Privacy Policy

Use & Processing · Company commitment

The California section limits sensitive-data use and disclaims personal inferences

In its California section, VICE describes a right to limit sensitive-data use to collection purposes. It says it uses sensitive information only for the collection purpose, in aggregated and deidentified form for audience insights, and does not use it to infer characteristics about you. The collection table also lists tailoring content, event attendance, questions or feedback and internal business purposes. The policy does not explain in detail how each table use fits the narrower wording here or expressly say whether this California-section statement applies elsewhere.

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Supporting quotations

8. CALIFORNIA PRIVACY RIGHTS

Right to Limit the use of Sensitive Personal Information – The CCPA gives consumers the right to limit the use of their Sensitive Personal Information to only the purposes for which it was collected. We only use Sensitive Personal Information for the purpose for which it was collected, in aggregated and deidentified form to gain insights about our audience, and we do not use it to infer characteristics about you.

Tailoring content we offer, both on the Sites and elsewhere online.Tracking and monitoring attendance at online and offline events.Question submissions, feedback or suggestions.For our internal business purposes.

Qualifications & exceptions

• The commitment appears in the California privacy-rights section.
• The stated use is for the collection purpose, in aggregated and deidentified form, without inferring personal characteristics.

Not stated here

• Detailed interaction with the collection-table uses and application outside the California section are not expressly explained.

Cross-references

• contrast (model-proposed): VICE may collect sensitive personal information depending on context — The sensitive-data collection table lists several uses, while the California section describes collection-purpose use in aggregated and deidentified form for audience insights without personal inferences. Their detailed fit and wider geographic application remain unstated.
• contrast (model-proposed): Sensitive information is listed for disclosure to advertising and marketing partners — The disclosure row names advertising and marketing partners for internal business, while the California section contains narrower sensitive-data-use wording. The policy does not explain the form or conditions of each transfer; no additional permission is inferred.

Use & Processing · Company practice

VICE ignores Do Not Track but processes recognized Global Privacy Control signals

VICE says browser Do Not Track signals do not change its practices, citing a lack of industry consensus. It separately receives GPC signals as sale/sharing opt-outs and processes commonly used industry-standard signals. Some providers' implementations may not be recognized; VICE promises best efforts for signals meeting legal standards and widely adopted in the industry.

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There is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, VICE does not alter its practices when it receives a “Do Not Track” signal from a visitor’s browser.

We receive and process GPC Signals for requests to opt-out of sale or sharing. We process the commonly used and industry standard GPC Signals. Please note that this is developing technology, and providers may offer solutions that our Sites do not recognize. We will do our best to recognize, process, and honor a GPC Signal that meets the legal standards and is widely adopted in the industry.

Qualifications & exceptions

• GPC processing is not a guarantee that every provider's signal will be recognized.
• The best-efforts commitment is limited to legally compliant, widely adopted signals.

Cross-references

• qualifies (model-proposed): California residents can opt out of sale or sharing by link, phone or GPC — The California GPC opt-out option is subject to the signal-recognition and best-efforts conditions in the separate GPC section; it does not mean every provider’s implementation is supported.