The Privacy Statement covers personal information Netflix handles when you interact with the Netflix service
This statement explains how Netflix collects, uses and discloses your personal information when you interact with the "Netflix service", or anywhere Netflix displays or references this statement, and what privacy rights you have and how to use them. Certain Netflix functions or apps may also give you contextual privacy information or choices in addition to what this statement describes.
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This Privacy Statement explains how we collect, use, and disclose your personal information when you interact with the "Netflix service”
or anywhere we display or reference this Privacy Statement. It also explains what privacy rights you have and how to exercise them.
Certain functionalities or apps that are part of the Netflix service may also provide you with contextual privacy information or choices, in addition to the information and choices described in this Privacy Statement.
Qualifications & exceptions
"Netflix service" and "Netflix content" are defined in the Netflix Terms of Use, not in this statement.
Contextual in-app privacy information is described as additional to this statement, not a replacement for it.
Not stated here
The Terms of Use definitions of "Netflix service" and "Netflix content" are linked but not supplied here.
The contextual privacy information or choices that individual functions or apps may provide are not supplied.
Legal Rights & Agreement Rules · Context
US State Privacy Notice and Notice at Collection are in the US residents section
Netflix's US State Privacy Notice, including its "Notice at Collection" details, is the "Supplemental Privacy Disclosures for US Residents" section further down this statement (also reachable at netflix.com/privacy#states).
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To see our US State Privacy Notice, including “Notice at Collection” details, please click on the link, go to netflix.com/privacy#states, or scroll down to the “Supplemental Privacy Disclosures for US Residents” section.
Qualifications & exceptions
This applies to US residents; the US section itself sets out its scope.
Legal Rights & Agreement Rules · Procedure
Privacy questions and rights requests go to the Data Protection Officer/Privacy Office
For questions about this statement, Netflix's use of your personal information, or how to exercise your privacy rights, you can contact Netflix's Data Protection Officer/Privacy Office at privacy@netflix.com. General questions about the service, your account or customer service go through help.netflix.com.
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For questions about this Privacy Statement, our use of your personal information, or how to exercise your privacy rights, please contact our Data Protection Officer/Privacy Office at privacy@netflix.com.
For general questions about the Netflix service, your account, or how to contact customer service, please visit
Legal Rights & Agreement Rules · Context
The Netflix entity responsible for your data is identified on a separate corporate information page
The specific Netflix entity or entities responsible for your personal information (called the "data controller" in certain countries) are not named in this statement; Netflix points to its corporate information page at netflix.com/legal/corpinfo.
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Information about the specific Netflix entity (or entities) that are responsible for your personal information (known as the “data controller” in certain countries) is available at
Not stated here
Which Netflix entity is responsible for your data is on the linked corporate information page, which is not supplied.
Data Access & Collection · Company practice
Netflix collects contact and login details at registration, and other personal details depending on use
When you register, Netflix collects your contact information (such as your email address) and login authentication information (such as a password). Depending on how you interact with the service, it also collects one or more of: first and last name, phone number, postal address, gender, date of birth, and other identifiers you provide.
Supporting quotations
We collect the following categories of personal information about you:
Personal details: When you register with the Netflix service, we collect your contact information (such as your email address) and authentication information for your login (such as a password).
Depending on your interaction with the Netflix service, we also collect one or more of the following: first and last name, phone number, postal address, gender, date of birth, and other identifiers you provide to us.
Qualifications & exceptions
Name, phone, address, gender and date of birth are collected only "depending on your interaction" with the service, not from every user.
Charges & Financial Obligations · Company practice
Netflix collects your payment method, payment history, billing address and redeemed gift cards and Offers
Netflix collects your Payment Method and other information needed to process payments (for example when you subscribe), including your payment history, billing address, and gift cards and Offers you have redeemed.
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Payment details: We collect your Payment Method (as defined in the Netflix Terms of Use), and other information to process your payments (such as when you subscribe to the Netflix service), including your payment history, billing address, and gift cards and Offers (as defined in the Netflix Terms of Use) you have redeemed.
Not stated here
"Payment Method" and "Offers" are defined in the Netflix Terms of Use, which is not supplied here.
Data Access & Collection · Company practice
Netflix collects purchase history, items purchased or considered, and overall purchase habits
Netflix collects purchase information: what you provide when you buy something from Netflix, your purchase history, other products you bought or considered (such as items in your shopping cart), and your overall purchase habits.
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Purchase information: We collect purchase information such as information you provide when you make a purchase with Netflix, your purchase history and other products purchased or considered (such as those in your shopping cart), and overall purchase habits.
Account & Service Control · Company practice
Netflix collects account and profile information, including ratings, My List and continue-watching data
Netflix collects information tied to your account and the profiles on it, such as profile name and icon, Netflix game handle, ratings and feedback you give on Netflix content, your "My List" watch list, "continue watching" information, account and profile settings, and choices you make while using the service.
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Netflix account/profile information: We collect information that is associated with your Netflix account and/or Netflix profiles on your account (such as profile name and icon, Netflix game handle, ratings and feedback you provide for Netflix content), “My List” (watch list of titles), “continue watching” information, account/profile settings, and choices in connection with your use of the Netflix service.
Data Access & Collection · Company practice
Netflix collects viewing, gaming, search and playback activity, plus voice inputs including recordings
Netflix collects how you interact with the service: playback events (play, pause and similar), choices in interactive titles, game activity (gameplay, progress and saved games), viewing and gaming history, searches, and other use such as app clicks, text input, page views and time and duration of access. When you use voice-related features it collects voice inputs, including transcripts and recordings. It also collects camera/photo access for QR-code functions and Netflix games features.
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Usage information: We collect information about your interaction with the Netflix service (including playback events, such as play, pause, etc.); choices made when engaging with interactive titles, your Netflix game activity (such as gameplay, game use and interaction information, and progress or saved game information); Netflix viewing and gaming history; search queries on the Netflix service;
voice inputs (including transcripts and recordings) when using voice-related features;
and other information about your use and interaction with the Netflix service (such as app clicks, text input, page views, time and duration of access, and camera/photo access for QR-code functionality and Netflix games features).
Qualifications & exceptions
Voice inputs are collected "when using voice-related features".
Data Access & Collection · Company practice
Netflix collects ad interaction data, device IDs, IP addresses and data from Advertising Companies and Advertisers
Netflix collects information about ads on the service that you view or interact with, device information such as resettable device identifiers, IP addresses, and information from Advertising Companies (such as your demographic information and likely interests they collected or inferred from your activity and purchases on their own and other websites and apps). Netflix also collects information on Advertiser websites and apps. It uses this information to support advertisements, including behavioral advertisements in accordance with your preferences.
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Advertising information: We collect information about the advertisements on the Netflix service that you view or interact with, device information (such as resettable device identifiers), IP addresses,
and information provided by Advertising Companies (such as your demographic information, likely interests they have collected or inferred from your interactions and purchases through their own and other websites and apps). We also collect information on Advertiser websites and apps.
We use this information to support advertisements (including behavioral advertisements in accordance with your preferences.
Qualifications & exceptions
Behavioral advertising is described as being "in accordance with your preferences"; the choices are described in the Advertising Choices and Cookies sections.
Not stated here
"Advertising Companies" and "Advertisers" are capitalized terms whose definitions are elsewhere in the statement; this card relies on their plain meaning.
Inference & Profiling · Company practice
Netflix makes inferences about you or your household for ads; behavioral ads use your activity on other services
Advertising information includes inferences Netflix makes about you or your household from data it collects from or about you, such as the types of ads you or your household prefer to see. "Behavioral Advertisements" are ads selected using information about your use of or interactions with unaffiliated third-party services.
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inferences we make about you or your household based on data we collect from or about you (such as the types of ads you or your household prefer to see)
"Behavioral Advertisements" are those that are selected based on information about your use and/or interactions with unaffiliated third party services).
Qualifications & exceptions
Inferences may be made at household level, not only about the individual user.
Behavioral advertisements are described as delivered "in accordance with your preferences".
Data Access & Collection · Company practice
Netflix collects device and network data, including device IDs, IP-based general location, logs and crash reports
Netflix collects information about the devices you use to access the service (smart TVs, mobile devices, set-top boxes, gaming systems and other streaming devices), your network and network devices. This includes device IDs and other unique identifiers, including for network devices and Netflix-supported devices on your network; IP addresses, which can reveal your device's general location such as city, state/province and postal code; device and software characteristics, referrer URLs, browser and app log information and connection type (wifi or cellular); performance data such as crash reports and debug logs; and cookie data, resettable device identifiers and advertising identifiers.
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Device and network information: We collect information about your computer or other Netflix supported devices you might use to access our service (such as smart TVs, mobile devices, set top boxes, gaming systems, and other streaming media devices), your network, and network devices. The information includes:
device IDs or other unique identifiers, including for your network devices, and devices that are Netflix supported on your network;
IP addresses (which can be used to tell us the general location of your device, such as your city, state/province, and postal code);
device and software characteristics (such as type and configuration), referring source (for example, referrer URLs), standard web browser and mobile app log information, and connection information including type (such as wifi or cellular);
performance data such as crash reports, timestamps, and debug log messages; and
cookie data, resettable device identifiers, advertising identifiers and other unique identifiers (described below in the section “Cookies and other Technologies”).
Qualifications & exceptions
Location from IP addresses is described as general (city, state/province, postal code).
Data Access & Collection · Company practice
Netflix collects the contents of your support chats, calls and survey answers, and how you engage with its messages
If you communicate with Netflix (for example customer support by online chat or voice call) or take part in surveys or feedback requests (such as when you cancel), Netflix collects the contents of those communications. It also collects details of messages it sends you (email, push notification, text message or in-service) and how you interact with them.
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Communications: If you communicate with Netflix (such as contacting customer support via online chat or voice call), or engage in our surveys or feedback requests (such as when you cancel), we collect the contents of such communications.
We also collect details of communications that we send you (such as via email, push notifications, text message, or within the Netflix service), and information about your interaction with these communications.
Data Access & Collection · Company practice
Some data comes directly from you when you register, update your account, buy, write to Netflix or answer surveys
When you register, update your account or profile, buy products or services from Netflix, correspond with Netflix or answer its surveys, you may provide (and Netflix will collect) personal details, payment details, purchase information, account/profile information and communications.
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We collect your personal information from the following sources:
Directly from you: When you register with the Netflix service, update your Netflix account or profile, purchase products or services from us, correspond with us, or respond to our surveys, you may provide (and we will collect) the following categories of personal information: personal details, payment details, purchase information, Netflix account/profile information, and communications.
Data Access & Collection · Company practice
Netflix automatically collects usage, advertising, device and network data and more as you use the service
As you use the service, Netflix automatically collects account/profile information, purchase information, usage information, advertising information, device and network information, and communications.
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Automatically when you use our service: We automatically collect the following categories of personal information in connection with your use of the Netflix service: Netflix account/profile information, purchase information, usage information, advertising information, device and network information, and communications.
Data Access & Collection · Company practice
Partners you use to access or pay for Netflix, such as TV makers, ISPs and carriers, may give Netflix your data
Netflix may collect personal details, payment details, usage information, and device and network information from "Partners": third parties whose services you use to access, pay for or interact with Netflix, such as your TV manufacturer, internet service provider, streaming device provider, mobile carrier or other companies that collect payment for Netflix. What a Partner provides depends on the Partner and your relationship with it. Examples: your email address and device and network identifiers to activate Netflix or show Netflix content in the Partner's interface; payment details such as pre-paid promotions and billing information if the Partner helps with billing; and Netflix-related search queries and commands you make through Partner devices or voice assistants.
Supporting quotations
From Partners whose products and services you use: We may collect the following categories of personal information about you from third parties whose services you use to access, pay for, or interact with the Netflix service (“Partners”): personal details, payment details, usage information, and device and network information.
The categories of personal information that Partners provide to us will vary depending on the nature of the Partner and your relationship with them. Our Partners may include your TV manufacturer, internet service provider, streaming media device provider, mobile phone carriers, or other companies who collect payment for the Netflix service.
personal details (such as your email address), device and network information (such as IP addresses, device IDs, or other unique identifiers), or other personal information in order to activate the Netflix service, or present Netflix content to you through portions of the Partner’s user interface;
payment details (such as associated pre-paid promotions and billing information) if they are assisting with billing or collecting payment for the Netflix service; and
search queries and commands applicable to Netflix that you make through Partner devices or voice assistance platforms.
Qualifications & exceptions
"May collect"; the categories vary by Partner and by your relationship with it.
Payment details come from a Partner only if it is assisting with billing or collecting payment for Netflix.
