Netflix collects contact and login details at registration, and other personal details depending on use
When you register, Netflix collects your contact information (such as your email address) and login authentication information (such as a password). Depending on how you interact with the service, it also collects one or more of: first and last name, phone number, postal address, gender, date of birth, and other identifiers you provide.
Supporting quotations
We collect the following categories of personal information about you:
Personal details: When you register with the Netflix service, we collect your contact information (such as your email address) and authentication information for your login (such as a password).
Depending on your interaction with the Netflix service, we also collect one or more of the following: first and last name, phone number, postal address, gender, date of birth, and other identifiers you provide to us.
Qualifications & exceptions
Name, phone, address, gender and date of birth are collected only "depending on your interaction" with the service, not from every user.
Data Access & Collection · Company practice
Netflix collects purchase history, items purchased or considered, and overall purchase habits
Netflix collects purchase information: what you provide when you buy something from Netflix, your purchase history, other products you bought or considered (such as items in your shopping cart), and your overall purchase habits.
Supporting quotations
Purchase information: We collect purchase information such as information you provide when you make a purchase with Netflix, your purchase history and other products purchased or considered (such as those in your shopping cart), and overall purchase habits.
Data Access & Collection · Company practice
Netflix collects viewing, gaming, search and playback activity, plus voice inputs including recordings
Netflix collects how you interact with the service: playback events (play, pause and similar), choices in interactive titles, game activity (gameplay, progress and saved games), viewing and gaming history, searches, and other use such as app clicks, text input, page views and time and duration of access. When you use voice-related features it collects voice inputs, including transcripts and recordings. It also collects camera/photo access for QR-code functions and Netflix games features.
Supporting quotations
Usage information: We collect information about your interaction with the Netflix service (including playback events, such as play, pause, etc.); choices made when engaging with interactive titles, your Netflix game activity (such as gameplay, game use and interaction information, and progress or saved game information); Netflix viewing and gaming history; search queries on the Netflix service;
voice inputs (including transcripts and recordings) when using voice-related features;
and other information about your use and interaction with the Netflix service (such as app clicks, text input, page views, time and duration of access, and camera/photo access for QR-code functionality and Netflix games features).
Qualifications & exceptions
Voice inputs are collected "when using voice-related features".
Data Access & Collection · Company practice
Netflix collects ad interaction data, device IDs, IP addresses and data from Advertising Companies and Advertisers
Netflix collects information about ads on the service that you view or interact with, device information such as resettable device identifiers, IP addresses, and information from Advertising Companies (such as your demographic information and likely interests they collected or inferred from your activity and purchases on their own and other websites and apps). Netflix also collects information on Advertiser websites and apps. It uses this information to support advertisements, including behavioral advertisements in accordance with your preferences.
Supporting quotations
Advertising information: We collect information about the advertisements on the Netflix service that you view or interact with, device information (such as resettable device identifiers), IP addresses,
and information provided by Advertising Companies (such as your demographic information, likely interests they have collected or inferred from your interactions and purchases through their own and other websites and apps). We also collect information on Advertiser websites and apps.
We use this information to support advertisements (including behavioral advertisements in accordance with your preferences.
Qualifications & exceptions
Behavioral advertising is described as being "in accordance with your preferences"; the choices are described in the Advertising Choices and Cookies sections.
Not stated here
"Advertising Companies" and "Advertisers" are capitalized terms whose definitions are elsewhere in the statement; this card relies on their plain meaning.
Data Access & Collection · Company practice
Netflix collects device and network data, including device IDs, IP-based general location, logs and crash reports
Netflix collects information about the devices you use to access the service (smart TVs, mobile devices, set-top boxes, gaming systems and other streaming devices), your network and network devices. This includes device IDs and other unique identifiers, including for network devices and Netflix-supported devices on your network; IP addresses, which can reveal your device's general location such as city, state/province and postal code; device and software characteristics, referrer URLs, browser and app log information and connection type (wifi or cellular); performance data such as crash reports and debug logs; and cookie data, resettable device identifiers and advertising identifiers.
Supporting quotations
Device and network information: We collect information about your computer or other Netflix supported devices you might use to access our service (such as smart TVs, mobile devices, set top boxes, gaming systems, and other streaming media devices), your network, and network devices. The information includes:
device IDs or other unique identifiers, including for your network devices, and devices that are Netflix supported on your network;
IP addresses (which can be used to tell us the general location of your device, such as your city, state/province, and postal code);
device and software characteristics (such as type and configuration), referring source (for example, referrer URLs), standard web browser and mobile app log information, and connection information including type (such as wifi or cellular);
performance data such as crash reports, timestamps, and debug log messages; and
cookie data, resettable device identifiers, advertising identifiers and other unique identifiers (described below in the section “Cookies and other Technologies”).
