These Campaign Terms are for users living in the United States and come from TikTok USDS Joint Venture
This version is marked "Last updated: January 2026" and is addressed to users whose usual residence is in the United States. For those users, Campaigns are offered by TikTok USDS Joint Venture LLC (called "TikTok USDS Joint Venture" in the document).
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Last updated: January 2026
(If you are a user having your usual residence in the United States)
If you live in the United States, TikTok USDS Joint Venture LLC
Not stated here
Which terms apply to users who do not usually reside in the United States is not stated in this document.
Account & Service Control · Company practice
You may be enrolled in Campaigns automatically or by invitation, with no obligation to do anything
TikTok USDS Joint Venture campaigns run from time to time on the platform, and you may be auto-enrolled in them or invited to join. In a Campaign you can complete missions or activities to receive Points and/or Rewards and may rank on a leaderboard. Being enrolled does not obligate you to do anything, but your participation in, and access to, a Campaign is subject to these Campaign Terms.
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you may be auto-enrolled in, or invited to join, TikTok USDS Joint Venture campaigns
complete missions or activities to receive Points
Being enrolled in a Campaign does not obligate you to do anything, but your participation in, and access to, a Campaign is subject to these terms
Qualifications & exceptions
Points are defined in the Virtual Items Policy and Rewards in the Rewards Policy, both of which are only linked here.
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The Virtual Items Policy and Rewards Policy are not part of this document, so what counts as Points or Rewards is not stated here.
Legal Rights & Agreement Rules · Context
Campaign Terms add to the Terms of Service and Community Guidelines, and creators face further policies
These Campaign Terms supplement the Terms of Service (including documents it refers to) and the Community Guidelines, which the document together calls the "TikTok User Terms". If you are a creator, taking part in a Campaign is also subject to the Creator Code of Conduct, the Rewards Policy and, for LIVE creators, the LIVE Monetization Guidelines (together the "Additional Terms & Policies").
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These Campaign Terms supplement the Terms of Service (including documents referred to in the Terms of Service)
(the "TikTok User Terms")
If you are a creator, your participation in a Campaign is also subject to our
(together, "Additional Terms & Policies")
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The linked Terms of Service, Community Guidelines, Creator Code of Conduct, Rewards Policy and LIVE Monetization Guidelines are not part of this document, so their contents are not described here.
The document does not define who counts as a "creator" or a "LIVE creator".
Each Campaign has its own rules, and they prevail over these Campaign Terms if the two conflict
Every Campaign has its own Campaign-specific Rules and start and end dates. By taking part you are subject to both these Campaign Terms and the Campaign-specific Rules for that Campaign. If the two conflict, the Campaign-specific Rules prevail for that Campaign.
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Each Campaign has its own Campaign-specific rules
By participating in a Campaign, you will be subject to these Campaign Terms and the Campaign-specific Rules related to the Campaign you participate in.
In the event of any conflict between terms, the Campaign-specific Rules supercede these Campaign Terms and shall prevail with respect to that Campaign.
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The Campaign-specific Rules themselves are not part of this document.
TikTok USDS Joint Venture can suspend, postpone or end a Campaign at any time without prior notice
TikTok USDS Joint Venture reserves the right to suspend, postpone or cease any Campaign at any time without prior notification.
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We reserve the right to suspend, postpone or cease any Campaign at any time without prior notification.
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Whether participants keep Points or Rewards if a Campaign is suspended, postponed or ended early is not stated in this document.
Charges & Financial Obligations · Company commitment
No purchase is needed to take part or receive Rewards, unless a Campaign's own rules say otherwise
The document states in capitals that no purchase is necessary to participate in a Campaign or receive Rewards. The exception is where the applicable Campaign-specific Rules note otherwise.
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THERE IS NO PURCHASE NECESSARY TO PARTICIPATE OR RECEIVE REWARDS IN A CAMPAIGN, UNLESS OTHERWISE NOTED IN THE APPLICABLE CAMPAIGN-SPECIFIC RULES.
