16 of 69 cards in Use & Processing
Use & Processing · Company commitment
WBD says its use of information is only as permitted or required by law and as described in this policy or otherwise disclosed when it collects the information.
Details not recorded for this card
We use Information only as permitted or required by law and as described in this privacy policy or otherwise disclosed at the time of collection.
Use & Processing · Company practice
WBD uses information to provide Services you request, view or engage with; that can include customization and personalization.
Details not recorded for this card
Provide WBD Services. We use your Information to provide our wide range of Services that you request, view, or otherwise engage with. This might include customizing and personalizing the Services for you.
Use & Processing · Company practice
For streaming Services such as HBO Max, WBD may use information for content recommendations, subscription orders and payments, and targeted marketing or advertising on ad-supported subscriptions. WBD also offers a targeted-advertising opt-out through Ad Choices; that does not stop other data uses or all ads.
Details not recorded for this card
We may use it to recommend shows, movies, or sports events we think you’ll want to watch, manage your subscription orders and payments, or to target and deliver marketing and advertising on an ad-supported subscription service (see also Advertising and Marketing below).
Use & Processing · Company practice
In games and interactive products, WBD may use information for personalization, recommendations, features, leaderboards, purchases or rewards. Some Services ask permission to access a device’s speaker or camera; granting it can enable recordings, photos, video, AR or similar features. This provision is scoped to these interactive experiences.
Details not recorded for this card
Games & Interactive Entertainment. When you play our games and experience our interactive products, we may use Information to personalize your experience or to recommend or enable in-game features, leaderboards, purchases, or rewards. For some Services, we will ask for permission to access your device’s speaker or camera. If you grant permission, you may be able to record audio, take pictures or video within the app experience, or access certain augmented reality (“AR”) features or similar interactive features.
Use & Processing · Company practice
For in-person tours, events and competitions, WBD may use information for tickets or registration, personalization and delivery of purchases or prizes. Event-management information can include allergies or assistance needs; venues may have cameras for security and the experience.
Details not recorded for this card
Studio Tours and Events. When you come in person to experience the magic of one of our Studio Tours or take part in a WBD event or competition, we may use your Information to facilitate a ticket purchase or registration, to personalize your experience, or to send you a product you’ve bought or prize you’ve won. We may also collect other information for managing the event, like when you tell us you have a food allergy or need special assistance. Our venues may also have cameras available to facilitate security and to enable the experience.
Use & Processing · Company practice
WBD may analyze your information and create aggregated data from it to develop, maintain, optimize, measure, improve and report on Services, features and their use.
Details not recorded for this card
Improve our Services. We may analyze your information (and create aggregated data derived from your Information) to develop, maintain, analyze, optimize, improve, measure, and report on our Services and Services features and how they are used.
Use & Processing · Company practice
WBD may contact you by email, push notification or text about purchases, accounts, offers, contests, surveys, policy changes, support or feedback. Marketing-control options are addressed separately in the policy; this is not a promise that all messages are promotional.
Details not recorded for this card
Communications. We may send you communications, including by email, push notifications, or text, about purchases, your account, offers, contests, surveys, changes to policies, customer service inquiries, or to request feedback.
Use & Processing · Company practice
WBD may use information to model, segment, target and market its Services, offers and competitions, including affiliate and partner offers. It may also improve, target and measure ads for third-party advertisers. Ad Choices provides a WBD targeted-advertising opt-out; research, analytics, operations and some advertising can continue after opting out.
Details not recorded for this card
We may use your Information to model, segment, target, offer, market, and advertise our Services, including providing discounts or offerings from our affiliates, business partners, and select third parties, and running competitions on social media and other channels. We may also use your Information to provide and improve our advertising services, including how we target and measure our publishing of ads for third party advertisers.
Use & Processing · Company practice
WBD uses information for internal business functions, including finance, accounting and audit.
Details not recorded for this card
Operate our Business. We also use Information to support our internal business functions, including finance, accounting, and audit.
Use & Processing · Company practice
WBD may use your information with your consent for other purposes it describes when collecting it. This provision does not identify unspecified future purposes in advance.
Details not recorded for this card
With Your Consent. We may use your Information with your consent for other purposes described at the point of collection.
Use & Processing · Company practice
WBD may analyze your information to create aggregated data for any other use of information set out in this use section.
Details not recorded for this card
Deriving aggregated data. We may analyze your Information to create aggregated data that we use in connection with any of the other uses of Information set out in this section.
Use & Processing · User right or choice
Depending on your country, the listed rights may include restricting further processing of your information in certain circumstances. This is not an unconditional right applying to all processing everywhere.
Details not recorded for this card
Individual Rights: depending on the country where you are based, you may request the following:
Right to restriction of processing: the right, in certain circumstances, to restrict further processing of your Information.
Use & Processing · User right or choice
Depending on your country and circumstances, you may object on grounds relating to your particular situation to processing based on WBD’s legitimate interests, including direct marketing.
Details not recorded for this card
Individual Rights: depending on the country where you are based, you may request the following:
Right to object: The right to object (on grounds relating to your particular situation) to the processing of your Information on the basis of our legitimate interests, including for direct marketing purposes.
Use & Processing · User right or choice
Subject to the policy’s country and applicability limits, you can withdraw consent at any time for processing based on consent. This clause concerns consent-based processing, rather than every possible basis for using information.
Details not recorded for this card
Individual Rights: depending on the country where you are based, you may request the following:
Right to withdraw consent: you can withdraw your consent at any time in respect of any processing of Information which is based upon a consent.
Use & Processing · User right or choice
WBD uses information to target and measure advertising, but offers Ad Choices to opt out of its use and sharing for targeted advertising. After opting out, WBD continues data collection and use for research, analytics and internal operations, and may still show ads based on activity on its Services.
Details not recorded for this card
WBD Targeted Advertising. To opt-out of WBD’s use and sharing of Information for targeted advertising purposes, please visit Ad Choices. Please note that if you opt out, WBD will continue to collect and use data for other purposes, including research, analytics, and internal operations. You may continue to receive advertising on our Services based on your activities there.
We may also use your Information to provide and improve our advertising services, including how we target and measure our publishing of ads for third party advertisers.
Use & Processing · User right or choice
WBD points to self-regulatory choices for targeted advertising by participating third parties: DAA WebChoices and NAI WebChoices for websites, DAA AppChoices and NAI Mobile Choices for mobile, and NAI CTV Choices for connected TV. The stated opt-out covers participating third parties; this source does not provide the linked programs’ detailed procedures.
Details not recorded for this card
Third-Party Targeted Advertising. You can also opt out of targeted advertising on websites by third parties that participate in self-regulatory programs via the following links:
Digital Advertising Alliance (DAA) WebChoices
Network Advertising Initiative (NAI) WebChoices
DAA AppChoices
NAI Mobile Choices
NAI CTV Choices