Questions about the scope and enforceability of the arbitration provision are for a court to decide.
Supporting quotations
The following claims don't have to be arbitrated and may be brought in court: disputes related to intellectual property (like copyrights and trademarks), violations of our Platform Policy, or efforts to interfere with the Service or engage with the Service in unauthorized ways (for example, automated ways).
In addition, issues relating to the scope and enforceability of the arbitration provision are for a court to decide.
Qualifications & exceptions
The carve-out is worded for both sides ("don't have to be arbitrated"); the interference and automated-access categories concern conduct restricted by section 4.2.
Not stated here
"Platform Policy" is named but not defined or linked in these Terms; it may refer to the Meta Platform Terms and Developer Policies, but the source does not say so.
Before arbitrating, send a written Notice of Dispute and wait 30 days
Before you start arbitration, you must give Meta a written Notice of Dispute that includes your name, residence address, the username and the email address or phone number you use for Instagram, a detailed description of the dispute, and the relief you seek. Your notice should be mailed to Meta Platforms, Inc., ATTN: Instagram Arbitration Filing, 1601 Willow Rd., Menlo Park, CA 94025. Before Meta starts arbitration, it will send you a Notice of Dispute at your Instagram email address or by other appropriate means. If the dispute is not resolved within 30 days after the notice is received, either side may start arbitration.
Supporting quotations
Before you commence arbitration of a claim, you must provide us with a written Notice of Dispute that includes your name, residence address, username, email address or phone number you use for your Instagram account, a detailed description of the dispute, and the relief you seek.
Any Notice of Dispute you send to us should be mailed to Meta Platforms, Inc., ATTN: Instagram Arbitration Filing, 1601 Willow Rd. Menlo Park, CA 94025.
Before we commence arbitration, we will send you a Notice of Dispute to the email address you use with your Instagram account, or other appropriate means.
If we are unable to resolve a dispute within thirty (30) days after the Notice of Dispute is received, you or we may commence arbitration.
Qualifications & exceptions
A timely Notice of Dispute is also a condition for Meta paying arbitration fees on claims under $75,000.
Charges & Financial Obligations · Company commitment
Meta pays arbitration fees for its own cases and your timely-noticed claims under $75,000
Meta will pay all arbitration filing fees, administration and hearing costs, and arbitrator fees for any arbitration it brings, or if your claims seek less than $75,000 and you timely gave Meta a Notice of Dispute. For all other claims, arbitration costs and fees are allocated under the arbitration provider's rules, including its rules on frivolous or improper claims.
Supporting quotations
We will pay all arbitration filing fees, administration and hearing costs, and arbitrator fees for any arbitration we bring or if your claims seek less than $75,000 and you timely provided us with a Notice of Dispute.
For all other claims, the costs and fees of arbitration shall be allocated in accordance with the arbitration provider's rules, including rules regarding frivolous or improper claims.
Qualifications & exceptions
The fee commitment covers arbitration fees, not your own attorney's fees.
Not stated here
The provider's allocation rules were not supplied.
Legal Rights & Agreement Rules · Restriction or exception
Court cases go to Northern California or San Mateo County courts under California law
Any claim that is not arbitrated or resolved in small claims court must be resolved exclusively in the U.S. District Court for the Northern District of California or a state court in San Mateo County, and you agree to submit to the personal jurisdiction of those courts for that purpose. California law, to the extent not preempted by or inconsistent with federal law, governs the Terms and any claim, without regard to conflict-of-law rules.
Supporting quotations
For any claim that is not arbitrated or resolved in small claims court, you agree that it will be resolved exclusively in the U.S. District Court for the Northern District of California or a state court located in San Mateo County.
You also agree to submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim.
The laws of the State of California, to the extent not preempted by or inconsistent with federal law, will govern these Terms and any claim, without regard to conflict of law provisions.
Instead of using arbitration, you or we can bring claims in your local "small claims" court, if the rules of that court will allow it.
Legal Rights & Agreement Rules · User right or choice
You can opt out of arbitration by mail within 30 days of agreeing
You can opt out of the arbitration provision within 30 days of the date you agreed to these Terms. To opt out, you must send your name, residence address, the username and the email address or phone number you use for Instagram, and a clear statement that you want to opt out of the arbitration agreement, to Meta Platforms, Inc., ATTN: Instagram Arbitration Opt-out, 1601 Willow Rd., Menlo Park, CA 94025. Opting out removes you from the individual-arbitration requirement that otherwise covers claims about the Terms or Instagram.
Supporting quotations
You can opt out of this provision within 30 days of the date that you agreed to these Terms.
To opt out, you must send your name, residence address, username, email address or phone number you use for your Instagram account, and a clear statement that you want to opt out of this arbitration agreement, and you must send them here: Meta Platforms, Inc. ATTN: Instagram Arbitration Opt-out, 1601 Willow Rd., Menlo Park, CA 94025.
Except as provided below, you and we agree that any cause of action, legal claim, or dispute between you and us arising out of or related to these Terms or Instagram ("claim(s)") must be resolved by arbitration on an individual basis.
Qualifications & exceptions
The opt-out must be sent to the stated postal address; no online method is given.
Not stated here
The Terms do not say whether agreeing to updated Terms starts a new 30-day window.
Meta can use your feedback freely, without paying you or keeping it confidential
Meta may use feedback or other suggestions you give it without any restrictions or obligation to compensate you, and it has no obligation to keep them confidential.
Supporting quotations
7.5 Unsolicited Material.
We always appreciate feedback or other suggestions, but may use them without any restrictions or obligation to compensate you for them, and are under no obligation to keep them confidential.
Legal Rights & Agreement Rules · Procedure
Meta can change the Terms with prior notice; continued use means you accept
Meta may change its Service and policies and may need to change these Terms to reflect them. Unless the law requires otherwise, Meta will notify you (for example, through the Service) before changing the Terms and give you a chance to review the changes before they take effect. If you keep accessing or using Instagram afterward, you are bound by the updated Terms. If you do not agree, or want to end the agreement, you can delete your account and stop using any part of Instagram.
Supporting quotations
We may change our Service and policies, and we may need to make changes to these Terms so that they accurately reflect our Service and policies.
Unless otherwise required by law, we will notify you (for example, through our Service) before we make changes to these Terms and give you an opportunity to review them before they go into effect.
Then, if you continue to access or use the Service, you will be bound by the updated Terms.
If you do not agree to any updated Terms or wish to terminate your agreement to this contract, you can do so by deleting your account
Qualifications & exceptions
Rejecting updated Terms means deleting your account and no longer using Instagram; no other way to decline is given.