Data Access & Collection · Company practice
Service Providers supply data for IP-based location, security and fraud, payment processing and running games
Netflix may collect personal details, payment details, and device and network information from other sources, including Service Providers (vendors, agents and contractors working on Netflix's behalf). Examples include providers that work out your general location from your IP address to customize the service and for other uses consistent with this statement; providers that supply information to secure systems and prevent fraud; payment processors providing payment or balance information and updates; and providers that supply or run Netflix games or game features (some Netflix games are licensed from and run by Service Providers).
Supporting quotations
From other sources: We may collect the following categories of personal information about you from other sources: personal details, payment details, and device and network information. These sources include:
Service Providers such as vendors, agents, and contractors that collect or provide personal information to Netflix in connection with services they perform on our behalf (“Service Providers”). This may include Service Providers such as those that:
help us determine a general geographic location based on your IP address in order to customize our service and for other uses consistent with this Privacy Statement;
provide us with information to secure our systems, prevent fraud, and help us protect the security of Netflix and our users;
provide us with payment processing services including payment or balance information, or updates to that information; and
provide Netflix games, or portions or features of those games, as part of the Netflix service (for example, some Netflix games are licensed from and run by Service Providers).
Qualifications & exceptions
The IP-based location is a general geographic location.
Data Access & Collection · Company practice
Netflix collects data from its marketing campaigns on other services and from third-party support forums
Netflix also collects data from Netflix Marketing Providers when you interact with campaigns promoting Netflix or its content (such as Netflix ads on third-party services), and from third-party sites and forums where Netflix provides support (such as an online forum for customer support or for a particular Netflix game).
Supporting quotations
Netflix Marketing Providers when you interact with marketing campaigns promoting the Netflix service or Netflix content (such as our ads on third party services).
Third-party sites and forums where we provide support for the Netflix service (such as an online support forum for Netflix customer support or for a particular Netflix game).
Data Access & Collection · Company practice
Netflix collects public social media posts that tag or engage with Netflix, and public database information
Netflix collects information from publicly available sources, such as public social media posts where you tagged Netflix or shared or liked Netflix content, and other information available through public databases, in accordance with applicable laws.
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Publicly available sources such as public posts on social media platforms (for example, where you have tagged Netflix in a publicly-available social media post, or shared or liked content we have made available on social media) and other information available through public databases, in accordance with applicable laws.
Qualifications & exceptions
Limited to publicly available sources and stated to be "in accordance with applicable laws".
Not stated here
Which public databases are used is not stated.
Data Access & Collection · Company practice
Advertisers on Netflix may give Netflix identifiers, demographics and your activity on their sites for ads
Netflix may collect advertising information from "Advertising Companies" to support ads. Advertisers that run ads on Netflix ("Advertisers") may provide or let Netflix collect unique identifiers (such as cookies or resettable device identifiers), demographic information, and other information such as your interactions and purchases on their websites and apps and interests they collected or inferred from visitors' online activity, to deliver and support ads.
Supporting quotations
Advertising Companies: We may collect advertising information about you from other sources to support advertisements, including the following (collectively referred to as “Advertising Companies”):
Advertisers that run advertisements on Netflix (“Advertisers”) may provide us with or allow us to collect unique identifiers (for example, cookies or resettable device identifiers), and demographic information and other information (such as information about the interactions and purchases on their websites and apps and likely interests they have collected or inferred based on their visitors' activities online) to deliver and support advertisements;
Qualifications & exceptions
"May" provide or allow collection; the purpose stated is delivering and supporting advertisements.
Data Access & Collection · Company practice
Ad service, ad measurement and data providers may add location, demographics and inferred interests to Netflix data
Advertising Companies also include Ad Service Providers (which handle the sale, operation and management of ads), Ad Measurement Companies (which help Netflix and Advertisers understand ad effectiveness), and online and offline information providers. Those providers may give Netflix your general location from your device's IP address (city, state and postal code), supplement what Netflix has about you with demographic data, or provide interests they collected or inferred from your online activities.
Supporting quotations
service providers that facilitate the sale, operations, and management of advertisements (“Ad Service Providers”);
ad measurement companies that support Netflix and Advertisers in understanding the effectiveness of advertisements (“Ad Measurement Companies”); and
online and offline information providers to support advertisements (for example, they may provide us your general location information based on your device’s IP address, such as city, state, and postal code, supplement information we may have about you with demographic data, or provide us information about your likely interests they have collected or inferred based on your activities online).
Qualifications & exceptions
Stated as examples of what information providers "may" provide to support advertisements.
Not stated here
The specific information providers are not named.
Use & Processing · Company practice
Netflix uses your data to provide, maintain, improve and promote the service and to communicate with you
Netflix uses your personal information to provide, maintain, improve and promote the Netflix service and to communicate with you, for the purposes listed in this section.
Supporting quotations
We use your personal information to provide, maintain, improve, and promote the Netflix service, and to communicate with you. This involves using the categories of personal information listed above for the following purposes:
Use & Processing · Company practice
Netflix uses your data to provide the service, personalize recommendations and localize content
To provide the service, Netflix uses personal details, account/profile information, purchase information, usage information, device and network information, and communications. This includes personalized recommendations of content it thinks will interest you, personalizing and optimizing features (such as how recommendations are presented), and localizing content to your geography in line with content partners' licensing terms.
Supporting quotations
To provide our service including making personalized recommendations for Netflix content that we think will be of interest to you
This may also include personalizing and optimizing the features and functionalities of the service (such as the way in which the recommendations are presented to you), and localizing Netflix content relevant to your geography in compliance with our content partners’ licensing terms.
We use the following categories of personal information for this purpose: personal details, Netflix account/profile information, purchase information, usage information, device and network information, and communications.
The linked netflix.com/recommendations page is not supplied.
Use & Processing · Company practice
Netflix uses your data to run its business: payments, transactional messages, ISP troubleshooting and requests
Netflix uses personal details, payment details, purchase information, account/profile information, usage information, device and network information, and communications to administer and operate its business. Examples: processing payments and gift cards, sending transactional messages (such as subscription start confirmations or account changes), determining your internet service provider to troubleshoot network issues, responding to your inquiries and requests, and handling operational requests such as password resets.
Supporting quotations
To administer and operate our business including purposes such as processing payments and any gift cards you redeem, sending transactional communications to you (such as confirmation of subscription start date or information about changes to your account), determining your internet service provider to support network troubleshooting issues, responding to your inquiries and requests, and assisting you with operational requests such as password resets.
We use the following categories of personal information for this purpose: personal details, payment details, purchase information, Netflix account/profile information, usage information, device and network information, and communications.
Use & Processing · Company practice
Netflix analyzes how users interact with the service, including survey responses, to improve content and delivery
Netflix uses personal details, payment details, purchase information, account/profile information, usage information, device and network information, and communications to research, analyze and improve its services: understanding how users interact with Netflix, improving services and optimizing content selection and service delivery. This may include processing your answers to surveys you take part in.
Supporting quotations
To research, analyze, and improve our services such as analyzing and understanding how users interact with the Netflix service, to improve our services and optimize Netflix content selection and service delivery. This may also include processing your personal information in connection with any surveys you participate in.
We use the following categories of personal information for this purpose: personal details, payment details, purchase information, Netflix account/profile information, usage information, device and network information, and communications.
Sharing & Disclosure · Company practice
Netflix uses your data so Partners can promote Netflix and offer it on their devices
Netflix uses personal details, payment details, account/profile information, usage information, device and network information, and communications to enable Partner integrations and promotions, so Partners can promote Netflix and make it available through their devices and integrations, based on your specific relationship with the Partner.
Supporting quotations
To enable Partner integrations and promotions so that our Partners can promote the Netflix service and make it available to you through Partner devices and integrations, based on the specific relationship you have with the Partner.
We use the following categories of personal information for this purpose: personal details, payment details, Netflix account/profile information, usage information, device and network information, and communications.
Qualifications & exceptions
Based on the specific relationship you have with the Partner.
Use & Processing · Company practice
Netflix may personalize its marketing messages and its marketing on third-party services to your likely interests
Netflix uses your data to send marketing and informational messages, including news and promotions about the service, new features, available content and Offers, and Netflix marketing on third-party services. Any of these, including the third-party marketing, may be personalized to you or your likely interests. Depending on the message, Netflix may use personal details, payment details, account/profile information, purchase information, usage information, device and network information, and communications. You can change communication preferences in the Communication Preferences section; choices about Netflix marketing on third-party services are in the cookies section.
Supporting quotations
To send marketing and informational messages including news and promotional communications about our service, new features, available Netflix content, Offers, as well as Netflix marketing on third party services. Any of these messages, including Netflix marketing on third party services, may be personalized for you or your likely interests.
Please see the section “Communication Preferences” below to change your communications preferences. To understand your choices in connection with Netflix’s marketing on third party services, please see the “Cookies and other Technologies” section below.
Depending on the nature of the message we send, we may use the following categories of personal information for this purpose: personal details, payment details, Netflix account/profile information, purchase information, usage information, device and network information, and communications.
Qualifications & exceptions
The categories used depend on the nature of the message.
Use & Processing · Company practice
Netflix uses your data, including purchase and payment data, to select, deliver and measure ads, some behavioral
Netflix uses personal details, payment details, purchase information, account/profile information, usage information, advertising information, and device and network information to support advertisements: to provide, analyze, administer, enhance, optimize, select, deliver and measure ads. It uses your personal information to present ads to you, and some of its ads may be Behavioral Advertisements (selected using your activity on unaffiliated third-party services). Choices are described in the Advertising Choices section.
Supporting quotations
To support advertisements including to provide, analyze, administer, enhance, optimize, select, deliver and measure advertisements. We use the following categories of personal information for this purpose: personal details, payment details, purchase information, Netflix account/profile information, usage information, advertising information, and device and network information.
We use your personal information to present you with advertisements. Some of our advertisements may be Behavioral Advertisements .
Please see the section “Advertising Choices” below to learn about your choices.
Qualifications & exceptions
Only some ads "may be" Behavioral Advertisements.
Security & Safeguards · Company practice
Netflix uses your data, including communications, for security, fraud prevention and investigating illegal activity
Netflix uses personal details, payment details, account/profile information, usage information, advertising information, device and network information, and communications for safety, security and fraud prevention: securing its systems, protecting its business, and investigating, preventing and detecting prohibited or illegal activities and other security or technical issues.
Supporting quotations
For safety, security, and fraud prevention including to secure our systems, protect our business, and to investigate, prevent, and detect prohibited or illegal activities and other security/technical issues. We use the following categories of personal information for this purpose: personal details, payment details, Netflix account/profile information, usage information, advertising information, device and network information, and communications.
Legal Rights & Agreement Rules · Company practice
Netflix uses your data to comply with law, enforce its terms and decide if a device may use the account
Netflix uses personal details, payment details, account/profile information, usage information, advertising information, device and network information, and communications to comply with law and enforce its Terms of Use: satisfying applicable law, regulation, legal process or government requests; protecting the rights, property or safety of Netflix, its users or the public as required or permitted by law; enforcing community guidelines; and determining whether a particular device is permitted to use the account under the Terms of Use.
Supporting quotations
To comply with law and enforce the Netflix Terms of Use including to satisfy applicable law, regulation, legal process, or governmental request, and to protect against harm to the rights, property or safety of Netflix, its users or the public, as required or permitted by law, and to enforce applicable community guidelines.
This also includes determining whether a particular device is permitted to use the account consistent with the Netflix Terms of Use.
We use the following categories of personal information for this purpose: personal details, payment details, Netflix account/profile information, usage information, advertising information, device and network information, and communications.
Qualifications & exceptions
Protection against harm is "as required or permitted by law".
Not stated here
The Terms of Use rules on which devices may use an account are not supplied here.
Sharing & Disclosure · Company practice
Netflix shares your data among the Netflix family of companies for all of its stated purposes
Netflix may disclose your personal information to listed parties. It shares your personal information among the Netflix family of companies as needed for all of the stated purposes: providing the service, operating the business, research and improvement, Partner integrations and promotions, marketing, supporting ads, safety and fraud prevention, and legal compliance and Terms of Use enforcement.
Supporting quotations
We may disclose your personal information to the following parties:
The Netflix family of companies: We share your personal information among the Netflix family of companies
as needed for the following purposes: to provide our service; to administer and operate our business; to research, analyze, and improve our services; to enable Partner integrations and promotions; to send marketing and informational messages; to support advertisements; for safety, security, and fraud prevention; and to comply with law and enforce the Netflix Terms of Use.
Qualifications & exceptions
"As needed" for the listed purposes.
Not stated here
The list of Netflix companies is on the linked corporate information page, which is not supplied.