Qualifications & exceptions
Location from IP addresses is described as general (city, state/province, postal code).
Data Access & Collection · Company practice
Netflix collects the contents of your support chats, calls and survey answers, and how you engage with its messages
If you communicate with Netflix (for example customer support by online chat or voice call) or take part in surveys or feedback requests (such as when you cancel), Netflix collects the contents of those communications. It also collects details of messages it sends you (email, push notification, text message or in-service) and how you interact with them.
Supporting quotations
Communications: If you communicate with Netflix (such as contacting customer support via online chat or voice call), or engage in our surveys or feedback requests (such as when you cancel), we collect the contents of such communications.
We also collect details of communications that we send you (such as via email, push notifications, text message, or within the Netflix service), and information about your interaction with these communications.
Data Access & Collection · Company practice
Some data comes directly from you when you register, update your account, buy, write to Netflix or answer surveys
When you register, update your account or profile, buy products or services from Netflix, correspond with Netflix or answer its surveys, you may provide (and Netflix will collect) personal details, payment details, purchase information, account/profile information and communications.
Supporting quotations
We collect your personal information from the following sources:
Directly from you: When you register with the Netflix service, update your Netflix account or profile, purchase products or services from us, correspond with us, or respond to our surveys, you may provide (and we will collect) the following categories of personal information: personal details, payment details, purchase information, Netflix account/profile information, and communications.
Data Access & Collection · Company practice
Netflix automatically collects usage, advertising, device and network data and more as you use the service
As you use the service, Netflix automatically collects account/profile information, purchase information, usage information, advertising information, device and network information, and communications.
Supporting quotations
Automatically when you use our service: We automatically collect the following categories of personal information in connection with your use of the Netflix service: Netflix account/profile information, purchase information, usage information, advertising information, device and network information, and communications.
Data Access & Collection · Company practice
Partners you use to access or pay for Netflix, such as TV makers, ISPs and carriers, may give Netflix your data
Netflix may collect personal details, payment details, usage information, and device and network information from "Partners": third parties whose services you use to access, pay for or interact with Netflix, such as your TV manufacturer, internet service provider, streaming device provider, mobile carrier or other companies that collect payment for Netflix. What a Partner provides depends on the Partner and your relationship with it. Examples: your email address and device and network identifiers to activate Netflix or show Netflix content in the Partner's interface; payment details such as pre-paid promotions and billing information if the Partner helps with billing; and Netflix-related search queries and commands you make through Partner devices or voice assistants.
Supporting quotations
From Partners whose products and services you use: We may collect the following categories of personal information about you from third parties whose services you use to access, pay for, or interact with the Netflix service (“Partners”): personal details, payment details, usage information, and device and network information.
The categories of personal information that Partners provide to us will vary depending on the nature of the Partner and your relationship with them. Our Partners may include your TV manufacturer, internet service provider, streaming media device provider, mobile phone carriers, or other companies who collect payment for the Netflix service.
personal details (such as your email address), device and network information (such as IP addresses, device IDs, or other unique identifiers), or other personal information in order to activate the Netflix service, or present Netflix content to you through portions of the Partner’s user interface;
payment details (such as associated pre-paid promotions and billing information) if they are assisting with billing or collecting payment for the Netflix service; and
search queries and commands applicable to Netflix that you make through Partner devices or voice assistance platforms.
Qualifications & exceptions
"May collect"; the categories vary by Partner and by your relationship with it.
Payment details come from a Partner only if it is assisting with billing or collecting payment for Netflix.
Data Access & Collection · Company practice
Service Providers supply data for IP-based location, security and fraud, payment processing and running games
Netflix may collect personal details, payment details, and device and network information from other sources, including Service Providers (vendors, agents and contractors working on Netflix's behalf). Examples include providers that work out your general location from your IP address to customize the service and for other uses consistent with this statement; providers that supply information to secure systems and prevent fraud; payment processors providing payment or balance information and updates; and providers that supply or run Netflix games or game features (some Netflix games are licensed from and run by Service Providers).
