Analytics may measure your interactions with services and messages
Calm may use performance technologies for analytics: to understand service use, determine whether you interacted with its messages or viewed an item or link, and improve its services.
Supporting quotations
We may use Technologies to assess the performance of the Services, including as part of our analytic practices, to help us understand how our visitors use our Services, determine if you have interacted with our messaging, determine whether you have viewed an item or link, or to improve our Services.
Use & Processing · Company practice
Functionality technologies may remember preferences and viewed items
Calm may use functionality technologies to track your stated preferences, interests or previously viewed items so it can improve how it presents content in its services.
Supporting quotations
We may use Technologies that allow us to offer you enhanced functionality when accessing or using the Services. This may include keeping track of your specified preferences, interests, or past items viewed so that we may enhance the presentation of content on the Services.
Use & Processing · Company practice
Technologies may personalize ads on Calm and other services
Calm may use technologies to deliver content, including ads, relevant to your interests on its own or third-party services and to measure ads or content recommendations. Account holders’ opt-out routes depend on location and include Your Privacy Choices or the Cookies Preferences Manager; people without an account may use device settings. Cookie-based opt-outs must be repeated on each browser and device.
Supporting quotations
We may use Technologies to deliver content, including ads, relevant to your interests on our Services or on third party services, and to better understand the effectiveness of our ads or content recommendations.
Depending on where you are located, if you have a Calm account, you may opt out by selecting Your Privacy Choices in the footer of our website and by following the instructions under “Account Information," or using our Cookies Preferences Manager. If you do not have a Calm account, you may opt out by using your device settings. Specifically, on iOS devices, visit Settings > Privacy & Security > Tracking > Allow Apps to Request to Track. On Android devices, visit Settings > Google > Ads > Opt out of Ads Personalization.
To be clear, whether you are using our opt-out or an online industry opt-out, these cookie-based opt-outs must be performed on each device and browser that you wish to have opted-out. For example, if you have opted-out on your computer browser, that opt-out will not be effective on your mobile device. You must separately opt-out on each device.
Use & Processing · User right or choice
Industry opt-outs cover participating advertising partners
Industry websites offer opt-outs from targeted ads provided by partners participating in self-regulatory programs. The notice links to the Network Advertising Initiative and aboutads.info/choices, and also to youronlinechoices.eu for people in the EU. These cookie-based opt-outs apply separately to each browser and device; opting out on a computer does not opt out a mobile device.
Supporting quotations
Additionally, the online advertising industry also provides websites from which you may opt-out of receiving targeted ads from advertising partners that participate in self-regulatory programs. You can access these and also learn more about targeted advertising, consumer choice, and privacy at www.networkadvertising.org/managing/opt_out.asp or aboutads.info/choices. If you are in the EU, you may also visit: youronlinechoices.eu.
To be clear, whether you are using our opt-out or an online industry opt-out, these cookie-based opt-outs must be performed on each device and browser that you wish to have opted-out. For example, if you have opted-out on your computer browser, that opt-out will not be effective on your mobile device. You must separately opt-out on each device.
Not stated here
The linked industry sites and their detailed terms are not supplied here.
Cross-references
qualifies (model-proposed): Technologies may personalize ads on Calm and other services — qualifies: Industry choices concern participating advertising partners and apply separately per browser and device, rather than ending all advertising.
Use & Processing · Company practice
Calm uses Google Analytics and links to its opt-out information
Calm says it uses Google Analytics and links to Google’s partner-site information and Analytics opt-out page. The notice provides a way to learn about that opt-out without specifying its operation here.