Qualifications & exceptions
Campaign-specific Rules prevail over these Campaign Terms if they conflict.
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Which Campaigns, if any, require a purchase is not stated here; it depends on each Campaign's own rules.
Legal Rights & Agreement Rules · Company commitment
TikTok USDS Joint Venture alone runs Campaigns; Apple, Google and payment processors are not sponsors
TikTok USDS Joint Venture says it is solely responsible for running each Campaign. Apple, Google, any other third-party platform provider and any payment processor (PayPal is given as an example) are stated not to be sponsors of, or responsible for conducting, any Campaign.
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TikTok USDS Joint Venture is solely responsible for the running of each Campaign.
neither Apple, Google, nor any other third-party platform provider or payment processor (such as PayPal) is a sponsor of, or responsible for conducting, any Campaign
Account & Service Control · Restriction or exception
An older TikTok app version may not give access to all Campaign features and Rewards
You are asked to update the TikTok app to the latest version before taking part in a Campaign. People using an older version may not be able to access all Campaign features, effects and Rewards.
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Please update your TikTok app to the latest version before participating in a Campaign.
People using an older version of the TikTok app may not be able to access all Campaign features, effects and Rewards.
Account & Service Control · Restriction or exception
Eligibility: 18 or older, compliant with the TikTok User Terms, not a government account, no VPN
You are eligible to take part in a Campaign only if all of the listed conditions are met: you are at least 18 (or the age of majority where you live, whichever is older); you comply with the TikTok User Terms; you are not an employee, officer or contractor of TikTok USDS Joint Venture; your account is not a Government, Politician or Political Party account; and you are not using a VPN or similar tools that obscure or misrepresent your location. A specific Campaign may add or change eligibility requirements.
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You must be at least 18 years old (or the age of majority in your jurisdiction, whichever is older) to participate in TikTok USDS Joint Venture campaigns.
Eligibility Requirements. You are only eligible to participate in a Campaign if:
you are at least 18 years of age (or the age of majority in your residence, whichever is older);
You are in compliance with the TikTok User Terms;
you are not an employee, officer or contractor of TikTok USDS Joint Venture;
your account is not a Government, Politician, and Political Party account; and
you are not using a VPN or similar tools that obscure or misrepresent your location.
Specific Campaigns may have additional or different Eligibility Requirements that you must meet to participate.
Qualifications & exceptions
Specific Campaigns may have additional or different Eligibility Requirements that you must meet.
Meeting these requirements does not guarantee participation or Rewards (see the card on TikTok's discretion).
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The age-of-majority test is worded by "jurisdiction" in one place and by "residence" in another; the document does not say which controls if they differ.
The document does not say how Government, Politician or Political Party accounts are identified, or how VPN use or location misrepresentation is detected.
The TikTok User Terms (the Terms of Service and Community Guidelines) are only linked and are not part of this document, so what compliance with them requires is not described here.
Account & Service Control · Permission or license
Meeting eligibility guarantees nothing; TikTok can deny or end participation and Rewards at its sole discretion
Meeting the Eligibility Requirements does not guarantee that you will take part in a Campaign or be eligible to receive Rewards. TikTok USDS Joint Venture also reserves the right, at its sole discretion, to deny, terminate or suspend your participation in or access to Campaigns, and any Rewards from Campaigns.
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Meeting Eligibility Requirements will not guarantee your participation in any Campaign or your eligibility to receive Rewards.
TikTok USDS Joint Venture reserves the right to deny, terminate, or suspend your participation in, and/or access to, Campaigns and/or to any Rewards from Campaigns, at our sole discretion.
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This document does not say whether notice or reasons must be given when this right is used.