Supporting quotations
From other sources: We may collect the following categories of personal information about you from other sources: personal details, payment details, and device and network information. These sources include:
Service Providers such as vendors, agents, and contractors that collect or provide personal information to Netflix in connection with services they perform on our behalf (“Service Providers”). This may include Service Providers such as those that:
help us determine a general geographic location based on your IP address in order to customize our service and for other uses consistent with this Privacy Statement;
provide us with information to secure our systems, prevent fraud, and help us protect the security of Netflix and our users;
provide us with payment processing services including payment or balance information, or updates to that information; and
provide Netflix games, or portions or features of those games, as part of the Netflix service (for example, some Netflix games are licensed from and run by Service Providers).
Qualifications & exceptions
The IP-based location is a general geographic location.
Data Access & Collection · Company practice
Netflix collects data from its marketing campaigns on other services and from third-party support forums
Netflix also collects data from Netflix Marketing Providers when you interact with campaigns promoting Netflix or its content (such as Netflix ads on third-party services), and from third-party sites and forums where Netflix provides support (such as an online forum for customer support or for a particular Netflix game).
Supporting quotations
Netflix Marketing Providers when you interact with marketing campaigns promoting the Netflix service or Netflix content (such as our ads on third party services).
Third-party sites and forums where we provide support for the Netflix service (such as an online support forum for Netflix customer support or for a particular Netflix game).
Data Access & Collection · Company practice
Netflix collects public social media posts that tag or engage with Netflix, and public database information
Netflix collects information from publicly available sources, such as public social media posts where you tagged Netflix or shared or liked Netflix content, and other information available through public databases, in accordance with applicable laws.
Supporting quotations
Publicly available sources such as public posts on social media platforms (for example, where you have tagged Netflix in a publicly-available social media post, or shared or liked content we have made available on social media) and other information available through public databases, in accordance with applicable laws.
Qualifications & exceptions
Limited to publicly available sources and stated to be "in accordance with applicable laws".
Not stated here
Which public databases are used is not stated.
Data Access & Collection · Company practice
Advertisers on Netflix may give Netflix identifiers, demographics and your activity on their sites for ads
Netflix may collect advertising information from "Advertising Companies" to support ads. Advertisers that run ads on Netflix ("Advertisers") may provide or let Netflix collect unique identifiers (such as cookies or resettable device identifiers), demographic information, and other information such as your interactions and purchases on their websites and apps and interests they collected or inferred from visitors' online activity, to deliver and support ads.
Supporting quotations
Advertising Companies: We may collect advertising information about you from other sources to support advertisements, including the following (collectively referred to as “Advertising Companies”):
Advertisers that run advertisements on Netflix (“Advertisers”) may provide us with or allow us to collect unique identifiers (for example, cookies or resettable device identifiers), and demographic information and other information (such as information about the interactions and purchases on their websites and apps and likely interests they have collected or inferred based on their visitors' activities online) to deliver and support advertisements;
Qualifications & exceptions
"May" provide or allow collection; the purpose stated is delivering and supporting advertisements.
Data Access & Collection · Company practice
Ad service, ad measurement and data providers may add location, demographics and inferred interests to Netflix data
Advertising Companies also include Ad Service Providers (which handle the sale, operation and management of ads), Ad Measurement Companies (which help Netflix and Advertisers understand ad effectiveness), and online and offline information providers. Those providers may give Netflix your general location from your device's IP address (city, state and postal code), supplement what Netflix has about you with demographic data, or provide interests they collected or inferred from your online activities.
Supporting quotations
service providers that facilitate the sale, operations, and management of advertisements (“Ad Service Providers”);
ad measurement companies that support Netflix and Advertisers in understanding the effectiveness of advertisements (“Ad Measurement Companies”); and
online and offline information providers to support advertisements (for example, they may provide us your general location information based on your device’s IP address, such as city, state, and postal code, supplement information we may have about you with demographic data, or provide us information about your likely interests they have collected or inferred based on your activities online).
Qualifications & exceptions
Stated as examples of what information providers "may" provide to support advertisements.
Not stated here
The specific information providers are not named.
Data Access & Collection · Company practice
In multiplayer games Netflix collects your game handle, friend or team lists and team names
When you play Netflix games, Netflix collects the categories described in the main statement. In games with multiplayer or similar features, it may also collect account/profile information such as your game handle, friend or team list selections and team names, when you use local multiplayer (such as connecting to a "Netflix Game on TV" by scanning a QR code) or online multiplayer.
