Financial information collected and shared depends on your product
The GLBA notice says the information collected and shared depends on your product or service. Examples include Social Security number, income, balances, assets, and transaction and payment histories.
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Supporting quotations
The types of personal information we collect and share depend on the product or service you have with us. This information can include:
Social Security number and income
Account balances and assets
Transaction history and payment history
Data Access & Collection · Company practice
Information comes from account activity and other companies
Examples of collection include opening or providing information for an account, giving contact information or government ID, making deposits or withdrawals, using a debit card, and ordering commodity futures or option trades. GUS III LLC also collects from others, including affiliates and other companies.
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Supporting quotations
We collect your personal information, for example, when you
open an account or provide account information
give us your contact information or show your government-issued ID
make deposits into or withdrawals from your account
use your debit card
order a commodity futures or option trade
We also collect your personal information from others, such as our affiliates or other companies.
Data Access & Collection · Context
Personal information includes indirect identifiers
The broader notice defines personal information as information that identifies you directly or indirectly. Examples include contact details, payment-card and financial-account information, driver’s license and Social Security numbers, and certain online identifiers. You may provide information yourself or direct third parties to provide it.
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Supporting quotations
You may choose voluntarily to provide or direct third parties to provide certain personal information to us. Personal information is information from which you can be directly or indirectly identified, such as your name, address, email address, phone number, payment card and financial account information, driver's license number, Social Security number, and certain online identifiers.
Data Access & Collection · Company practice
Account setup uses identity, contact, residence and login information
You may provide or direct others to provide your name, birth date, location, email, phone, username, password and state or territory and country of residence when creating an Account. Predictions says it needs this information to set up the Account, verify identity and provide the Services.
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Supporting quotations
For example, you may decide to share or direct third parties to share with us your name, date of birth, location, email address, phone number, username and password, and the state or territory and country in which you reside when you create an account to log in to our Services ("Account"). We need this information to set up your Account, verify your identity, and provide you with our Services.
Data Access & Collection · Company practice
Eligibility and due diligence can involve detailed financial and identity information
For eligibility and customer due diligence, you may supply or direct others to supply Social Security and taxpayer IDs, employment, income, tax, citizenship or residency, net worth, futures-trading experience and source-of-funds information. In circumstances requiring additional diligence, the notice also lists identity documents and proof of address, such as a utility bill, lease or mortgage statement.
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Supporting quotations
In order to determine your eligibility to use the Services and perform customer due diligence, you may also decide to share or direct other parties to share with us your Social Security number, taxpayer identification number, employment status and information, income information, tax information, citizenship or permanent resident status, net worth, information regarding your futures trading experience, source of funds, and, in certain circumstances requiring additional due diligence, a copy of your driver's license, Social Security card, or other government-issued identity documentation, and/or other proof of address documentation (e.g., utility bill, lease agreement, or mortgage statement).
Qualifications & exceptions
Additional identity and address documentation is listed for circumstances requiring additional due diligence.
Data Access & Collection · Company practice
Orders and other transactions can require financial and service-history information
When you use the Services, including submitting an order, Predictions may collect information needed to assess and facilitate the transaction and provide the Services. This may include contact details, payment-card, account and billing information, Social Security and tax information, and records of services purchased, obtained or considered.
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Supporting quotations
When you use our Services, including, without limitation, to submit a customer order to us, we may collect all information necessary to assess and facilitate the transaction and provide you with the Services, including your name, address, email address, phone number, credit or debit card number, other financial account and billing information, Social Security number, tax information, and records of the Services you purchased, obtained, or considered.
Pixel tags can connect website activity and track email opens
Predictions uses invisible pixel tags to understand interaction with its services. Pixels can work with or trigger cookies and transmit information to Predictions or vendors, allowing two websites to share information such as IP address, viewing time, browser/device identifier, browser type and page URL. Pixels also support readable email formats, reveal email opens and help select, reduce or stop messages.
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Supporting quotations
Pixel tags are often used in combination with cookies, to trigger the placing of cookies, and/or to transmit information to us or our vendors. This enables two websites to share information. The resulting connection can include information such as a device's IP address, the time a person viewed the pixel, an identifier associated with a browser or device, the type of browser being used, and the URL of the web page from which the pixel was viewed. Pixel tags also allow us to send email messages in a format that consumers can read, tell us whether emails have been opened, and help to ensure we are sending only messages that may be of interest to our consumers. We may also use information collected through pixel tags to reduce or eliminate messages sent to a user.