Account & Service Control · Restriction or exception
TikTok can end your participation for breaking the User Terms, using bots, multiple accounts or manipulating a Campaign
Under "Our Rights", TikTok USDS Joint Venture may deny, terminate or suspend your participation in or access to any or all Campaigns and Rewards if, in its sole discretion, you: violate or attempt to violate the TikTok User Terms (and, if you are a creator, the Additional Terms & Policies as well); use bots, agents, unauthorized third-party plugins or other methods or technologies not explicitly permitted by it to attempt to fake engagement, collect Points or disrupt a Campaign; actively take part in a Campaign with more than one account in a way that gives you an advantage; or engage in any activity not in the spirit of a Campaign that attempts to unfairly or inappropriately manipulate your chances of collecting a Reward, including collusion, cheating or making promises in exchange for Gifts.
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TikTok USDS Joint Venture may deny, terminate or suspend your participation in, and/or access to, any or all Campaigns and Rewards if, in TikTok USDS Joint Venture's sole discretion:
you violate, or attempt to violate, the TikTok User Terms and, if you are a creator, the Additional Terms & Policies as well
you use bots, agents, unauthorized third-party plugins, or any other methods or technologies (not explicitly permitted by TikTok USDS Joint Venture) to attempt to fake engagement, collect Points or disrupt a Campaign
you actively participate in a Campaign with more than one account in a way that provides you with an advantage
you engage in any activity not in the spirit of a Campaign that attempts to unfairly or inappropriately manipulate your chances of collecting a Reward (including, but not limited to, collusion, cheating, or making promises in exchange for Gifts)
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"Gifts" is capitalized but not defined in this document.
The document does not say which "methods or technologies" TikTok USDS Joint Venture explicitly permits.
Account & Service Control · Restriction or exception
TikTok can end your participation if you do not engage "actively and positively" or share low-quality content
Another listed ground is that, in TikTok USDS Joint Venture's sole discretion, you fail to perform and engage actively and positively with other users, or otherwise share content that is low quality or that violates or attempts to violate the TikTok User Terms (and, for creators, the Additional Terms & Policies). The consequence is the same as for the other grounds: denial, termination or suspension of your participation, access and Rewards.
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TikTok USDS Joint Venture may deny, terminate or suspend your participation in, and/or access to, any or all Campaigns and Rewards if, in TikTok USDS Joint Venture's sole discretion:
you fail to perform and engage actively and positively with other users, or otherwise share content that is low quality or violates, or attempts to violate, the TikTok User Terms
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The document gives no standard for "actively and positively" or "low quality"; the lead-in makes the judgment TikTok USDS Joint Venture's sole discretion.
Account & Service Control · Restriction or exception
TikTok can end your participation over events that reflect unfavorably on it or disparaging comments about it
Two further listed grounds are that, in TikTok USDS Joint Venture's sole discretion, you become involved in any situation or occurrence, on or off the Platform, that could reflect unfavorably upon you or TikTok USDS Joint Venture, or that you make any derogatory or disparaging public statement or comment concerning TikTok USDS Joint Venture or a Campaign. The consequence is denial, termination or suspension of your participation, access and Rewards.
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TikTok USDS Joint Venture may deny, terminate or suspend your participation in, and/or access to, any or all Campaigns and Rewards if, in TikTok USDS Joint Venture's sole discretion:
you become involved in any situation or occurrence, on or off the Platform, that could reflect unfavorably upon you or TikTok USDS Joint Venture
you make any derogatory or disparaging public statement or comment concerning TikTok USDS Joint Venture or a Campaign
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Neither ground is defined: the document does not say what "reflect unfavorably" covers or what counts as "derogatory or disparaging".
Account & Service Control · Company practice
Leaderboard Points may contain errors until TikTok confirms official results after the Campaign ends
Points shown on Campaign leaderboards may not be fully accurate and may contain inadvertent errors. Once each Campaign ends, TikTok USDS Joint Venture says it will confirm the accuracy and integrity of the Points totals and display the official results.
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the Points displayed on Campaign leaderboards may not be fully accurate and may contain inadvertent errors
Once each Campaign ends, TikTok USDS Joint Venture will confirm the accuracy and integrity of the Points totals and display the official results.
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This document does not say how long after a Campaign ends the official results are shown, or how a participant can raise a concern about a Points total.