Sharing & Disclosure · Company practice
Service Providers handle data for Netflix and may use it only for their services, including improving them
Netflix uses Service Providers to perform services on its behalf or help provide services to you, such as communications, security, infrastructure and IT, game-related services, personalizing and improving the service, and processing payments. Netflix does not authorize them to use or disclose your personal information except in connection with providing their services, which may include maintaining and improving their own services. Service Providers may process your data to provide the service, operate the business, research and improve, send marketing and informational messages, for safety and fraud prevention, and for legal compliance.
Supporting quotations
Service Providers: We use Service Providers to perform services on our behalf or to assist us with the provision of services to you. For example, we use Service Providers to provide communications, security, infrastructure and IT services, game-related services, to personalize and improve our service, and to process payments.
We do not authorize them to use or disclose your personal information except in connection with providing their services (which may include maintaining and improving their services).
Our Service Providers may process your personal information for the following purposes: to provide our service; to administer and operate our business; to research, analyze, and improve our services; to send marketing and informational messages; for safety, security, and fraud prevention; and to comply with law and enforce the Netflix Terms of Use.
Qualifications & exceptions
The use limit allows Service Providers to use data in connection with "maintaining and improving their services", not only Netflix's.
Service Providers are not listed as processing data to support advertisements or for Partner integrations.
Not stated here
The statement does not name the Service Providers.
Security & Safeguards · Permission or license
Netflix and its Service Providers may monitor and record text and voice chat to find harmful behavior
To help keep the service and users safe, Netflix and its Service Providers may monitor and record message content (such as text or voice chat) to identify harmful behavior, security risks, and violations of the Netflix Terms of Use and community guidelines.
Supporting quotations
To help maintain the safety and security of our service and users, we and our Service Providers may monitor and record message content (such as text or voice chat functionality) to identify harmful behavior, security risks, and violations of the Netflix Terms of Use and community guidelines.
Qualifications & exceptions
"May" monitor and record; the purpose is safety, security and enforcement of the Terms of Use and community guidelines.
Not stated here
The community guidelines are referenced but not supplied.
Sharing & Disclosure · Company practice
Netflix may share data with Partners you use, for example to suggest Netflix content on their devices
If you have a relationship with one or more Netflix Partners, Netflix may share certain personal information with them in compliance with applicable law. For example, depending on which Partner services you use, it may share data so Netflix content and features can be suggested in the Partner's interface. Partners may process your data to operate the business, research and improve services, enable Partner integrations and promotions, and send marketing and informational messages.
Supporting quotations
Partners: If you have a relationship with one or more of our Partners, we may share certain personal information with them in compliance with applicable law.
For example, depending on what Partner services you use, we may share personal information so that Netflix content and features can be suggested to you in the Partner’s user interface.
Partners may process your personal information for the following purposes: to administer and operate our business; to research, analyze, and improve our services; to enable Partner integrations and promotions; and to send marketing and informational messages.
Qualifications & exceptions
Only if you have a relationship with the Partner; "certain" personal information; in compliance with applicable law.
Sharing & Disclosure · Company commitment
Marketing providers get data like registration steps, but not the titles you selected or watched
When Netflix markets itself on third-party services, those services and the marketing Service Providers Netflix uses ("Netflix Marketing Providers") may receive information from Netflix, for example which registration steps you completed, commonly to measure and optimize campaigns. Netflix says it uses contractual and technical measures designed to prevent them from accessing the specific shows or movies you select, URLs you land on, or what you have watched, and that it does not share information about title selections of what you watched. They may process your data to research and improve services and to send marketing and informational messages.
Supporting quotations
Netflix marketing providers: When we market Netflix on third party services, some of those services, as well as the marketing Service Providers that we use to purchase, deliver, optimize, or measure our marketing (collectively “Netflix Marketing Providers”), may receive information from us (for example, the steps completed in the Netflix registration process).
Netflix uses contractual and technical measures designed to prevent Netflix Marketing Providers from accessing information regarding specific shows or movie title selections you make, URLs you land on, or shows or movies you have watched on our service. We do not share information about title selections of shows or movies you have watched on our service.
Netflix Marketing Providers may process your personal information for the following purposes: to research, analyze, and improve our services; and to send marketing and informational messages.
Qualifications & exceptions
The measures are described as "designed to prevent" access, not as a guarantee.
Netflix may disclose certain data to advertisers and ad companies to select, deliver and measure ads
Netflix may disclose certain personal information to Advertising Companies (Advertisers, Ad Service Providers, Ad Measurement Companies and information providers) to select ads shown on Netflix, facilitate interaction with ads, and measure and improve ad effectiveness. These companies may process it to support advertisements.
Supporting quotations
Advertising Companies: We may disclose certain personal information to Advertising Companies (see definition above) in order to select advertisements shown on Netflix, to facilitate interaction with advertisements, and to measure and improve effectiveness of advertisements. These companies may process your personal information for the following purposes: to support advertisements.
Qualifications & exceptions
"Certain" personal information; the categories disclosed are not listed here.
Not stated here
Which categories go to which Advertising Company is not specified in this paragraph.
Sharing & Disclosure · Company practice
Netflix and third-party promotion partners may use your data to fulfill joint Offers
Netflix may collaborate with third parties on Offers. To fulfill these Offers, Netflix and those third parties may use your personal information to enable Partner integrations and promotions and to send marketing and informational messages.
Supporting quotations
Promotional collaborations: We may collaborate with third parties for Offers. To fulfill these types of Offers, we and the third parties may use your personal information for the following purposes: to enable Partner integrations and promotions; and to send marketing and informational messages.
Sharing & Disclosure · Company practice
In a merger, sale or restructuring, Netflix will transfer data if the recipient agrees to respect this statement
In connection with a reorganization, restructuring, merger, sale or other transfer of assets, Netflix will transfer personal information, provided the receiving party agrees to respect it in a manner consistent with this Privacy Statement. It may disclose data in these cases for any of its stated purposes.
Supporting quotations
Corporate transactions: In connection with a reorganization, restructuring, merger or sale, or other transfer of assets, we will transfer personal information provided the receiving party agrees to respect your personal information in a manner that is consistent with this Privacy Statement.
We may disclose your personal information in such instances for the following purposes:
Qualifications & exceptions
Conditioned on the receiving party agreeing to respect your information consistently with this statement.
Sharing & Disclosure · Company practice
Netflix may disclose data to third parties for safety and fraud prevention, and as needed to comply with law
Netflix and its Service Providers may disclose your personal information to third parties where they reasonably believe it is needed for safety, security and fraud prevention. Netflix may also disclose it as necessary to comply with applicable law, regulation, legal process or government requests, and to protect against harm to the rights, property or safety of Netflix, its users or the public, as required or permitted by law.
Supporting quotations
Safety, security and fraud prevention: Netflix and its Service Providers may disclose your personal information to third parties where we reasonably believe disclosure is needed for the purpose of: safety, security, and fraud prevention.
Compliance with law and enforcing the Netflix Terms of Use: We may disclose your personal information as necessary to comply with applicable law, regulation, legal process, or governmental request, and processing necessary to protect against harm to the rights, property or safety of Netflix, its users or the public, as required or permitted by law.
Qualifications & exceptions
Security disclosures require a reasonable belief that disclosure is needed.
Legal disclosures are "as necessary" and "as required or permitted by law".
Sharing & Disclosure · Company commitment
Your data may go to countries with different data protection laws, under contractual and technical safeguards
Netflix, its Service Providers, Partners and other third parties operate in various countries, so your personal information may be transferred to countries with data protection laws different from where you live. Netflix says it ensures such transfers follow applicable data protection laws and this statement, using contractual, technical and organizational measures as appropriate, including data protection agreements, technical protections, and practices to challenge disproportionate or unlawful government authority requests.
Supporting quotations
Netflix operates from various countries around the world, as do its Service Providers, Partners, and other third parties to whom we may need to disclose your personal information, as described above. This means that when you use or interact with Netflix, your personal information may be transferred to other countries that have different data protection laws than those where you reside.
However, whenever we transfer personal information to other countries, we ensure that the personal information is transferred in accordance with applicable data protection laws and this Privacy Statement. Specifically, we use a variety of contractual, technical, and organizational measures as appropriate for such transfers, including data protection agreements, technical protections, and practices to challenge disproportionate or unlawful government authority requests.
Qualifications & exceptions
Safeguards are used "as appropriate for such transfers".
Not stated here
The linked international transfers page is not supplied.
Security & Safeguards · Company commitment
For international transfers, Netflix uses data protection agreements and challenges unlawful government requests
Whenever Netflix transfers personal information to other countries, it says it ensures the transfer follows applicable data protection laws and this statement. The measures it names include data protection agreements, technical protections, and practices to challenge disproportionate or unlawful requests from government authorities. More detail is on a linked international transfers page.
Supporting quotations
whenever we transfer personal information to other countries, we ensure that the personal information is transferred in accordance with applicable data protection laws and this Privacy Statement.
Specifically, we use a variety of contractual, technical, and organizational measures as appropriate for such transfers, including data protection agreements, technical protections, and practices to challenge disproportionate or unlawful government authority requests.
You can find out more about how we disclose and transfer your personal information internationally here:
Qualifications & exceptions
Measures are used "as appropriate for such transfers"; the statement does not say every request is challenged, only that Netflix has practices to challenge disproportionate or unlawful ones.
Not stated here
The linked page on international disclosures and transfers is not supplied, including which transfer mechanisms apply to which countries.
Legal Rights & Agreement Rules · Context
Games features and some countries or regions have supplemental or different disclosures in Section F
Netflix gives supplemental information about certain parts of the service (such as some Netflix games features) in the "Supplemental Privacy Disclosures for Certain Services and Regions" section. Where data protection laws in certain countries or regions require additional or different information from the general disclosures, that information is also in that section, so the general rules may be supplemented or varied for your service or region.
Supporting quotations
We provide supplemental information regarding certain aspects of the Netflix service (such as certain Netflix games features) in the section “Supplemental Privacy Disclosures for Certain Services and Regions” below.
In addition, data protection laws in certain countries or regions may require us to provide additional or different information to disclosures above in this Privacy Statement. Where this is the case, such information is also provided in the section “Supplemental Privacy Disclosures for Certain Services and Regions” below.
Qualifications & exceptions
Regional information may be "additional or different" from the general disclosures.
Not stated here
Only the games and US supplements appear in the supplied text; whether other regions have supplements elsewhere is not shown.
Account & Service Control · User right or choice
You can confirm processing, get a copy, correct or update your data, and ask Netflix to delete it
The statement says you have a right to confirm whether Netflix processes your personal information and to access and receive a copy of it. You may also correct or update out-of-date or inaccurate information, or request deletion of personal information Netflix holds about you. You request a copy at netflix.com/account/getmyinfo, and you can view and update account details (contact and payment information and related account information) in the "Account" section of the website while logged in.
Supporting quotations
Access, correct, update, or delete your personal information: You have a right to confirm whether we process your personal information and to access and receive a copy of the personal information we process about you. You may also correct or update out-of-date or inaccurate personal information or request that we delete personal information that we hold about you.
To request a copy of your personal information, please visit
In addition, under the "Account" section of our website, you can access and update information about your account, including your contact information, payment information, and various related information about your account. You must be logged in to access the "Account" section.
For information about deletion, removal, and retention of personal information, please see:
Qualifications & exceptions
Deletion is a request ("request that we delete"), not an automatic outcome.
Rights are exercised on a verified request in accordance with applicable law.
Not stated here
The linked help article on deletion, removal and retention is not supplied, so the limits on deletion are not shown here.
Account & Service Control · User right or choice
You can request portability of, or download a copy of, your personal information
You can request portability of your personal information or download a copy of it at netflix.com/account/getmyinfo.
Supporting quotations
Portability and downloading a copy of your personal information: You can request portability of or download a copy of your personal information. To download a copy of your personal information go to:
Not stated here
The linked help article with more detail is not supplied.
Use & Processing · User right or choice
You can object to or restrict processing, and withdraw consent at any time where consent is the basis
You can object to, or ask Netflix to restrict, processing of your personal information. Where Netflix collects and processes your data with your consent, you can withdraw consent at any time. Withdrawal does not affect the lawfulness of processing before you withdrew, or processing that relies on legal grounds other than consent.
Supporting quotations
Objection, restriction, and withdrawal of consent: You can object to or request that we restrict processing of your personal information. If we have collected and are processing your personal information with your consent, then you can withdraw your consent at any time.
Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.
Qualifications & exceptions
Withdrawing consent only stops consent-based processing going forward; processing under other lawful grounds continues.
Not stated here
The statement does not say which processing relies on consent and which on other grounds; the linked help article is not supplied.