Data Access & Collection · Company practice
Advertising vendors may collect identifiers, interactions and commercial information
Predictions may use vendors including Facebook, LiveRamp, Reddit, Snapchat, TikTok, The Trade Desk, TruSignal and Twitter to deliver and measure advertising. Those vendors may use cookies, pixels and other technologies to collect IP/browser and provider information, identifiers such as name or email, ad/content interactions and records of services purchased, obtained or considered. Uses include interest-targeted ads and understanding service usage, preferences and visits; the notice links industry ad-choice resources without supplying their terms.
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Supporting quotations
We may use certain vendors – including, but not limited to, Facebook, LiveRamp, Reddit, Snapchat, TikTok, The Trade Desk, TruSignal, and Twitter – to deliver and measure advertising regarding our Services, as well as other websites, applications, and social media networks. These vendors may use cookies, pixel tags, and other technologies (including those described above) to collect information such as your IP address and browser type, internet service provider, unique personal identifiers (e.g., name, email address), interactions with ads and content, and certain commercial information such as records of Services purchased, obtained, or considered. This information may be used, among other purposes, to deliver advertising targeted to your interests and to better understand your usage of, preferences on, and visitation to our Website, Applications, and other Services.
Data Access & Collection · Company practice
Analytics vendors measure visits, previous sites and advertising effectiveness
Vendors including Google, Hulu and Roku may use cookies, pixels and other technologies to collect how people use the Services, pages visited and sites used before arriving. Predictions uses the resulting analytics to improve and optimize its services and measure advertising effectiveness.
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Supporting quotations
We use a number of service providers and other vendors, including, but not limited to, Google, Hulu, and Roku to help analyze and measure how consumers use our Services ("Analytics Companies"). Analytics Companies may use cookies, pixel tags, and other technologies to collect information pertaining to how people use our Services, what pages they visit, and what other sites they may have used prior to using our Services. We use the information we obtain from Analytics Companies to improve and optimize our Website, Applications, and other Services and to measure the effectiveness of our ads.
Data Access & Collection · Company practice
Information from brokers, social networks and other sources can supplement your profile
Predictions may supplement its information with data from vendors, its social-network pages, social networks, aggregators, brokers and public databases. This can include demographics, contact details, online identifiers, preferences, interests, associations, photos, purchasing histories or tendencies, fraud indicators, transaction-risk scores and website/app interactions. Uses include advertising and marketing, verification, risk evaluation, fraud prevention and legal compliance.
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Supporting quotations
We may supplement the information we have about you with information received from other sources, including, but not limited to, our vendors, our pages on certain social networking sites (e.g., Discord), the social networking sites themselves, and commercially available sources (e.g., data aggregators, data brokers, and public databases).
The information we collect may include demographic data such as age, gender, and income level, email address, username, online identifiers, your preferences, interests, associations, photos, commercial information (including, but not limited to, records of products or services purchased, obtained, or considered, and other purchasing or consuming histories or tendencies, fraud indicators, and risk scores assessing your ability to complete a transaction), as well as information regarding your interaction with various websites and applications, including, but not limited to, the Services. This information is used to create and deliver advertising, provide and improve our marketing Services, perform user verification, evaluate risk, detect and prevent fraud, and comply with our legal obligations.
Support communications may be recorded, monitored and retained
When you contact Predictions by email, chat, phone or text, it collects contact details and message content to reply, support you, develop and improve the Services, meet legal obligations, enforce rights and contracts, and address disputes. It and service providers may record, monitor and retain those communications; communicating signifies consent. AI chatbots and other automated communication methods may be used.
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Supporting quotations
In the event you contact or communicate with us via email, chat, phone call, or text message, we will collect your name, email address, and/or phone number, as well as any other message content, in order to send you a reply, provide customer and technical support, develop, improve and optimize our Services, satisfy our legal obligations, enforce our contracts and legal rights, and address any existing or anticipated disputes. We and our service providers may record, monitor, and retain emails, chats, calls, and texts. By communicating with us, you consent to this recording, monitoring, and retention. We may use AI chatbot technology and other automated methods of communication.
Data Access & Collection · Company practice
Location you allow Predictions to obtain may be stored and used
If you provide your location, allow a mobile device to send it, or otherwise permit geolocation, Predictions may store and use it to verify eligibility, comply with law and detect or prevent fraud.
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Supporting quotations
In the event you tell us where you are (e.g., by allowing your mobile device to send us your location or by otherwise permitting us to geolocate you), we may store and use that information to verify your eligibility to use the Services, to comply with relevant laws, and for fraud detection and prevention purposes.
Qualifications & exceptions
For eligibility, legal compliance and fraud prevention.