Account & Service Control · User right or choice
Opt out of a Campaign with the "Opt Out" link once it has started; you then lose that Campaign's Rewards
If you do not wish to participate in a Campaign you are eligible for, or you object to your information being displayed on the Campaign page, you can opt out by clicking the "Opt Out" link on any Campaign page once the Campaign has started. After you opt out, you are not eligible for the Rewards associated with that Campaign.
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If you do not wish to participate in a Campaign that you are eligible for, or you object to the display of your information on the Campaign page
you can opt out by clicking the "Opt Out" link on any Campaign page once the Campaign has started
Once you have opted out, you will not be eligible for Rewards associated with the Campaign.
Qualifications & exceptions
The Opt Out link is described as available once the Campaign has started.
Opting out ends eligibility for that Campaign's Rewards.
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The document does not say how to opt out before a Campaign has started, even though participants can be enrolled automatically.
It states that Rewards eligibility ends on opting out but does not say whether Points or other benefits already collected are kept.
Some Campaigns offer Rewards and Diamonds, set out in each Campaign's rules; Diamonds are not Rewards
Some Campaigns may offer Rewards and/or Diamonds. They are set out in the Campaign-specific Rules for that Campaign and are subject to the Rewards Policy (Rewards) and the Virtual Items Policy (Diamonds). Diamonds are not a Reward, but a Campaign may offer participants Diamonds, including as part of a Diamond pool, to reflect their engagement and popularity on the Platform.
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Some Campaigns may offer Rewards and/or Diamonds to participants.
Such Rewards and Diamonds will be set out in the Campaign-specific Rules for that Campaign and are subject to our Rewards Policy and Virtual Items Policy, respectively.
Although Diamonds are not a Reward, Campaigns may offer participants Diamonds (including as part of a Diamond pool) to reflect participants' engagement and popularity on the Platform.
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The Rewards Policy and Virtual Items Policy are only linked; their terms are not part of this document.
The document does not explain how a Diamond pool is shared or what Diamonds can be used for.
Charges & Financial Obligations · Restriction or exception
Rewards depend on each Campaign's tasks, and TikTok keeps discretion to deny Rewards
Receiving a Reward is based on completing the specific tasks, missions and requirements in each Campaign's Campaign-specific Rules, and further requirements and details of any Rewards are addressed there. Separately, the document says meeting the Eligibility Requirements does not guarantee eligibility to receive Rewards, and TikTok USDS Joint Venture reserves the right to deny Rewards from Campaigns at its sole discretion.
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Receiving Rewards is based on completing specific tasks, missions, and requirements of each Campaign, as set forth in each Campaign's Campaign-specific Rules.
Further requirements and details of any Rewards will be addressed in the Campaign-specific rules.
Meeting Eligibility Requirements will not guarantee your participation in any Campaign or your eligibility to receive Rewards.
TikTok USDS Joint Venture reserves the right to deny, terminate, or suspend your participation in, and/or access to, Campaigns and/or to any Rewards from Campaigns, at our sole discretion.
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The Campaign-specific Rules that set the tasks and further Reward details are not part of this document.
Cross-references
contrast (model-proposed): TikTok will make reasonable efforts to deliver Rewards but may withhold or substitute them — contrast: Rewards are tied to completing a Campaign's tasks, while TikTok USDS Joint Venture also reserves the right not to give a Reward in several situations and to deny Rewards at its sole discretion. The document does not say how the two fit together in a particular case.
Charges & Financial Obligations · Permission or license
TikTok will make reasonable efforts to deliver Rewards but may withhold or substitute them
TikTok USDS Joint Venture says it will make reasonable efforts to identify users who are eligible to receive Rewards and deliver them. It reserves the right not to give a Reward if no participant qualifies, if it cannot properly identify the participant, or if the Reward is not deliverable for any reason, and to substitute a Reward with another of equal value. It also says it is not responsible for unsuccessful Reward claims or failed attempts to contact a winner.
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TikTok USDS Joint Venture will make reasonable efforts to identify users who are eligible to receive Rewards and deliver Rewards to them.