Legal Rights & Agreement Rules · User right or choice
You can complain to a data protection authority, though Netflix asks you to contact it first
You have the right to complain to a data protection authority about how Netflix processes your personal information. Netflix encourages, but does not require, you to contact it first with questions or concerns.
Supporting quotations
Right to complain: You have the right to complain to a data protection authority about our processing of your personal information but we encourage you to first contact us with any questions or concerns.
Qualifications & exceptions
Contacting Netflix first is encouraged, not a condition.
Use & Processing · User right or choice
You may have a right not to be subject to solely automated decisions with legal or similar effects
You may have a right not to be subject to a decision made solely by automated means where that decision has a legal effect on you or a similarly significant effect.
Supporting quotations
Right not to be subject to automated decision making: You may have a right not to be subject to a decision made solely using automated means, where such decision would have a legal effect on you or produce a similarly significant effect.
Qualifications & exceptions
Stated as a right you "may" have; it covers only solely automated decisions with legal or similarly significant effects.
Not stated here
The statement does not say whether Netflix makes any such decisions or where this right applies.
Legal Rights & Agreement Rules · Procedure
Rights requests are honored on a verified request under applicable law; other requests go to privacy@netflix.com
You can exercise these rights when Netflix receives a verified request in accordance with applicable law. For any other request, or if you cannot use the methods described, contact privacy@netflix.com.
Supporting quotations
For any other requests, or if you are unable to exercise your rights using any of the methods explained above, please contact privacy@netflix.com.
You can exercise the rights described above when we receive a verified request in accordance with applicable law.
Qualifications & exceptions
Rights depend on a verified request and on applicable law.
Not stated here
The general section does not describe the verification process; the US section and linked help articles add detail.
Account & Service Control · User right or choice
You can opt out of marketing email and texts, but not transactional messages
To stop certain email or text communications, use "Notification settings" for the relevant profile in the "Account" section, click "unsubscribe" in the email, or reply STOP (or as instructed) to the text; you may get a confirmation text. You cannot unsubscribe from transactional messages, such as those about your account transactions.
Supporting quotations
Email and Text Messages. If you no longer want to receive certain communications from us via email or text message, please access the “Notification settings” option for the relevant profile within the “Account” section of our website. Alternatively, click the “unsubscribe” link in the email or reply STOP (or as otherwise instructed) to the text message (note: you may receive a confirmation text message in this case).
Please note that you cannot unsubscribe from transactional messages from us, such as messages relating to your account transactions.
Qualifications & exceptions
Opt-out covers "certain communications"; transactional messages cannot be turned off.
Notification settings are set per profile.
Sharing & Disclosure · Company commitment
Netflix does not give your phone number or text consent to third parties or affiliates for their own marketing
If you consent to receive Netflix communications on your phone number, such as text messages, Netflix does not disclose your phone number or that consent to third parties or affiliates for their own promotional or direct marketing purposes.
Supporting quotations
If you consent to receive Netflix communications on your phone number such as through text messages, we do not disclose your phone number or your consent to third parties (or affiliates) for their own promotional or direct marketing purposes.
Qualifications & exceptions
Covers disclosure for the recipients' own promotional or direct marketing purposes.
Account & Service Control · User right or choice
You can turn off Netflix push notifications in device or browser settings; games may send their own
You can choose to receive mobile push notifications, which Netflix sends from time to time according to the notification preferences on your device. You can turn them off in your device settings or in Netflix's "Notification settings". Individual Netflix games may have their own push notifications, which you turn off in device settings. Netflix also offers push notifications in some web browsers; if you agreed to them, you can turn them off in browser settings.
Supporting quotations
Push Notifications. You can choose to receive mobile push notifications from Netflix. Netflix will send you push notifications from time to time in accordance with any notification preferences you have set on your mobile device.
If you later decide you no longer want to receive these notifications, you can use your mobile device’s settings to turn them off (or via the “Notification settings” described in the preceding section). Please note that individual Netflix games may have their own push notifications (you can use your mobile device's settings functionality to turn them off).
We also offer push notifications on certain web browsers. If you agree to receive those notifications and later decide you no longer want to receive them, you can use your browser’s settings to turn them off.
Qualifications & exceptions
Game push notifications are separate and are turned off through device settings.
Sharing & Disclosure · Company practice
Netflix sends hashed emails or phone numbers to third-party services to match you for Netflix ads there
Some third-party services let Netflix reach users with marketing by sending "privacy protective contact information": your email or phone number converted by pseudonymization (such as hashing) into a value that cannot by itself reveal your identity or contact details. The third party compares it with its own hashed data; there is a match only if you used the same contact information with both. If matched, Netflix can choose whether to show you Netflix marketing on that service and can optimize and measure it. You can set your choices about these Matched Identifier Communications in "Privacy and data settings" for the relevant profile in the "Account" section.
Supporting quotations
Matched Identifier Communications from Netflix. Some third party services allow us to reach users with online marketing about Netflix content or the Netflix service by sending privacy protective contact information to the third party.
Privacy protective contact information means we use pseudonymization technologies (such as hashing) to convert the original contact information (such as an email address or phone number) into a value (typically a long alphanumeric sequence of characters) that cannot, by itself, reveal your identity or contact information.
The third party compares Netflix’s privacy protective contact information with privacy protective contact information in its own database and there will be a match only if you have used the same contact information with both Netflix and the third party. If there is a match, Netflix can then choose whether or not to send Netflix marketing to you on that third party service, and can optimize and better measure the effectiveness of such marketing.
You can indicate your choices regarding the Matched Identifier Communications on third party services in the “Privacy and data settings” (for the relevant profile) within the “Account” section of our website.
Qualifications & exceptions
A match occurs only if you used the same contact information with Netflix and the third party.
The hashed value is described as unable "by itself" to reveal your identity.
Choices are set per profile.
Not stated here
The statement does not name which third-party services take part.
Linking & Identification · User right or choice
Choices about cookies and device IDs used for Netflix marketing on other services are in the cookies section
To make choices about cookies or resettable device IDs collected for marketing Netflix or its content on third-party services, and about Netflix's use of cookies and similar technologies generally, use the tools described in the cookies section of this statement.
Supporting quotations
Marketing of the Netflix service using cookies and similar technologies. To exercise choice around cookies or resettable device IDs collected for marketing of the Netflix service or Netflix content on third party service, please use the tools described in the “Cookies and other Technologies” section below.
Your choices in connection with our use of cookies and similar technologies are described in the “Cookies and other Technologies” section below.
Use & Processing · User right or choice
If eligible, you can turn off Behavioral Advertising per profile; you will still see non-behavioral ads
Netflix says it respects your Behavioral Advertising preferences, as applicable. If you are eligible for Behavioral Advertisements, a "Behavioral Advertising" setting appears in "Privacy and data settings" for the relevant profile in the "Account" section, and you can change it at any time. With the setting off you still see ads, but they are non-behavioral.
Supporting quotations
Behavioral Advertising Choices for Advertisements on Netflix
We respect your Behavioral Advertising preferences, as applicable. If you are eligible for Behavioral Advertisements, a “Behavioral Advertising” setting will be available to you in the “Privacy and data settings” menu (for the relevant profile) of the “Account” section of our website that you can adjust at any time.
If your Behavioral Advertisements setting is off, you will still see advertisements, but they will be non-behavioral advertisements.
Qualifications & exceptions
The setting is available only "if you are eligible" for Behavioral Advertisements.
Turning it off does not stop ads; it stops behavioral selection.
The setting is per profile.
Not stated here
The statement does not define who is eligible for Behavioral Advertisements.
Netflix supports industry opt-out programs for behavioral ads in Europe, Canada and the US
Netflix supports self-regulatory programs that give additional choices about Behavioral Advertising: the European Interactive Digital Advertising Alliance (EDAA) in Europe, AdChoices from the Digital Advertising Alliance of Canada (DAAC) in Canada, and the Digital Advertising Alliance (DAA) in the US. More about your choices is in a linked help article.
Supporting quotations
Digital Advertising Alliance Opt Out Control
Netflix supports the following self-regulatory programs, which provide additional privacy choices for Behavioral Advertising:
European Interactive Digital Advertising Alliance (EDAA)
Digital Advertising Alliance of Canada (DAAC)
Digital Advertising Alliance (DAA)
To learn more about your personal information choices, please see
Qualifications & exceptions
Each program is listed for its region.
Not stated here
The programs' own opt-out tools and the linked help article are not supplied, so how far these opt-outs reach is not shown.
Legal Rights & Agreement Rules · Procedure
Use privacy@netflix.com to exercise any of your rights or ask about privacy practices
To exercise any of your privacy rights or ask about Netflix's privacy practices, contact Netflix's Data Protection Officer/Privacy Office at privacy@netflix.com.
Supporting quotations
If you want to exercise any of your rights, or have a question regarding our privacy practices, please contact our Data Protection Officer/Privacy Office at privacy@netflix.com.
Account & Service Control · Context
If you share your account with your household, this Privacy Statement applies to their use too
If you share your account with others in your household (as the Terms of Use allow), Netflix asks you to make sure they know about and have read this Privacy Statement, which applies to their use of Netflix.
Supporting quotations
Sharing your account with others: If you share your account with others in your household (see Netflix Terms of Use), please ensure that they are aware of and have read this Privacy Statement. This Privacy Statement applies to their use of Netflix.
Qualifications & exceptions
Household sharing is governed by the Terms of Use, which is referenced but not supplied.
Not stated here
The Terms of Use rules on household sharing are not supplied here.
Account & Service Control · Context
People with access to your account may see viewing history, account details and game chat, even with profiles
Anyone you share or allow access to your account may be able to see viewing information, account information in the "Account" section, and game information such as text chat contents and saved games. This stays true when you use profiles, although a Profile Lock PIN can restrict streaming access to a profile. Viewing history, recommendations, "continue watching" and similar information may also appear through other features, such as Partner interfaces integrated with Netflix.
Supporting quotations
If you share or otherwise allow others to have access to your account, they may be able to see viewing information, account information in the “Account” section of the service, and game related information such as text chat contents and saved game information.
This remains true even when you use the profiles feature, although you can add a Profile Lock PIN to restrict streaming access on a profile
Please note that viewing history, recommendations, “continue watching” and similar information may be made available through various features and user experiences, such as Partner interfaces that are integrated with the Netflix service.
Qualifications & exceptions
A Profile Lock PIN restricts streaming access on a profile; the statement does not say it hides the other information listed.
Not stated here
The linked Profile Lock help article is not supplied.
Account & Service Control · Context
Anyone using your account can open, edit or delete any profile and its information
Profiles give each user a personalized experience and separate watch history, but they are available to everyone who uses the account: anyone with access can navigate to, use, edit or delete profiles and the information in or associated with them. A Profile Lock PIN can restrict streaming access to a profile. Netflix suggests you tell others with access if you do not want them to use or change your profile, and offers parental controls.
Supporting quotations
Profiles: Profiles allow users on a Netflix account to have a personalized Netflix experience, built around the Netflix content of interest to them, as well as separate watch histories.
Please note that profiles are available to everyone who uses your Netflix account, so that anyone with access to your Netflix account can navigate to and use, edit or delete profiles, and information within or associated with the profile (although, as noted above, you can add a Profile Lock PIN to restrict streaming access on a profile).
You should explain this to others with access to your account, and if you do not want them to use or change your profile, be sure to let them know. We also have various parental controls available and you can learn more here:
Qualifications & exceptions
The Profile Lock PIN restricts streaming access only.
Not stated here
The linked parental controls help article is not supplied.
Account & Service Control · User right or choice
Users of your account can transfer an eligible profile, with its viewing history, to a separate account
The profile transfer feature lets you and others with access to your account move an eligible profile, including its viewing history and recommendations, to a separate account. You can change this feature's setting in the "Account" section.
Supporting quotations
Profile Transfers: The profile transfer feature on your account allows you and users with access to your account to transfer an eligible profile from your account to a separate account (including information such as viewing history and recommendations). You can change the setting for this feature in the “Account” section of our website.
Qualifications & exceptions
Only "eligible" profiles can be transferred.
Other users with access to your account can also use the feature unless you change the setting.
Not stated here
Eligibility rules are in a linked help article that is not supplied.
Security & Safeguards · Procedure
Devices stay logged in until you sign out; unsecured or unreturned devices can expose your account
Netflix may offer login features such as email or text-message login or easier login on certain devices. Any device logged into your account stays logged in until you log it out. You can remove access using "Sign out of all devices" in the "Account" section. Users of public or shared devices should log out after each session, and you should log out before selling or returning a device. If you or other account users do not keep your email, login information and signed-in devices secure, or do not log out a device you sell or return, others may be able to access your account and personal information.