Data Access & Collection · Company practice
Survey participation can add profile, usage and preference information
If you participate in a survey, Predictions may collect more information about your Profile, activity, usage and service preferences to evaluate interest and service quality and provide customer and technical support.
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Supporting quotations
When you participate in one of our surveys, we may collect additional information about your Profile, activity, usage, and preferences related to the Services, so we can evaluate your interest in, and the quality of, our Services and provide you customer and technical support.
Data Access & Collection · Company practice
Predictions may automatically track usage and recognize return visits
Automatic tracking may collect operating-system, IP-address, device-ID, domain, clickstream, visit-time information and what the notice calls “referring/exist pages.” The meaning of “exist” in that phrase is not explained. Purposes include improvement, personalization, legal compliance, trends, administration, demographics, advertising, research, support, product development, legal rights, disputes and preventing harmful or unlawful activity. Some information may be collected to recognize you on later visits and optimize your experience.
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Supporting quotations
In order to improve, personalize, and optimize the Services and meet our legal obligations, we may automatically track certain information about your access and usage of the Services, including your operating system, Internet protocol (IP) address, device identifier, domain name, clickstream data, referring/exist pages, and a date/time stamp for your visits. We also use this information to analyze trends, administer the Services, gather demographic information about our user base, deliver advertising, perform research, provide technical and customer support, inform our product development efforts, protect our legal rights, address disputes, and prevent the Services from being used to commit harmful or unlawful activities, including, but not limited to, fraud. Some of this information may also be collected so that when you access or use the Services again, we will be able to recognize you and optimize your experience accordingly.
Not stated here
The source’s phrase “referring/exist pages” is not defined; no corrected page category is assumed.
Data Access & Collection · Company practice
Device and crash information supports relevance, fraud prevention and repairs
Predictions may collect hardware, operating-system, software/file names and versions, language, device and advertising identifiers, serial numbers, motion, network and access/use information, generally to deliver relevant information and prevent fraud or unlawful activity. Mobile crashes also send model, software-version and carrier details to diagnose bugs, provide support and improve performance.
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Supporting quotations
We may collect information about the devices you use to access the Services, including the hardware models, operating systems and versions, software, file names and versions, preferred languages, unique device identifiers, advertising identifiers, serial numbers, device motion information, and mobile network information, and information about how you access and use the Services. This information is generally used to help us deliver relevant information to you and to detect and prevent fraud and other unlawful activity. In the event the Website and/or Application(s) crashes on your mobile device, we will also receive information about your mobile device model, software version, and device carrier, which allows us to identify and fix bugs, provide other technical support, and improve and optimize the performance of the Website and/or Application(s).
Data Access & Collection · User right or choice
Cookies collect technical and activity information and can be managed in your browser
Predictions uses cookies and similar technologies to improve and personalize its website and apps. Session cookies expire when the browser closes; persistent cookies remain until deleted or expired. Cookies may collect IP, browser, system, device, identifier, platform, usage and performance information. Browser settings let you control, disable or delete cookies, but disabling some can affect service functions.
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Supporting quotations
We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them or they expire). We may use cookies to collect information about your IP address, browser type, operating system, device type and identifiers, platform type, as well as your usage of and activity on our Website and Applications and the performance of our Services. You can use the options in your web browser to manage your cookies settings, including controlling, disabling, or deleting cookies used by our Services at any time. You can delete all existing cookies on your computer and adjust settings for most browsers to prevent cookies from being received; however, disabling certain cookies may affect how our Services function.
Qualifications & exceptions
Disabling certain cookies may affect functionality.
Data Access & Collection · Restriction or exception
Under-18s must not supply information; discovered data is subject to qualified deletion
The Services are not directed to under-18s, who are required not to provide personal information. Predictions says it does not knowingly collect or maintain their information through the Services. If it discovers such information, it makes reasonable deletion efforts unless law or legal process requires retention. Parents or guardians who believe a child supplied information can contact privacy@draftkings.com.
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Supporting quotations
The Services are not directed toward individuals under the age of 18, and we require that such individuals under the age of 18 not provide us with personal information. We do not knowingly collect or maintain personal information from anyone under the age of 18 through our Services. In the event we become aware that a person under 18 has provided us with personal information through the Services, we will make reasonable efforts to delete the information from our files, unless we are required to retain it under applicable law or legal process.
In the event you are the parent or legal guardian of a person under 18 who you believe has provided personal information to us through the Services, please contact our privacy team at privacy@draftkings.com.
Qualifications & exceptions
Deletion uses reasonable efforts and is subject to legally required retention.