In the event that no participant qualifies for a Reward, or TikTok USDS Joint Venture is not able to properly identify the participant, or a Reward is not deliverable for any reason, TikTok USDS Joint Venture reserves the right not to give such Reward.
TikTok USDS Joint Venture also reserves the right to substitute Rewards with other Rewards of equal value.
TikTok USDS Joint Venture is not responsible for any unsuccessful Reward claims or any failed attempts to contact a winner.
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The document does not say how "equal value" is measured or who judges it.
Charges & Financial Obligations · Procedure
Follow claim instructions promptly or lose the Reward; unclaimed Rewards may go to an alternative winner
If you are eligible to claim a Reward and TikTok USDS Joint Venture sends you instructions, you must follow them to remain eligible (for physical Rewards, for example, you may be asked for a valid mailing address, which it says it will process under its Privacy Policy). Failing to follow the instructions to claim and receive a Reward in a timely manner disqualifies you from the Reward. If a winner cannot be contacted or confirmed, or the Reward is not successfully claimed in a timely manner, the Reward may be forfeited and an alternative winner may be selected in line with the selection criteria.
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you must follow the instructions to remain eligible to receive it
for physical Rewards, you may be asked to share a valid mailing address
By failing to follow instructions to claim and receive a Reward in a timely manner, you will be disqualified from receiving the Reward.
If a winner cannot be contacted or confirmed, or if a Reward is not successfully claimed in a timely manner, the Reward may be forfeited, and an alternative winner may be selected in line with the selection criteria.
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The document does not state what "timely" means in days or hours; any deadline would be in Campaign-specific Rules, which are not part of this document.
The "selection criteria" for an alternative winner are not set out here.
The Privacy Policy that governs the mailing address is only linked.
Charges & Financial Obligations · Restriction or exception
Rewards cannot be exchanged, replaced, transferred or swapped for money, except at TikTok's sole discretion
Rewards are not exchangeable or replaceable and cannot be transferred to other users, other accounts or any other person or account. No substitutions or money equivalents are allowed, except by TikTok USDS Joint Venture in its sole discretion.
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Rewards are not exchangeable nor replaceable and cannot be transferred to other TikTok USDS Joint Venture users or to other TikTok USDS Joint Venture accounts or to any other person or account.
No substitutions or money equivalents for Rewards are allowed, except by TikTok USDS Joint Venture in its sole discretion.
Charges & Financial Obligations · Restriction or exception
You alone are responsible for how you use a Reward and for any taxes or costs
You are solely responsible for your use of any Reward you receive, and for any taxes or other costs or requirements associated with receiving or using a Reward.
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You are solely responsible for your use of any Reward you receive.
You are solely responsible for any taxes or other costs or requirements associated with receipt and/or use of a Reward.
Charges & Financial Obligations · Restriction or exception
For travel or in-person Rewards you must arrange travel, documents and any costs not expressly included
For Rewards that include travel to a physical location or an in-person event, you are solely responsible for being able to travel there on the specified date and time (including, as necessary, a valid passport, travel visa and any other documentation) and for covering any expenses not explicitly included in your invitation message.
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For any Rewards that include travel to a physical location or in-person event, you are solely responsible for ensuring that you can travel to that location on the specified date and time
for covering any expenses not explicitly included in your invitation message
Legal Rights & Agreement Rules · Permission or license
TikTok decides who is invited to in-person events and can require a signed waiver for entry
TikTok USDS Joint Venture has sole discretion over whether to invite you or anyone in your group to an in-person event, and may disqualify anyone from attending for any reason, at its sole discretion. You and anyone traveling with you may be asked to review and sign a waiver or other release, and admission to any TikTok USDS Joint Venture event is conditioned on it receiving a signed waiver or release from you and anyone who attends with you.