Supporting quotations
Account Login Features: You may have the option to use certain account login features, such as email-based or text message-based login, or easier login to the Netflix app on certain devices. Please note that any device that is logged into your account will remain logged in unless you log out of those devices (following the instructions below).
Removing device access to your Netflix account: To remove access to your Netflix account from devices that are logged into the account, visit the “Account” section of our website, locate the “Sign out of all devices” option, and follow the instructions to sign out of your devices.
Users of public or shared devices should log out at the completion of each session. If you sell or return a computer or Netflix supported device, be sure to first log out. If you or other users on the account do not maintain the security of your email address, login information, and signed-in devices, or fail to log out a device you sell or return, then others may be able to access your Netflix account, including your personal information.
Linking & Identification · Company practice
Netflix and its ad and marketing partners use cookies, pixel tags, browser storage and hashed identifiers
Netflix, its Service Providers, Netflix Marketing Providers and Advertising Companies use cookies, similar technologies such as pixel tags, hashed identifiers and resettable device identifiers. Cookies are small files stored on your device that may uniquely identify it, letting a web server recognize your browser. Netflix also uses browser storage and plugins (such as HTML5, IndexedDB and WebSQL) that store small amounts of data. Pixel tags often work with cookies, and declining cookies will in many cases impair the pixel tags tied to them.
Supporting quotations
We, our Service Providers, Netflix Marketing Providers, and Advertising Companies use cookies, other similar technologies (such as pixel tags), hashed identifiers, and resettable device identifiers for various reasons.
Cookies are small data files that are commonly stored on your device when you access websites and online services. The text in a cookie contains a string of numbers and letters that may uniquely identify a device and can contain other information as well.
We use other technologies such as browser storage and plugins (for example, HTML5, IndexedDB, and WebSQL). Like cookies, these other technologies may store small amounts of data on a device. Pixel tags often work in conjunction with cookies. In many cases, declining cookies will impair the effectiveness of pixel tags associated with those cookies.
To choose whether or not to receive cookies and similar technologies, please see the section below “How can I exercise choice regarding these technologies?”
Linking & Identification · Company practice
Netflix may create, use and disclose hashed identifiers made from your email or phone number
Netflix may create, use and disclose privacy protective identifiers such as hashed identifiers. Hashing converts contact information such as an email address or phone number into a long alphanumeric value that cannot by itself reveal your identity or contact information.
Supporting quotations
We may also create, use, and disclose privacy protective identifiers such as hashed identifiers. As described above, hashing is a process of converting the original contact information (such as an email address or phone number) into a value (typically a long alphanumeric sequence of characters) that cannot, by itself, reveal your identity or contact information.
Qualifications & exceptions
The hashed value is described as unable "by itself" to reveal identity; it can still be matched by a party holding the same hashed contact information.
Linking & Identification · Company practice
Netflix apps may collect your device's advertising ID, such as Apple's IDFA or the Google Advertising ID
If you use a Netflix app (the main app or a game app) on a mobile device, tablet or streaming device, Netflix may collect a resettable device identifier. These identifiers work like cookies; examples are the "Identifier for Advertisers" on Apple iOS and the "Google Advertising ID" on Android, and some streaming devices have them.
Supporting quotations
If you use a Netflix app (such as the main Netflix app, or a Netflix game app) on a mobile device, tablet, or streaming media device, we may collect a resettable device identifier from your device.
Resettable device identifiers can be used like cookies and are found on many mobile devices and tablets (for example, the “Identifier for Advertisers” on Apple iOS devices and the “Google Advertising ID” on Android devices), and certain streaming media devices.
Linking & Identification · Company practice
Cookies let Netflix and its ad and marketing partners track your activity over time across websites
Netflix uses these technologies to provide the service (such as remembering you when you return), operate the business, research and improve services (site performance, visitor traffic, testing the interface), send marketing (tailoring marketing, understanding interactions with emails and third-party marketing, tracking items in your shopping cart including abandoned carts, and deciding when to send SMS cart reminders), support ads, for safety and fraud prevention, and for legal compliance. The technologies let Netflix, Netflix Marketing Providers and Advertising Companies collect personal information such as pages you visit and device and network information when you use Netflix, and about your online activities over time across different websites.
Supporting quotations
We use these types of technologies for various reasons, including to provide our service (for example, by making it easy to access our service by remembering you when you return);
to send marketing and informational messages (for example, to deliver and tailor our marketing, to understand interactions with our emails, marketing, and marketing on third party services, and to help keep track of items you put into your shopping cart, including when you have abandoned your cart, and to determine when to send cart reminder messages via SMS); to support advertisements; for safety, security and fraud prevention; and to comply with law and enforce the Netflix Terms of Use.
These technologies enable Netflix, Netflix Marketing Providers, and Advertising Companies to collect personal information (such as the pages you visit and device and network information) when you use our services, and about your online activities over time across different websites.
Linking & Identification · Company practice
Netflix uses pixel tags to see when you open its emails or click links, and on Advertiser sites for ads
Netflix puts pixel tags in its emails to understand how members interact with the service, such as when emails are opened or links clicked. It may also use pixel tags placed on Advertiser sites and apps to support advertising.
Supporting quotations
We use pixel tags in our emails to understand how members interact with our service. Our use of pixel tags helps us understand when links within messages are clicked, or the emails are opened. We may also use pixel tags placed on Advertiser sites and applications to support advertising.
Qualifications & exceptions
Pixel tags on Advertiser sites are a "may".
Linking & Identification · Company practice
Netflix uses hashed and resettable identifiers for marketing on other services, ads, and analytics
Netflix uses hashed identifiers and resettable identifiers to show marketing for Netflix or its content on third-party services, to support advertisements (including delivering ads to you), and for analytics and optimization.
Supporting quotations
Netflix uses hashed identifiers and resettable identifiers to display marketing for our service or Netflix content on third party services, to support advertisements (including delivering advertisements to you), and for analytics and optimization purposes.
Linking & Identification · User right or choice
Cookie types and cookie choices are on a separate Netflix page linked from this section
The types of cookies Netflix uses, and the choices you can make about cookies set through the service, are on a separate page linked from this section.
Supporting quotations
To learn more about the types of cookies used by Netflix, please click here.
To exercise choice regarding cookies
For more information about cookies set through our service and to exercise choices regarding cookies, click here.
Not stated here
The linked cookie page is not supplied, and the extracted link text does not show its address; the cookie types and the choices available are not shown here.
Linking & Identification · Restriction or exception
Netflix does not currently respond to browser Do Not Track signals
Netflix states that it does not currently respond to web browser "do not track" signals, so turning that browser setting on does not by itself change Netflix's cookie use.
Supporting quotations
We do not currently respond to web browser “do not track" signals.
Qualifications & exceptions
"Currently"; this may change.
Linking & Identification · User right or choice
You control use of hashed identifiers for Netflix marketing on other services in Matched Identifier settings
To make a choice about Netflix's use of hashed identifiers for Netflix marketing on third-party services, use the Matched Identifier Communications setting in "Privacy and data settings" for the relevant profile in the "Account" section.
Supporting quotations
To exercise choice regarding hashed identifiers for Netflix Marketing
To exercise choice regarding Netflix's use of hashed identifiers for Netflix marketing communications on third party services, please configure the appropriate setting under Matched Identifier Communications in the "Privacy and data settings" (for the relevant profile) within the "Account" section of our website.
Limit Netflix's use of your device advertising ID in device settings; you still see ads, per device
To make a choice about Netflix's use of resettable device identifiers for marketing Netflix or its content or for supporting ads, change the setting on your device (usually under "privacy" or "ads"). If you do not allow it, you may still see Netflix marketing and ads on that device, but they will not be selected using that identifier. The choice applies only to that device.
Supporting quotations
To exercise choice regarding resettable device identifiers
To exercise choice regarding Netflix’s use of resettable device identifiers (for marketing the Netflix service or Netflix content, or as used to support advertisements), please configure the appropriate setting on your device (usually found under "privacy" or "ads" in your device settings).
If you choose not to allow this, you may still see marketing messages promoting Netflix and advertisements on that device but it will not be selected based on the use of a resettable device identifier. Note that your choice regarding the resettable device identifier is specific to that device.
Qualifications & exceptions
The choice is device-specific.
Ads and marketing continue; only identifier-based selection stops.
You can clear browser storage and block email images to limit similar technologies and pixel tags
Besides choices Netflix may offer in the service, you can limit technologies similar to cookies, such as browser storage and plugins (HTML5, IndexedDB, WebSQL): many browsers let you clear browser storage in their settings, and most email clients let you stop automatic image downloads, including pixel tags. Other technologies may be cleared within the application. For Behavioral Advertising choices on Netflix, see the Advertising Choices section.
Supporting quotations
To exercise choice regarding other similar technologies
In addition to any choices we may offer you in the Netflix service, there are several ways to exercise choice regarding technologies that are similar to cookies, such as browser storage and plugins (for example, HTML5, IndexedDB, and WebSQL). For example, many popular browsers provide the ability to clear browser storage, typically in the settings or preferences area.
Most email clients have settings that allow you to prevent the automatic downloading of images, including pixel tags, and the automatic connection to the web servers that host those images. Other technologies may be cleared from within the application.
In addition to these choices, if you want to exercise your choices for Behavioral Advertising on Netflix, please see “Advertising Choices” above.
Sharing & Disclosure · Context
Sharing and invites you send through Netflix, and social plugins, disclose your data under third-party terms
You can use Netflix's sharing functions to disclose your own information: some parts of the service let you share information or send invitations (such as to a game session) by email, text or social and other sharing apps on your device, and social plugins and similar technologies let you share information. Social plugins and social apps are run by third-party social networks under their own terms and privacy statements. Some Netflix game features may require a third-party service, which is likewise subject to that service's terms and privacy statement.
Supporting quotations
You can use sharing functionality available in our service to disclose your personal information in the following ways:
certain portions of our service may give you options to share information or send invitations to others to interact with the Netflix service (such as a game session) by email, text message, and social or other sharing applications, using the clients and apps on your device; and
social plugins and similar technologies that allow you to share information.
Social plugins and social applications are operated by third-party social networks, and are subject to their terms of use and privacy statements. Similarly, some Netflix game features may require use of a third party service, which is subject to that service’s terms of use and privacy statement.
Qualifications & exceptions
These disclosures are ones you choose to make.
Not stated here
Which third-party services some game features require is not stated, and their terms are not supplied.
Security & Safeguards · Company commitment
Netflix uses reasonable safeguards designed to provide security appropriate to the risk
Netflix uses reasonable administrative, logical, physical and managerial measures to protect your personal information against loss, theft, and unauthorized access, use and modification. The measures are designed to provide a level of security appropriate to the risks of processing your data.
Supporting quotations
We use reasonable administrative, logical, physical, and managerial measures to safeguard your personal information against loss, theft, and unauthorized access, use and modification. These measures are designed to provide a level of security appropriate to the risks of processing your personal information.
Qualifications & exceptions
"Reasonable" measures "designed to" provide appropriate security; not a guarantee against breaches.
Retention & Deletion · Company practice
Netflix keeps data as long as needed for its purposes, legal duties and legal claims, with no fixed periods
Netflix may retain personal information as required or permitted by law, including to honor your choices, for billing or records, and as otherwise necessary for the purposes in this statement. It keeps data as long as necessary to provide the service, operate the business, research and improve, market, support ads, for security and fraud prevention, and to comply with law and enforce its terms. How long depends on factors such as your relationship with Netflix (for example, whether you are a current member), the nature of the data, legal obligations, and the need to defend or resolve current or anticipated legal claims. When data is no longer required, Netflix takes reasonable measures to securely destroy or de-identify it.
Supporting quotations
We may retain personal information as required or permitted by applicable laws and regulations, including to honor your choices, for our billing or records purposes, and as otherwise necessary to fulfill the purposes described in this Privacy Statement.
Specifically, we retain personal information for as long as necessary to fulfill the following purposes:
Our retention of personal information is based on many factors such as your relationship with Netflix (for example, whether you are a current Netflix member), the nature of the personal information, our legal obligations, and the need to defend or resolve current or anticipated legal claims.
We take reasonable measures to destroy or de-identify personal information in a secure manner when it is no longer required. For information about retention of personal information, please see:
Qualifications & exceptions
No specific retention periods are stated.
Destruction or de-identification is by "reasonable measures" once data is no longer required.
Not stated here
The linked retention help article is not supplied.
