Non-User Notice

Pinterest · Official agreement

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Retention & Deletion · Company practice

Pins stay as long as the creator's account exists unless a verified removal request is made

Unless the person in a Pin asks for it to be deleted and verifies their identity (in which case Pinterest deletes it within 30 days), Pinterest keeps Pins for as long as the account of the user who created the Pin exists. In some cases Pinterest needs to keep Pins longer for other legitimate purposes, such as complying with legal obligations, enforcing and preventing violations of its Terms, fighting spam, or protecting or defending its rights, property and users. Those longer storage periods are decided case by case.

Supporting quotations

Otherwise, Pinterest retains Pins for as long as the account of the Pinterest user who created the Pin is in existence.
In certain cases, we need to keep Pins for longer for other legitimate purposes, such as complying with legal obligations, enforcing and preventing violations of our Terms, fighting spam, or protecting or defending our rights, property and users.
The storage periods are determined on a case-by-case basis.

Qualifications & exceptions

  • Longer retention is "in certain cases" for the listed kinds of purposes ("such as"), and its length is decided case by case.

Not stated here

  • Whether case-by-case longer retention can also apply after a verified deletion request is not stated.
  • No maximum period is given for case-by-case retention.
  • Retention of Non-User data used for model training or obtained from licensed public sources or cookies is not stated in this section.

Retention & Deletion · Company practice

Complaint email and support ticket content are kept for two years

When a Non-User submits a complaint, Pinterest keeps limited personal data of the complainant, namely their email address and the content of support tickets, for two years. Pinterest says it keeps it that long in case the requests are not resolved and the correspondence is needed to handle resulting complaints; in that case the correspondence is kept while those complaints are being resolved. The rights section points to this section for how long the email address is kept.

Supporting quotations

When a Non-User submits a complaint to Pinterest, Pinterest retains limited personal data of the complainant which includes their email address, plus the content of support tickets for two years.
In such cases, the correspondence is then retained while those complaints are being resolved.
To find out more about how long we keep your email address see the
How long we keep your information

Qualifications & exceptions

  • Retention can extend beyond two years while resulting complaints are being resolved.