Consumer Health Data Policy

Strava · agreement dated January 1, 2026 · Official agreement

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Strava Consumer Health Data Policy

Effective Date: January 1, 2026

About this Policy

This Consumer Health Data Policy (“Policy”) supplements the Strava Privacy Policy and applies in circumstances where information Strava, Inc. (“Strava,” “us,” “our,” or “we”) processes may be considered “Consumer Health Data” subject to the Washington My Health My Data Act, the Nevada Health Data Privacy Act, or other applicable U.S. state consumer health privacy laws (“Applicable State Laws”).

When we say “Consumer Health Data,” we mean personal information that is linked or reasonably could be linked to you and that identifies your past, present, or future physical or mental health status, as defined by Applicable State Laws. Capitalized terms not defined in this Policy have the meanings given to them in our Privacy Policy.

Categories of Consumer Health Data We May Collect

At Strava, we help individuals record, measure, improve, and (when they choose to do so) share their athletic performance. Given the breadth of certain privacy laws, a limited amount of the Activity Data we collect may be considered to be Consumer Health Data. The categories of such data may include information that identifies vital signs or health-related measurements, or reproductive information.

Categories of Sources from Which We May Collect Consumer Health Data

We may collect such information from:

You, depending on your preferences and how you engage with our Services. For example, when you choose to record or upload your heart rate.

Third-party apps, services, and devices, to the extent that you allow third parties to share such information with us. For example, if you choose to share information with us via Zwift, Peloton, Garmin Connect or AppleApple Health.

Our corporate family of companies, including affiliates subsidiaries. You can learn more about our subsidiaries here.

Purposes for Which We May Collect, Use, and Disclose Consumer Health Data

We may collect, use, and disclose Consumer Health Data as necessary to provide you with the products and services you have requested. This may include providing insights into your workouts and activities; providing, improving, and personalizing our platform and Services; and promoting safety, integrity, and security on our platform. We may also collect, use, and disclose Consumer Health Data for other purposes with your consent or authorization or as otherwise permitted by law.

Categories of Parties with Whom Consumer Health Data May Be Shared

We do not sell Consumer Health Data. And except as noted in this section, we do not share it with third parties. We only disclose it to our corporate affiliates (including our subsidiaries), our service providers, and third parties you choose to share it with (such as other users, the public, or third-party integrations).

We may also disclose Consumer Health Data to parties in a corporate transaction (such as new owners in the event of a change of ownership or control of all or part of our business, products, or services), and to law enforcement or other third parties in connection with valid legal process, to comply with applicable law, or to prevent harm.

How to Exercise Your Privacy Rights Regarding Your Consumer Health Data

You have certain rights with respect to your Consumer Health Data, including to:

Access your Consumer Health Data.

Delete your Consumer Health Data.

Withdraw consent for the collection and sharing of your Consumer Health Data.

Request that we confirm whether we are collecting or disclosing your Consumer Health Data, and with whom.

If you would like to exercise your rights, review or request changes to your Consumer Health Data, or ask any questions, please see the Strava Privacy Policy and/or contact us through support.strava.com.

If we deny a request to exercise a right, you may appeal that decision by contacting DPO@strava.com. If your appeal is unsuccessful, you can raise a concern or lodge a complaint with the Washington State Attorney General at www.atg.wa.gov/file-complaint, with the Nevada State Attorney General at https://ag.nv.gov/, or other regulatory authority as applicable.

Changes to This Policy

Strava reserves the right to modify this Policy at any time. If we make changes to this Policy, we will post the revised policy and its effective date on our website. If we make changes we deem to be material, we will provide prominent, advance notice. If you object to any changes to this Policy, you should stop using the Services and delete your account.