California Privacy Notice

Use & Processing · Company practice

Business purposes for using information: serving and managing accounts

Under its list of reasons for collecting information, American Express says it may use information about you to deliver and improve its products and services. The examples it gives are processing your application for a card or other products and services, completing transactions, updating you about new features and benefits and managing your accounts; recognizing you and your device and communicating with you better; and determining whether you may be interested in new products or services.

Supporting quotations

Why We Collect Personal Information

Depending on your relationship with us, we may use information about you for our business purposes, including to:

Deliver and improve our products and services, such as to: o Process your application for a card or other products and services, complete transactions, update you about new features and benefits and manage your accounts; o Recognize you and your device and to better communicate with you; and o Determine whether you may be interested in new products or services;

Qualifications & exceptions

• The examples are introduced with "such as"; the notice treats them as illustrations.

Cross-references

• qualified by (model-proposed): The listed purposes are examples; other uses are allowed by law or consent — The listed purposes are introduced as examples, and the notice adds that other uses are allowed as required or permitted by law or with consent.

Use & Processing · Company practice

Business purposes for using information: advertising and marketing

American Express says it may use information about you to advertise and market its products and services and those of its commercial and business partners. For how it uses cookies and similar technologies for advertising, the notice refers readers to its Online Privacy Statement.

Supporting quotations

Advertise and market our products and services, and those of our commercial and business partners. For more information on how we use cookies and similar technologies for advertising purposes, please see our Online Privacy Statement;

Not stated here

• The Online Privacy Statement is not supplied here, so how cookies and similar technologies are used for advertising is not described in this document.

Use & Processing · Company practice

Business purposes for using information: research and analysis

American Express says it may use information about you to research and analyze its online visitors, customers and business. Its examples are requesting feedback or reviews about its products and services and those of its commercial and business partners, and analyzing how effective its advertising and marketing campaigns are. For cookies and other technologies used for analytics, the notice refers readers to the Online Privacy Statement.

Supporting quotations

Conduct research and analysis to better understand our online visitors, customers and our business, including to: o Request feedback or reviews about our products and services and those of our commercial and business partners; and o Analyze the effectiveness of our advertising and marketing campaigns. For further information on how we use cookies and other technologies for analytics purposes, please see our Online Privacy Statement;

Not stated here

• The Online Privacy Statement is not supplied here, so analytics technologies are not described in this document.

Use & Processing · Permission or license

The listed purposes are examples; other uses are allowed by law or consent

The purposes in this section are introduced as ones that "include" the listed items, so they are not stated as the only reasons American Express may use information. The notice adds that it may use information about you in other ways as required or permitted by law or with your consent.

Supporting quotations

we may use information about you for our business purposes, including to:

In addition, we may use information about you in other ways as required or permitted by law or with your consent.

Qualifications & exceptions

• Other uses are tied to what the law requires or permits, or to your consent.

Not stated here

• The notice does not say what other uses it has in mind.

Cross-references

• qualifies (model-proposed): Business purposes for using information: serving and managing accounts — The listed purposes are introduced as examples, and the notice adds that other uses are allowed as required or permitted by law or with consent.

Use & Processing · Company commitment

No option to limit use of sensitive personal information

The notice says American Express does not collect or process sensitive personal information for the purpose of inferring characteristics about you, and because of that it does not offer the choice to limit the use or disclosure of sensitive personal information. The statement is tied to that one purpose.

Supporting quotations

We do not collect or process sensitive personal information for the purpose of inferring characteristics about you and therefore do not offer the choice to limit the use or disclosure of sensitive personal information.

Qualifications & exceptions

• The statement is limited to the purpose of inferring characteristics; it does not say sensitive personal information is never used or disclosed for other purposes.

Not stated here

• The notice does not say which listed categories it treats as sensitive personal information, and its categories list says it may have collected sensitive personal information and inferences drawn from some listed information.