Sharing & Disclosure · Context
Devices, platforms, voice controls and advertisers you reach through Netflix have their own privacy terms
Netflix may use or be provided through features run by third-party platforms (such as showing social media content or voice controls), may link to third-party sites, and third-party apps may interact with it; those third parties have their own privacy statements. For example, the smart TVs, mobile devices, set-top boxes and gaming systems you use to access Netflix have separate privacy statements and terms, and interactive ads may take you to third-party sites and apps such as Advertisers', which also have their own. Netflix recommends reviewing them.
Supporting quotations
The Netflix service may use, or be provided through, features operated by third party platforms (such as the display of social media content, or the provision of voice controls), or contain links to sites operated by third parties. In addition, you may encounter third party applications that interact with the Netflix service. These third parties have their own privacy statements.
For example, you may be able to access the Netflix service through platforms such as smart TVs, mobile devices, set top boxes, gaming systems, and other internet-connected devices. These platforms have separate privacy statements, notices, and terms of use, which we recommend you review.
The Netflix service may include interactive advertisements that direct you to third party sites and apps (such as that of Advertisers). These sites and apps have separate privacy statements, notices, and terms of use, which we recommend you review.
Not stated here
The third parties' privacy statements are not supplied.
Sharing & Disclosure · Context
What you post in Netflix support forums is public unless the forum says otherwise
Netflix may provide support through sites and forums (such as a customer support forum or one for a particular game). Information you post or make available there is publicly available unless the site or forum says otherwise.
Supporting quotations
We may provide support for the Netflix service (such as an online support forum for Netflix customer support, or a particular Netflix game). Information that you post or make available on such sites and forums are publicly available (unless otherwise noted on the site or forum).
Qualifications & exceptions
Unless otherwise noted on the site or forum.
Account & Service Control · Restriction or exception
You must be 18 or the age of majority to subscribe; younger people need a parent's supervision and approval
You must be at least 18 (or the age of majority where you live) to subscribe. People under that age may use Netflix only with the involvement, supervision and approval of a parent or legal guardian. Netflix offers parental controls.
Supporting quotations
You must be at least 18 years of age or older (or the age of majority in your country of residence) to subscribe to the Netflix service. Individuals under this age may only use the service with the involvement, supervision, and approval of a parent or legal guardian.
To assist parents or legal guardians, we have various parental controls available and you can learn more here:
Qualifications & exceptions
The age threshold is 18 or the local age of majority.
Not stated here
The linked parental controls article is not supplied.
Use & Processing · Company commitment
Kids profiles use limited data, such as a persistent identifier, for recommendations and parental controls
In the Kids experience (such as a Kids profile), Netflix processes limited personal information, such as a persistent identifier, to provide and improve the service: personalizing content recommendations for children, enforcing parental controls, and showing parents how their children use the service. Netflix does not engage in Behavioral Advertising on Kids profiles.
Supporting quotations
We also offer a Kids experience (e.g., Kids profile) where we process limited personal information (e.g., a persistent identifier) to provide and improve our services, such as to personalize recommendations for Netflix content for children, enforce parental controls, and give parents visibility into how their children use our services.
We do not engage in Behavioral Advertising on Kids profiles.
Qualifications & exceptions
The statement gives a persistent identifier as an example of the limited information; it does not list everything processed.
Legal Rights & Agreement Rules · Company practice
Netflix can update the statement; continued use after an update counts as acknowledgment or acceptance
Netflix will update this statement from time to time in response to changing legal, regulatory or operational requirements, and will give notice of changes as required by law. If you keep using Netflix after an update takes effect, that counts as acknowledgment and, where applicable, acceptance. If you do not want to acknowledge or accept an update, your option is to cancel your account. The "Last Updated" date shows when it last changed.
Supporting quotations
We will update this Privacy Statement from time to time in response to changing legal, regulatory, or operational requirements. We will provide notice of any such changes as required by law.
Your continued use of the Netflix service after any such updates take effect will constitute acknowledgement and (as applicable) acceptance of those changes. If you do not want to acknowledge or accept any updates to this Privacy Statement, you may cancel your account.
To see when this Privacy Statement was last updated, please see the "Last Updated" date below.
Qualifications & exceptions
Notice is given "as required by law", which may mean no individual notice for some changes.
Not stated here
The statement does not say what form of notice is given.
Legal Rights & Agreement Rules · Context
Section F's service and regional supplements apply on top of the general statement and may differ from it
The supplemental disclosures in Section F (for Netflix games and for US residents in the supplied text) apply in addition to the rest of the Privacy Statement. Where data protection laws in certain countries or regions require additional or different information, Section F provides it, so for those services or regions the general disclosures are read together with, and may be varied by, the supplement.
Supporting quotations
The Supplemental Privacy Disclosures for Certain Services and Regions below apply in addition to disclosures above in this Privacy Statement.
In addition, data protection laws in certain countries or regions may require us to provide additional or different information to disclosures above in this Privacy Statement.
Qualifications & exceptions
Supplements apply "in addition to" the general disclosures; regional information may be "additional or different".
Not stated here
No priority rule is stated for a case where a supplement differs from the general text beyond saying that the supplemental information is provided where law requires it.
Legal Rights & Agreement Rules · Context
Netflix games follow the main statement, with added detail for multiplayer, chat, UGC and controller features
When you play Netflix games, Netflix collects, uses and discloses your personal information as described in the main Privacy Statement. The Netflix Games Supplemental Privacy Disclosures add examples and information for games with features such as leaderboards, achievements, local and online multiplayer, friend features, text or voice chat, user-generated content, and Netflix Game Controller.
Supporting quotations
When you play Netflix games, we will collect, use, and disclose your personal information as described in the Netflix Privacy Statement. These Netflix Games Supplemental Privacy Disclosures provide additional examples and information applicable to Netflix games that have features such as leaderboards, achievements, local multiplayer, online multiplayer, friend-related features, text or voice chat, user-generated content, and the ability to play Netflix Game Controller.
Qualifications & exceptions
Applies to Netflix games; the added examples apply to games with the listed or similar features.
Data Access & Collection · Company practice
In multiplayer games Netflix collects your game handle, friend or team lists and team names
When you play Netflix games, Netflix collects the categories described in the main statement. In games with multiplayer or similar features, it may also collect account/profile information such as your game handle, friend or team list selections and team names, when you use local multiplayer (such as connecting to a "Netflix Game on TV" by scanning a QR code) or online multiplayer.
Supporting quotations
When you play Netflix games, we collect the categories of personal information described in the Netflix Privacy Statement. If you play games with the features mentioned above (or similar features), the following provides additional examples of the personal information we may collect:
Netflix account/profile information: We collect information that may be associated with your Netflix account/profile, such as your game handle, friend or team list selections and the names of those teams, when you use features such as local multiplayer
Qualifications & exceptions
These are "additional examples" of what Netflix "may collect" when you use these game features.
Data Access & Collection · Company practice
Netflix collects game scores, online status, player searches, gameplay and your text or voice chat with players
Netflix collects information about you and your use of Netflix games, such as your leaderboard status, score and achievements; whether you are online or playing, to show your status to other players and your friend or team list; your searches for and connections with other players; and your gameplay, interactions and text or voice chat with other players in local and online multiplayer.
Supporting quotations
Usage Information: We collect information about you and your use of Netflix games, such as:
Your leaderboard status, score, and game achievements;
Whether you are online and/or playing a game in order to display your online or availability status to other players in the game and/or to your friend or team list;
Your searches for and connections with other players within a Netflix game (for example, searching for and connecting to a player);
Your gameplay, interactions, or text or voice chat with other players as a part of local multiplayer and online multiplayer features;
Data Access & Collection · Company practice
Game Controller use collects motion and sensor input plus details of the device, app and account it runs on
Netflix collects information about your use of the Netflix Game Controller or other devices to play, including input from motion detection or mobile device sensors. When you use the Game Controller to connect to a game (such as a "Netflix Game on TV"), it collects information about the app, the device, and the Netflix account (if you are logged in) on which the controller runs.
Supporting quotations
Your use of the Netflix Game Controller or other devices to play Netflix games, including information from input methods like motion detection or mobile device sensors;
Device and network information: When you use Netflix Game Controller functionality to connect to a Netflix game (such as a “Netflix Game on TV”), we collect information about the app, device, and the Netflix account (if you are logged in) on which the Netflix Game Controller is running.
Qualifications & exceptions
Account information is collected if you are logged in.
Data Access & Collection · Company practice
Netflix collects your reports of guideline violations and other players' reports about you
Netflix collects the reports you make about violations of the Netflix Games Community Guidelines (and similar game guidelines), and reports from other players about your potential violations.
Supporting quotations
Your reports of violations of the Netflix Games Community Guidelines
and any similar guidelines for Netflix games, and reports from other players about your potential violations; and
Not stated here
The Netflix Games Community Guidelines are linked but not supplied.
Content & IP Rights · Company practice
Netflix collects user-generated content in games, including photos, selfies, videos and sound recordings
Netflix collects user-generated content you put into a Netflix game, such as drawings, uploaded photos or selfies, videos, sound recordings or other content, and content you select from a third-party service.
Supporting quotations
Your input of user-generated content within a Netflix game, such as drawings, uploaded content (such as photos/selfies, videos, sound recordings, or other content), or your selection of content from a third party service.
Use & Processing · Company practice
Netflix uses your game handle and player data to show leaderboards and connect you with other players
For games with these features, Netflix uses account/profile information, usage information, and device and network information to provide the game. For leaderboards and achievements it uses data such as your game handle to show them to you and other players. For features to find or interact with other players, it uses your data and the data you provide about others to find that player and send your connection request, and to let them find you and send requests.
Supporting quotations
When you play Netflix games, we use personal information as described in the Netflix Privacy Statement. If you play games with the features mentioned above (or similar features), the following provides additional examples of how we may use your personal information:
We use the following categories of personal information used to provide our service with these features: Netflix account/profile information, usage information, and device and network information.
For features such as leaderboards and game achievements, we use your personal information (such as your game handle), in order to display the leaderboard and achievements to you and other players;
For features that enable you to find or interact with other players in Netflix games (such as online multiplayer games), we use your personal information and the personal information you provide about others in order to find that player and send them your connection request (and for them to find you and send you a connection request);
Qualifications & exceptions
These are additional examples of how Netflix "may use" data; the main statement's uses also apply.
Use & Processing · Company practice
Online multiplayer may show your general location and use it to match you to nearby servers
In online multiplayer games, Netflix may display your device's general location (such as city, state/province or country) and use it to match you with players close to the relevant game server, to reduce interruptions from internet delays.
Supporting quotations
For online multiplayer games, we may display the general location of your device (such as your city, state/province, or country), and use that information to match you with other players that are close to the relevant game server so that your gameplay is less likely to be interrupted by internet delays;
Qualifications & exceptions
General location only; "may display".
Not stated here
The statement does not say to whom the location is displayed or whether you can turn it off.
Sharing & Disclosure · Company practice
Netflix transmits game chat between players and may use Service Providers for chat and moderation
For text or voice chat, Netflix transmits what you send to other players and delivers what they send you. It may use Service Providers for these communications, which may include providing the chat, moderation and related services.
Supporting quotations
For communication features, such as text or voice chat, we transmit communications you send to another player or group of players and deliver communications they send to you. Note that we may use Service Providers to perform services related to these communications on our behalf (as described in the Privacy Statement), which may include providing text or voice chat, moderation, and related services; and
Not stated here
The chat and moderation Service Providers are not named.
Content & IP Rights · Company practice
Your user-generated game content is shown to other players or wherever you chose to share it
For user-generated content features, Netflix uses your data to display your content to other players in the game, or as you chose to share it (for example on a third-party service).
Supporting quotations
For user-generated content features, we use your personal information to display your user-generated content to other players in the Netflix game, or in accordance with how you have shared the user-generated content (for example, on a third party service).
Security & Safeguards · Permission or license
Netflix and its providers may monitor or record game text and voice chat, but are not obliged to
When you play Netflix games with text or voice chat or user-generated content, Netflix uses personal details, payment details, account/profile information, usage information, advertising information, device and network information, and communications for safety, security and fraud prevention, including investigating and detecting prohibited or illegal activity. Netflix and its Service Providers may monitor and/or record text and voice chat during those features for these reasons, including to enforce the Netflix Games Community Guidelines, but have no obligation to do so.
Supporting quotations
For safety, security, and fraud prevention: When you play Netflix games with text or voice chat, or user-generated content features, we use the following categories of personal information for safety, security and fraud prevention
We and our Service Providers may monitor and/or record text and voice chat during your use of those features (but do not have the obligation to do so) for the preceding reasons, including to enforce the Netflix Games Community Guidelines
Qualifications & exceptions
Monitoring is permitted, not promised: Netflix states it does not have an obligation to monitor.
