Recent revision added detail on uses, retention and transfers
Pinterest says it revised this notice to add more detail about how it uses information to improve its products and services, how long it keeps information, and changes to its international data transfer mechanisms. This summary does not itself state when the changes took effect or list the earlier wording.
Supporting quotations
We added more details about the ways in which Pinterest uses your information in order to improve its products and services, how long we keep your information, and changes to our international data transfer mechanisms.
Qualifications & exceptions
The summary describes the kinds of changes only; the specific new or removed wording is not identified.
Not stated here
The date of these changes is not stated in the summary; the page separately shows a last-updated month (carded with the change clause).
The prior version of the notice is not supplied.
Use & Processing · Company practice
Non-User information is used to provide the service, such as recommendations
Pinterest uses Non-User information, including images of Non-Users in Pins, to provide the Pinterest service to its users, for example to recommend content.
Supporting quotations
We use Non-User information, including images of Non-Users in Pins, to
provide the Pinterest service to users, for example, to recommend content;
Qualifications & exceptions
Recommending content is given as an example, not the only service use.
Use & Processing · Company practice
Images of Non-Users in Pins train machine learning models, whenever posted
As part of improving its services, Pinterest says it uses Non-User images in Pins to train its machine learning models and to provide new product features, such as the body type ranges tool. This applies regardless of when the Pin was posted, so older Pins are included. The notice also says Pinterest has features supported by generative artificial intelligence technology, and lists improving and developing product features such as inclusive body type ranges among the interests it relies on.
Supporting quotations
we use Non-User images in Pins, regardless of when the Pin was posted, to train our machine learning models and provide new product features like the
Pinterest also has features that are supported by generative artificial intelligence technology.
our interest and the interests of Pinterest’s users in improving, promoting and developing the Service and in product features, such as Pinterest’s inclusive body type ranges, in an informed way.
Qualifications & exceptions
"Regardless of when the Pin was posted": the training use is not limited to Pins posted after any date.
The notice mentions generative AI features but does not say directly whether Non-User images are used for them.
Not stated here
The linked AI help page and body type ranges article are not supplied.
The notice does not say whether a Non-User can exclude their image from model training other than by requesting removal of a personal image.
Use & Processing · Company practice
Non-User information is used to improve services, for safety and to protect legal interests
Pinterest also uses Non-User information, including images of Non-Users in Pins, to improve its services, keep its users and the public safe, and protect legal interests.
Supporting quotations
to improve our services, keep our users and the public safe, and to protect legal interests.
Qualifications & exceptions
The notice does not limit "legal interests" to Pinterest's own interests.
Not stated here
The specific safety or legal activities are not described beyond these purposes.
Use & Processing · Company practice
Non-User information is used to personalize ads shown to users
Pinterest uses Non-User information, including images of Non-Users in Pins, to personalize the ads that its users see. The ads are shown to users, not to the Non-User.
Supporting quotations
to personalize ads users see.
Not stated here
How Non-User information feeds ad personalization, and whether any of it is shared with advertisers, is not stated.