21 of 64 cards in Data Access & Collection
Data Access & Collection · Company practice
This policy outlines how Apple collects, uses, and shares your personal data.
Apple’s Privacy Policy describes how Apple collects, uses, and shares your personal data.
Data Access & Collection · Company practice
Apple states it aims to collect only necessary personal data, reflecting a belief in balancing product quality with privacy. The specific data collected depends on how users interact with Apple.
At Apple, we believe that you can have great products and great privacy. This means that we strive to collect only the personal data that we need. The personal data Apple collects depends on how you interact with Apple.
Data Access & Collection · Company practice
Apple collects account-related details, including email address, registered devices, account status, and age, when users interact with their Apple Account.
Account Information. Your Apple Account and related account details, including email address, devices registered, account status, and age
data: identifiers · data: device · data: demographics · purpose: service_operation
Data Access & Collection · Company practice
Apple collects data that can identify a user's device, such as its serial number, and information about the device itself, like browser type.
Device Information. Data from which your device could be identified, such as device serial number, or about your device, such as browser type
data: device · data: identifiers · purpose: service_operation
Data Access & Collection · Company practice
Apple collects contact details such as name, email address, physical address, and phone number.
Contact Information. Data such as name, email address, physical address, phone number, or other contact information
data: contacts · purpose: service_operation
Data Access & Collection · Company practice
Apple collects data related to billing addresses and payment methods, including bank details and credit/debit card information.
Payment Information. Data about your billing address and method of payment, such as bank details, credit, debit, or other payment card information
data: payment · purpose: service_operation
Data Access & Collection · Company practice
Apple collects data about purchases of its products and services, as well as transactions facilitated through Apple platforms.
Transaction Information. Data about purchases of Apple products and services or transactions facilitated by Apple, including purchases on Apple platforms
data: payment · purpose: service_operation
Data Access & Collection · Company practice
Apple collects data, including a device trust score, to help identify and prevent fraud.
Fraud Prevention Information. Data used to help identify and prevent fraud, including a device trust score
data: device · purpose: security
Data Access & Collection · Company practice
Apple collects data on user activity and use of its offerings, including app launches, browsing and search history, product interaction, crash data, performance, and other diagnostic and usage data.
Usage Data. Data about your activity on and use of our offerings, such as app launches within our services, including browsing history; search history; product interaction; crash data, performance and other diagnostic data; and other usage data
data: browsing · data: device · purpose: service_operation · purpose: analytics
Data Access & Collection · Company practice
Apple collects precise location data only for services like Find My or when users agree to region-specific services, and also collects coarse location data.
Location Information. Precise location only to support services such as Find My or where you agree for region-specific services, and coarse location
data: location · purpose: service_operation
Data Access & Collection · Company practice
Apple collects data related to an individual's physical or mental health status, including data that can be used to infer or detect health status. A separate privacy policy applies if participating in a study using an Apple Health Research Study app.
Health Information. Data relating to the health status of an individual, including data related to one’s physical or mental health or condition. Personal health data also includes data that can be used to make inferences about or detect the health status of an individual.
data: health · purpose: service_operation
Data Access & Collection · Company practice
Apple collects details related to fitness and exercise information when users choose to share them.
Fitness Information. Details relating to your fitness and exercise information where you choose to share them
data: health · purpose: service_operation
Data Access & Collection · Company practice
In some regions, Apple may request government-issued ID in specific situations, such as setting up wireless accounts, activating devices, extending commercial credit, managing reservations, or when legally required.
Government ID Data. In certain jurisdictions, we may ask for a government-issued ID in limited circumstances, including when setting up a wireless account and activating your device, for the purpose of extending commercial credit, managing reservations, or as required by law
data: identifiers · purpose: legal_compliance · purpose: service_operation
Data Access & Collection · Company practice
Apple collects other information users provide, such as the content of communications with customer support and interactions via social media.
Other Information You Provide to Us. Details such as the content of your communications with Apple, including interactions with customer support and contacts through social media channels
data: messages · data: content · purpose: service_operation
Data Access & Collection · Company practice
Apple may validate user-provided information, such as during Apple Account creation, with a third party for security and fraud prevention purposes.
Apple Partners. We may also validate the information you provide — for example, when creating an Apple Account, with a third party for security, and for fraud-prevention purposes.
purpose: security
Data Access & Collection · Company practice
Apple uses Applebot, a web crawler, to collect publicly available internet information for features like search and to train its foundational AI models. Apple states it takes measures to minimize personal data collection and does not link crawled data to individual users or build profiles. Private personal data is not used for AI model training.
To power features such as search and as a source for our foundational AI models, Apple uses Applebot, a web crawler, to crawl information that is publicly available on the internet. We have measures in place to reduce the amount of personal data we collect and make no attempt to connect data crawled to any individual Apple user, or to build profiles about individuals. Your private personal data is not used to train our foundational AI models.
data: content · purpose: service_operation · purpose: research
Data Access & Collection · Company practice
For research and development, Apple may use datasets containing images, voices, or other data that could be linked to an identifiable person. These datasets are acquired in compliance with applicable law, and Apple does not attempt to reidentify individuals when using them for R&D.
For research and development purposes, we may use datasets such as those that contain images, voices, or other data that could be associated with an identifiable person. When acquiring such datasets, we do so in accordance with applicable law, including law in the jurisdiction in which the dataset is hosted. When using such datasets for research and development, we do not attempt to reidentify individuals who may appear therein.
data: photos · data: audio · data: content · purpose: research
Data Access & Collection · Company practice
Apple uses 'Communications Cookies' to enable network traffic to and from its systems and to detect errors.
Communications Cookies. These cookies are used to enable network traffic to and from Apple’s systems, including by helping us detect any errors.
data: device · purpose: service_operation
Data Access & Collection · Company practice
Apple uses 'Strictly Necessary Cookies' to provide specific features or services, such as displaying websites in the correct format and language, authenticating transactions, and preserving shopping cart contents.
Strictly Necessary Cookies. These cookies are set as required to provide a specific feature or service that you have accessed or requested. For example, they allow us to display our websites in the proper format and language, to authenticate and verify your transactions, and to preserve the contents of your Bag when shopping online at [apple.com].
data: browsing · data: payment · purpose: service_operation
Data Access & Collection · Company practice
Apple uses 'Other Cookies' to understand how visitors interact with its websites and online services, assess advertisement effectiveness, and remember user choices for a customized experience.
Other Cookies. These cookies are used to understand how visitors interact with our websites and online services, including by helping us to assess the effectiveness of advertisements and web searches. Apple also uses these cookies to remember choices you make while browsing, so we can provide you with a customized experience.
data: browsing · purpose: personalization · purpose: advertising · purpose: analytics
Data Access & Collection · Company practice
Apple uses 'click-through URLs' in some email messages to track user interest in topics and measure communication effectiveness.
In some email messages Apple sends to you, we provide a “click-through URL” that links you to content on the Apple website. When you click one of these URLs, they pass through a separate server before arriving at the destination page on our website. We track this click-through to help us determine interest in particular topics and measure whether we are communicating with you effectively.
data: browsing · purpose: analytics