Not stated here
The Netflix Games Community Guidelines are linked but not supplied.
Game chat data may be disclosed to governments and civil litigants on a good-faith legal basis
Netflix may disclose game-related information as described in the main statement, with added examples. When you play games with communications features such as text or voice chat, Netflix and its Service Providers may access, preserve and disclose your information in response to legal requests from third parties, including government agencies and civil litigants. Netflix says it responds where it believes in good faith that it is required by law to respond, or where it believes in good faith a response is required by law in that jurisdiction and the request is consistent with internationally recognized standards such as the International Covenant on Civil and Political Rights.
Supporting quotations
When you play Netflix games, we may disclose personal information as described in the Netflix Privacy Statement.
When you play Netflix games with communications features (such as text or voice chat), Netflix and its Service Providers may access, preserve, and disclose your information in response to legal requests from third parties, including government agencies and civil litigants.
We respond to legal requests where we have a good faith belief that we are required by law to respond, or where we have a good faith belief that a response is required by law in that jurisdiction and the request is consistent with internationally recognized standards such as the International Covenant on Civil and Political Rights.
Qualifications & exceptions
Responses rest on Netflix's good-faith belief that law requires them; the international-standards test applies to the second ground.
Not stated here
The International Covenant on Civil and Political Rights is named but not supplied; how Netflix applies it is not described.
Sharing & Disclosure · Context
Your game handle, chat, user content and online status may be visible to other players, including non-Netflix players
In games with leaderboards, multiplayer, chat, Game Controller or user-generated content, your game handle, gameplay, text or voice chat, user-generated content (including personal information you put in it) and online status may be publicly available to other players. Some games let you play with players on other, non-Netflix versions of the game, who will also see this information. Even if you remove chat, messages or content, players who already saw it may have saved it.
Supporting quotations
Information such as your game handle, your gameplay, text or voice chat, and user-generated content (including personal information and other information you provide in these features), and your online status may be publicly available to other players
Note that some games may allow you to play with players from other (non-Netflix) versions of the game, and in that case, this information will be available to those players.
(note that even if you remove text chat, other messages, or user-generated content, players that have already seen that information may have saved it).
Qualifications & exceptions
Removing content does not undo copies other players may have saved.
Linking & Identification · Context
Guests joining a member's TV game may not need a login; their game data may link to the member's account
Some "Netflix Games on TV and on Netflix.com" let you join a game on a Netflix member's account through a Netflix app on your device, for example by scanning a code on their TV. For some of these games you may not need to be logged in; in that case some disclosures do not apply to you, such as those about collecting and using personal details and those about payment details and billing. Information collected in these games, such as usage, device and network information, communications, and saved games or game activity, may be linked to the Netflix account on which the game is running.
Supporting quotations
allow you to connect to a game on a Netflix member’s account using a Netflix app on your device – for example, by scanning a code on their TV so you and the member can play a game together.
For some of these games, you may not need to be logged into a Netflix account in order to play the game. In that case, some of the disclosures in the Privacy Statement and these Netflix Games Supplemental Privacy Disclosures will not apply to you, such as those relating to collection and use of personal details (see definition above), and the sections related to payment details and billing.
may be linked to the Netflix account on which the game is running.
Qualifications & exceptions
Only some disclosures stop applying, and only for players who are not logged in.
Not stated here
The statement does not list every disclosure that stops applying (it says "such as").
The US supplement applies to residents of states with comprehensive consumer privacy laws in effect
The Supplemental Privacy Disclosures for US Residents apply to residents of US states that have comprehensive consumer privacy laws in effect (together, "US State Privacy Laws"). They supplement the rest of the Privacy Statement.
Supporting quotations
These disclosures apply to residents of US states that have adopted comprehensive consumer privacy laws that are in effect (collectively “US State Privacy Laws”). These disclosures supplement the Privacy Statement.
Qualifications & exceptions
Only residents of states whose comprehensive privacy laws are in effect are covered.
Not stated here
The statement does not list which states qualify.
Legal Rights & Agreement Rules · Context
For US state law, this section serves as Netflix's Notice at Collection
Some US State Privacy Laws require a notice at or before collection covering the categories of personal information collected, the purposes of collection or use, whether it is "sold" or "shared", and the criteria for how long it is kept. Netflix says it provides those details throughout the US residents section.
Supporting quotations
At or before the time of collection, some US State Privacy Laws require that we provide a notice of our practices, including the categories of personal information collected, the purposes for which such information is collected or used, whether such information is “sold” or “shared”, and the criteria used to determine how long such information is retained. We have provided these details throughout this section of the Privacy Statement.
Qualifications & exceptions
Applies under "some" US State Privacy Laws.
Data Access & Collection · Company practice
US notice: Netflix collected identifiers, customer records including card numbers, and purchase history in the past year
For US residents, Netflix says it collects, and in the preceding twelve months collected, identifiers (name, email, password, payment details, postal address, account and profile information, online identifiers such as in games, IP addresses, device and cookie identifiers, and network characteristics); Customer Records (name, address, phone number, credit or debit card number and other payment details); and commercial information (purchase history and products purchased or considered).
Supporting quotations
We collect or have collected in the preceding twelve months, the following categories of personal information from consumers:
Identifiers such as name, email address, password, payment details, postal address, and information about your Netflix account and/or Netflix profiles on your account (such as profile name and icon), and other online identifiers (such as in a Netflix game).
We also collect IP addresses, identifiers from the devices you might use to connect (such as resettable device identifiers), cookie identifiers, and characteristics about the networks you use when you connect to our service.
Additional categories of information considered to be Customer Records (“Customer Records”) such as name, address, phone number, credit card or debit card number, and other payment details.
Commercial information such as your purchase history and other products purchased or considered.
Qualifications & exceptions
The look-back period is the preceding twelve months.
Data Access & Collection · Company practice
US notice: Netflix collects date of birth and gender, IP-based location, and support-call voice recordings
The US categories also include characteristics of protected classifications under state or federal law (such as date of birth and gender); geolocation data (general location from your IP address, such as city, state/province and postal code); and audio/visual information, such as voice recordings when you contact customer support and images collected in Netflix games with user-generated content (such as drawings).
Supporting quotations
Characteristics of protected classifications under state or federal law (“characteristics of protected classifications”) such as date of birth and gender.
Geolocation data such as your general location based on your IP address (such as your city, state/province, and postal code).
Audio, electronic, visual, thermal, olfactory or similar information (“audio/visual information”) such as voice recording when you contact our customer support team, and images collected in connection with Netflix games that have user-generated content (for example, drawings).
Qualifications & exceptions
Geolocation is described as general, IP-based location.
Inference & Profiling · Company practice
US notice: Netflix collects your activity with Netflix and Partners, ad-company interest data, and inferences
The US categories also include internet or network activity: your interactions with Netflix, its Service Providers or Partners, including interactive-title choices, game activity (gameplay, saved games, leaderboard and availability status) and searches. Netflix also receives information from Advertising Companies, such as interests they collected or inferred from your visits to other websites and apps, to support ads. Netflix also lists inferences it may make from these categories in the context of the service.
Supporting quotations
Internet or other electronic network activity information (“internet activity information”) such as any information about your interactions with Netflix, our Service Providers, or Partners, including choices you have made when engaging with interactive titles, your Netflix game activity (such as gameplay, game use, saved game information, leaderboard status and availability status on Netflix games), or search queries on the Netflix service.
We receive information provided by Advertising Companies (see definition above) such as information about your likely interests they have collected or inferred from your visits to other websites and apps to support advertisements.
Inferences we may make using the categories of personal information above in the context of the Netflix service.
Not stated here
The inferences are described only as made "in the context of the Netflix service"; their content is not listed in this paragraph.
Data Access & Collection · Company practice
US notice: data comes from you, automatic collection, Partners, other sources and Advertising Companies
For US residents, Netflix collects the listed categories from: you directly; automatically as you use the service; Partners whose products and services you use; other sources such as Service Providers, Netflix Marketing Providers, third-party sites and forums, and publicly available sources; and Advertising Companies.
Supporting quotations
For ease of reference, we collect the above categories of personal information from the following sources: directly from you; automatically when you use our service; from Partners whose products and service you use; from other sources such as Service Providers, Netflix Marketing Providers, third party sites and forums, and publicly available sources; and Advertising Companies.
Use & Processing · Company practice
US notice: each category is used for one or more of Netflix's eight stated purposes, plus games uses
Netflix says it uses, and in the past twelve months used, each category for one or more of the purposes in "How We Use Your Personal Information": providing the service, operating the business, research and improvement, partner integrations and promotions, marketing, supporting ads, safety and fraud prevention, and legal compliance and Terms of Use enforcement. For games with leaderboards, multiplayer, chat, Game Controller or user-generated content, it uses data as described in the games supplement.
Supporting quotations
We use and have used in the past twelve months, each of the categories of personal information for one or more of the purposes described in the section “How We Use Your Personal Information.”
For ease of reference, we use the personal information to provide our service; to administer and operate our business; to research, analyze and improve our services; to enable partner integrations and promotions; to send marketing and informational messages; to support advertisements; for safety, security and fraud prevention; and to comply with law and enforce the Netflix Terms of Use.
When you play Netflix games that have features such as leaderboards, achievements, local multiplayer, online multiplayer, friend-related features, text or voice chat, Netflix Game Controller, and user-generated content, we use your personal information as described in the Netflix Games Supplemental Privacy Disclosures.
Qualifications & exceptions
The statement does not map each category to specific purposes in this section.
Sharing & Disclosure · Company practice
US notice: every collected category was disclosed for business purposes to listed recipients in the past year
Netflix says it discloses, and in the past twelve months disclosed, for business purposes: identifiers, Customer Records, characteristics of protected classifications, commercial information, internet activity information, geolocation data, audio/visual information and inferences. Recipients are the Netflix family of companies, Service Providers, Partners, Netflix Marketing Providers, Advertising Companies, and entities involved in promotional collaborations, corporate transactions (if any), safety, security and fraud prevention, or legal compliance and Terms of Use enforcement.
Supporting quotations
We disclose and have disclosed in the past twelve months, the following categories of personal information for business purposes (see the section “Who We Disclose Personal Information To”): identifiers, Customer Records, characteristics of protected classifications, commercial information, internet activity information, geolocation data, audio/visual information and inferences.
We disclose these categories of personal information to the following recipients: the Netflix family of companies; Service Providers; Partners; Netflix Marketing Providers; Advertising Companies; and entities engaged in connection with promotional collaborations, corporate transactions (if any), safety, security and fraud prevention, or for purposes of compliance with law and enforcing the Netflix Terms of Use.
Qualifications & exceptions
The section does not map which category goes to which recipient.
Sharing & Disclosure · Company practice
Netflix says it sells or shares identifiers under US state law through matched-identifier and behavioral marketing
Netflix says it engages in, and in the last 12 months engaged in, "sale" and "sharing" as some US State Privacy Laws define them. Its use of identifiers for Netflix marketing (Matched Identifier Communications) may be considered a sale or sharing, and its use of identifiers for marketing such as Behavioral Advertisements promoting Netflix or its content through cookies and resettable identifiers can be considered a sale or sharing.
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We engage in the sale and sharing and also have sold or shared (as defined under some US State Privacy Laws) the following categories of personal information in the last 12 months:
Categories of personal information “sold”: Our use of identifiers for Netflix marketing activities may be considered a “sale” or "sharing" under some US State Privacy Laws
Additionally, we use identifiers for marketing activities (such as Behavioral Advertisements promoting the Netflix service or Netflix content through use of cookies and resettable identifiers) which can be considered a "sale" or “sharing” under some US State Privacy Laws
Qualifications & exceptions
The characterization depends on definitions in "some" US State Privacy Laws.
Sharing & Disclosure · Company practice
Identifiers and geolocation are used for behavioral ads on Netflix, which may be "sharing" under the CCPA
For US residents, Netflix lists identifiers and geolocation data as used for "targeted advertising"; for example, Advertisers may choose to show ads to devices in a specific city or state. Netflix uses these categories to support Behavioral Advertisements on the service, and says this may be considered "sharing" under the California Consumer Privacy Act (CCPA). Choices are in the Advertising Choices section.
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Categories of personal information used for “targeted advertising” : identifiers and geolocation data (for example, Advertisers may select advertisements to be displayed to devices in a specific city or state).
We use these categories of personal information to support Behavioral Advertisements on the Netflix service. Such use may be considered "sharing" under California Consumer Privacy Act (CCPA)
Qualifications & exceptions
The CCPA characterization is stated as "may be considered".
Not stated here
The CCPA is named but not supplied; this card does not interpret it.