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TikTok USDS Joint Venture maintains sole discretion as to whether to invite you or anyone in your group to an in-person event
TikTok USDS Joint Venture may disqualify anyone from attending an in-person event for any reason, at TikTok USDS Joint Venture's sole discretion
You and any others traveling with you may also be asked to review and sign a waiver or other release to enter an in-person event.
Admission into any TikTok USDS Joint Venture event will be conditioned on TikTok USDS Joint Venture receiving a signed waiver or release from you and anyone who attends with you.
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The waiver or release itself is not part of this document, so what rights it would affect is not stated.
Sharing & Disclosure · Company practice
Campaign pages and leaderboards may show your account details and status; avoid it by opting out or not participating
Campaign pages and leaderboards may display information about your account and your status in the Campaign, including your username, profile picture, Points collected, Virtual Items and Rewards received, and other Campaign-related data, in accordance with the Privacy Policy. If you do not want your information displayed in connection with a Campaign, you must opt out of the Campaign or not participate.
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Campaign pages and leaderboards may display certain information about your account and your status in the Campaign, including your username, profile picture, Points you have collected, Virtual Items and Rewards you have received, and other Campaign-related data in accordance with our Privacy Policy.
If you do not want your information displayed in connection with a Campaign, you must opt out of the Campaign (as described above) or not participate.
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Who can see Campaign pages and leaderboards is not stated in this document.
"Other Campaign-related data" is not defined, and the Privacy Policy is only linked.
TikTok may ask for more personal information, such as payment details or an address, to provide Rewards
TikTok USDS Joint Venture may request additional personal information from participants as necessary to operate a Campaign or provide Rewards. If you are not willing to provide required additional personal information (such as payment information and mailing address), it will not be able to disburse certain Rewards to you.
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TikTok USDS Joint Venture may request to collect additional personal information from participants as necessary to operate a Campaign or provide Rewards.
If you are not willing to provide required additional personal information (such as payment information and mailing address), then TikTok USDS Joint Venture will not be able to disburse certain Rewards to you.
Qualifications & exceptions
The requirement is described as necessary to operate a Campaign or provide Rewards, and applies to "certain Rewards".
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This section does not say how the additional information is used or kept; the Privacy Policy is only linked elsewhere in the document.
Which Rewards are affected is not stated.
Legal Rights & Agreement Rules · Restriction or exception
If you decline to give required information, you release TikTok from obligations and agree not to bring claims
If you choose not to provide the required additional information, you acknowledge that you may no longer be eligible to receive the affected Rewards, and you release and discharge TikTok USDS Joint Venture from any obligations in relation to it and undertake not to submit any claim to TikTok USDS Joint Venture with respect to any matter related to such Campaign.
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By choosing not to provide the required information, you acknowledge that you may no longer be eligible to receive such Rewards, and you release and discharge TikTok USDS Joint Venture from any obligations in relation to it, and undertake to not submit any claim to TikTok USDS Joint Venture with respect to any matter related to such Campaign.
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"Any obligations in relation to it" and "any matter related to such Campaign" are not further defined, so the full reach of the release is not stated, and "it" is not clearly tied to the Rewards or the information.
Content & IP Rights · Permission or license
Creators grant TikTok the right to use their name, voice, image and likeness, including in promotion and paid media
If you participate in a Campaign as a creator, you grant TikTok USDS Joint Venture the right to use your name, voice, image and likeness, including (without limitation) in connection with your Campaign content, and for the advertising, publicity and promotion of the Campaign, the Platform and/or in paid media. The wording "without limitation" means the listed uses are examples, not a closed list. This sits under the heading "Creator's Participation in Campaigns".
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If you participate in a Campaign as a creator, you grant TikTok USDS Joint Venture the right to use your name, voice, image, and likeness, including, without limitation, in connection with your Campaign content, and for the advertising, publicity, and promotion of the Campaign, the Platform, and/or in paid media.
Creator's Participation in Campaigns
Qualifications & exceptions
The grant applies if you participate in a Campaign as a creator.
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The document does not say how long the right lasts, whether it ends if you opt out, whether you are paid for it, or where it applies.
The document does not define who counts as a creator.