Sharing & Disclosure · Company commitment
Netflix says any sale or sharing in the last 12 months was limited to its own marketing and behavioral ads
Netflix says it sells and shares, and has sold or shared (as some US State Privacy Laws define those terms), the listed categories only to send marketing messages and to support Behavioral Advertisements. It states that in the last 12 months any sale or sharing was limited to Netflix marketing activities and supporting Behavioral Advertisements, including marketing through cookies and resettable identifiers.
Supporting quotations
Additionally, we use identifiers for marketing activities (such as Behavioral Advertisements promoting the Netflix service or Netflix content through use of cookies and resettable identifiers)
We engage in the sale and sharing and also have sold or shared (as defined under some US State Privacy Laws) the above categories of personal information for the following business or commercial purposes: to send marketing messages, and support Behavioral Advertisements.
In the last 12 months, any sale or sharing of personal information was limited to Netflix marketing activities and supporting Behavioral Advertisements.
US notice: retention follows the same purposes and factors as the general retention section
For US residents Netflix restates its retention rule: it may retain data as required or permitted by law, to honor your choices, for billing or records, and for the statement's purposes; it keeps data as long as necessary for its listed purposes, based on factors such as whether you are a current member, the nature of the data, legal obligations, and actual or anticipated legal claims; and it takes reasonable measures to securely destroy or de-identify data no longer required.
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We may retain personal information as required or permitted by applicable laws and regulations, including to honor your choices, for our billing or records purposes, and to fulfill the purposes described in this Privacy Statement.
Our retention of personal information is based on many factors such as your relationship with Netflix (for example, whether you are a Netflix current member); the nature of the personal information; compliance with our legal obligations; and/or defending or resolving actual or anticipated legal claims. We take reasonable measures to destroy or de-identify personal information in a secure manner when it is no longer required.
Qualifications & exceptions
No specific retention periods are given.
Not stated here
The linked deletion and retention help article is not supplied.
Use & Processing · Company commitment
Netflix may de-identify data and does not try to re-identify it except as the law permits
Netflix may securely de-identify personal information when it decides that is appropriate for its business. It takes reasonable measures to keep and use such information in de-identified form and does not attempt to re-identify it, except as permitted by applicable law.
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We may de-identify personal information in a secure manner when we determine it is appropriate as part of our business operations. We take reasonable measures to maintain and use the information in a de-identified manner. We do not attempt to re-identify such information, except as permitted under applicable law.
Qualifications & exceptions
Re-identification is excluded "except as permitted under applicable law".
Account & Service Control · User right or choice
US residents can request the categories and specific pieces of data held, its sources, purposes and recipients
Residents of states with US State Privacy Laws have certain rights. Under the right to know/access you can ask Netflix to disclose the categories and specific pieces of personal information collected about you, the categories of sources, its business or commercial purposes for collecting, using, disclosing, selling or sharing it, the categories of third parties it discloses, sells or shares to, and the categories disclosed, sold or shared about you. You can also confirm whether Netflix processes your data and get a copy of the specific information collected.
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Residents of states that have adopted US State Privacy Laws have certain rights with respect to your personal information.
Right to Know/Access. You have the right to request that we disclose: the categories and specific pieces of personal information we have collected about you; the categories of sources from which personal information are collected; our business or commercial purpose for collecting, using, disclosing, selling or sharing personal information; the categories of third parties to whom we disclose, sell, or share personal information; and the categories of personal information we have disclosed, sold, or shared about you for a business or commercial purpose.
You also have a right to confirm whether we process your personal information, and to access and receive a copy of the specific personal information we have collected about you.
Qualifications & exceptions
Applies to residents of states that have adopted US State Privacy Laws.
Exercised on a verified request.
Account & Service Control · User right or choice
US residents can request correction, and deletion subject to legal exceptions, by verified request
Under US State Privacy Laws you can ask Netflix to correct inaccurate personal information, and to delete your personal information subject to exceptions under applicable laws. These rights apply once Netflix receives a verified request from you; how to make requests is in the "Your Rights and Controls" section.
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Right to Correction. You have a right to request correction of any inaccurate personal information we hold about you.
Right to Deletion. You have a right to request deletion of your personal information, subject to exceptions under applicable laws.
You can assert these rights above when we receive a verified request from you. For information on how to exercise your rights, please see the “Your Rights and Controls” section of this Privacy Statement.
Qualifications & exceptions
Deletion is subject to exceptions under applicable laws.
Requires a verified request.
Not stated here
The legal exceptions to deletion are not listed.
Sharing & Disclosure · User right or choice
US residents can opt out of sale or sharing, but it does not reach past sales or stop all behavioral ads
Netflix may use certain categories of personal information to support ads or for Netflix marketing, which some US State Privacy Laws may treat as selling, sharing or targeted advertising. To opt out, use the "Do Not Sell or Share My Personal Information" link in the netflix.com footer or visit netflix.com/dnsspi. Using these choices does not opt you out of the use of personal information already "sold", and does not stop all Behavioral Advertising.
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Do Not Sell or Share My Personal Information. As of the date of this Privacy Statement, we may use certain categories of personal information to support advertisements or engage in Netflix marketing activities. Under some US State Privacy Laws, these activities may be considered “selling” or “sharing”/targeted advertising.
If you do not want us to sell or share personal information about you, you can learn how to make applicable choices by clicking the “Do Not Sell or Share My Personal Information” link located in the footer of
Using these choices will not opt you out of the use of previously “sold” (as defined by some US State Privacy Laws) personal information, or stop all Behavioral Advertising.
Qualifications & exceptions
The opt-out does not affect previously sold information.
It does not stop all Behavioral Advertising; the separate Behavioral Advertising setting and device choices also apply.
Not stated here
The linked Do Not Sell or Share page is not supplied, so which choices it offers is not shown here.
Sharing & Disclosure · Company commitment
Netflix does not knowingly sell or share data of minors under 16
Netflix states that it does not knowingly sell or share (as some US State Privacy Laws define those terms) the personal information of minors under 16.
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We do not knowingly sell or share (as defined by some US State Privacy Laws) the personal information of minors under 16 years of age.
Qualifications & exceptions
"Knowingly"; the statement does not describe how age is determined.
Sharing & Disclosure · User right or choice
Netflix honors Global Privacy Control opt-out signals when it detects them, as required by law
Some browsers and extensions support Global Privacy Control (GPC), which signals your preference to opt out of certain processing, including any "sale" or "sharing" of personal information. Netflix says it honors choices expressed through GPC if it detects the signal, as required by applicable law. More on how it responds is at netflix.com/dnsspi.
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(GPC), allowing them to communicate your preference to opt out from specific forms of data processing, including any “sale” or “sharing” of personal information. We honor your choices expressed through the GPC settings if we detect such a signal, as required by applicable law.
Qualifications & exceptions
Honored "if we detect such a signal" and "as required by applicable law".
Not stated here
The linked page describing how Netflix responds to GPC is not supplied.
Cross-references
contrast (model-proposed): Netflix does not currently respond to browser Do Not Track signals — contrast: Netflix honors Global Privacy Control signals when detected and required by law, but does not respond to browser Do Not Track signals; the two browser signals are treated differently.
Netflix collects sensitive data like your password and payment details but offers no right-to-limit choice
Netflix says it collects information such as your Netflix username, password and payment details, which could be considered "sensitive personal information". It says it uses these only to provide the service, operate the business, and for other permitted purposes in the statement, not for any purpose that would require offering a choice to limit their use under some US State Privacy Laws, so it does not offer that choice.
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Right to Limit the Use of Sensitive Personal Information. As described above, we do collect sensitive personal information such as your Netflix username, password, and payment details, which could be considered types of “sensitive personal information.”
However, we use these types of sensitive personal information only for the purpose of providing our service; administering and operating our business; and other permitted purposes as described in the Privacy Statement and not for a purpose which would require offering a choice to limit its use under some US State Privacy Laws.
Qualifications & exceptions
The absence of a limit option rests on Netflix's statement that it uses this data only for permitted purposes.
Not stated here
"Other permitted purposes" is not listed in this paragraph.
Account & Service Control · Procedure
An authorized agent can make US privacy requests for you; Netflix may verify your identity and the authorization
You can use an authorized agent to exercise your US privacy rights. The agent submits the request to privacy@netflix.com with a statement, certified as may be required, that they are authorized to act for you. To verify, Netflix may ask you to verify your identity and that you authorized the agent.
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Authorized Agents. You have the right to exercise the rights described in this section using an authorized agent acting on your behalf. They can submit a request on your behalf to privacy@netflix.com along with a statement, certifying as may be required, that the agent is authorized to act on your behalf. In order to verify the request, we may ask you to verify your identity and your authorization of the agent to make requests on your behalf.
Qualifications & exceptions
Netflix "may" ask you to verify your identity and the agent's authorization.
Not stated here
The linked help article describing the verification process is not supplied.
Legal Rights & Agreement Rules · Company commitment
Netflix will not discriminate against you for exercising your US privacy rights, and publishes request metrics
You have a right not to be treated in a discriminatory way for exercising your rights in the US section, and Netflix says it will not discriminate against you for doing so. Details of the privacy rights requests Netflix handled in the past year are published at netflix.com/legal/privacy-metrics.
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Right to Non Discrimination. You have a right not to be subject to discriminatory treatment for exercising any of your rights described under this section. We will not discriminate against you based on your exercise of any of your rights.
You can find details regarding the privacy rights requests we handled during the past year here:
Not stated here
The privacy metrics page is not supplied.
Legal Rights & Agreement Rules · Procedure
In states that grant it, you can appeal a denied request by emailing privacyappeals@netflix.com
If your US state gives you a right to appeal, you may appeal Netflix's decision denying your request by contacting privacyappeals@netflix.com, stating the state you are writing from and including documentation about the decision. Requests to change Netflix's policies or practices are not grounds for appeal.
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If you are a resident of a US state that gives you a right to appeal a decision, you may appeal our decision denying your request. Requests to change our policies or practices are not grounds for appeal. You may request an appeal by contacting us at privacyappeals@netflix.com. Please provide the US state that you are writing from, accompanied with documentation regarding the decision you are appealing.
Qualifications & exceptions
Only residents of states that give a right to appeal.
Policy-change requests cannot be appealed.
Not stated here
The statement does not list which states give an appeal right or a response time.
Account & Service Control · Restriction or exception
Netflix says it cannot verify access or deletion requests from people without a Netflix account
Depending on how you interact with Netflix, it may be unable to respond to some requests, such as access or deletion. Because it collects only limited information about people without an account, Netflix says it cannot verify requests from non-account holders to the standard US State Privacy Laws require.
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Depending on how you interact with the Netflix service, we may not be able to respond to certain requests, including, for example, the right to access or delete personal information. Because we only collect limited personal information about individuals without an account, we are unable to verify requests from non-account holders to the standard required by the US State Privacy Laws.
Qualifications & exceptions
Applies to people who interact with Netflix without an account.
Not stated here
The statement does not say whether any alternative route exists for non-account holders.
Ad-supported plans may be a "financial incentive": a lower price in exchange for ads using your data
Some Netflix plans may be treated as a "financial incentive" under some US State Privacy Laws. If you choose such a plan you get a discount and are shown ads when you watch. To switch, select a different plan in the "Account" section; your monthly fee will likely increase. Netflix says the discount for using your personal information to show relevant ads is a fair exchange, and that it sets the discount by considering projected ad revenue from all users on ad plans and the overall revenue Netflix needs to operate, innovate, produce content and make a profit.
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Some Netflix plans or subscriptions may be interpreted to fall within the meaning of a “financial incentive” under some US State Privacy Laws.
If you choose such a plan or subscription, you will receive a discount and when you watch shows and movies on Netflix, you will be presented advertisements.
If you would like to change your plan or subscription, you can access the “Account” section of our website and select a different plan or subscription. The monthly fee associated with your Netflix plan or subscription will likely increase if you do so.
We believe the discount for access to Netflix service and our use of the categories of personal information described above to present relevant advertisements to you represents a fair exchange to continue to provide users a high quality service at a lower price. When determining the extent of the discount, we consider projected ad revenue generated by all users projected to participate in a plan or subscription with advertisements and the overall revenue required by Netflix to operate and innovate its business, produce the Netflix content to entertain its users, and make a profit.
Qualifications & exceptions
Netflix's "fair exchange" view is its own assessment.
Not stated here
The statement does not give a dollar value for the discount or for your data.
Legal Rights & Agreement Rules · Context
The statement was last updated April 10, 2026
The Privacy Statement shows a "Last Updated" date of April 10, 2026.
Supporting quotations
Last Updated: April 10, 2026
Qualifications & exceptions
This is the last-updated date; no separate effective date is stated.