Supporting quotations
When you play Netflix games, we collect the categories of personal information described in the Netflix Privacy Statement. If you play games with the features mentioned above (or similar features), the following provides additional examples of the personal information we may collect:
Netflix account/profile information: We collect information that may be associated with your Netflix account/profile, such as your game handle, friend or team list selections and the names of those teams, when you use features such as local multiplayer
Qualifications & exceptions
These are "additional examples" of what Netflix "may collect" when you use these game features.
Data Access & Collection · Company practice
Netflix collects game scores, online status, player searches, gameplay and your text or voice chat with players
Netflix collects information about you and your use of Netflix games, such as your leaderboard status, score and achievements; whether you are online or playing, to show your status to other players and your friend or team list; your searches for and connections with other players; and your gameplay, interactions and text or voice chat with other players in local and online multiplayer.
Supporting quotations
Usage Information: We collect information about you and your use of Netflix games, such as:
Your leaderboard status, score, and game achievements;
Whether you are online and/or playing a game in order to display your online or availability status to other players in the game and/or to your friend or team list;
Your searches for and connections with other players within a Netflix game (for example, searching for and connecting to a player);
Your gameplay, interactions, or text or voice chat with other players as a part of local multiplayer and online multiplayer features;
Data Access & Collection · Company practice
Game Controller use collects motion and sensor input plus details of the device, app and account it runs on
Netflix collects information about your use of the Netflix Game Controller or other devices to play, including input from motion detection or mobile device sensors. When you use the Game Controller to connect to a game (such as a "Netflix Game on TV"), it collects information about the app, the device, and the Netflix account (if you are logged in) on which the controller runs.
Supporting quotations
Your use of the Netflix Game Controller or other devices to play Netflix games, including information from input methods like motion detection or mobile device sensors;
Device and network information: When you use Netflix Game Controller functionality to connect to a Netflix game (such as a “Netflix Game on TV”), we collect information about the app, device, and the Netflix account (if you are logged in) on which the Netflix Game Controller is running.
Qualifications & exceptions
Account information is collected if you are logged in.
Data Access & Collection · Company practice
Netflix collects your reports of guideline violations and other players' reports about you
Netflix collects the reports you make about violations of the Netflix Games Community Guidelines (and similar game guidelines), and reports from other players about your potential violations.
Supporting quotations
Your reports of violations of the Netflix Games Community Guidelines
and any similar guidelines for Netflix games, and reports from other players about your potential violations; and
Not stated here
The Netflix Games Community Guidelines are linked but not supplied.
Data Access & Collection · Company practice
US notice: Netflix collected identifiers, customer records including card numbers, and purchase history in the past year
For US residents, Netflix says it collects, and in the preceding twelve months collected, identifiers (name, email, password, payment details, postal address, account and profile information, online identifiers such as in games, IP addresses, device and cookie identifiers, and network characteristics); Customer Records (name, address, phone number, credit or debit card number and other payment details); and commercial information (purchase history and products purchased or considered).
Supporting quotations
We collect or have collected in the preceding twelve months, the following categories of personal information from consumers:
Identifiers such as name, email address, password, payment details, postal address, and information about your Netflix account and/or Netflix profiles on your account (such as profile name and icon), and other online identifiers (such as in a Netflix game).
We also collect IP addresses, identifiers from the devices you might use to connect (such as resettable device identifiers), cookie identifiers, and characteristics about the networks you use when you connect to our service.
Additional categories of information considered to be Customer Records (“Customer Records”) such as name, address, phone number, credit card or debit card number, and other payment details.
Commercial information such as your purchase history and other products purchased or considered.
Qualifications & exceptions
The look-back period is the preceding twelve months.
Data Access & Collection · Company practice
US notice: Netflix collects date of birth and gender, IP-based location, and support-call voice recordings
The US categories also include characteristics of protected classifications under state or federal law (such as date of birth and gender); geolocation data (general location from your IP address, such as city, state/province and postal code); and audio/visual information, such as voice recordings when you contact customer support and images collected in Netflix games with user-generated content (such as drawings).
Supporting quotations
Characteristics of protected classifications under state or federal law (“characteristics of protected classifications”) such as date of birth and gender.
Geolocation data such as your general location based on your IP address (such as your city, state/province, and postal code).
Audio, electronic, visual, thermal, olfactory or similar information (“audio/visual information”) such as voice recording when you contact our customer support team, and images collected in connection with Netflix games that have user-generated content (for example, drawings).
Qualifications & exceptions
Geolocation is described as general, IP-based location.
Data Access & Collection · Company practice
US notice: data comes from you, automatic collection, Partners, other sources and Advertising Companies
For US residents, Netflix collects the listed categories from: you directly; automatically as you use the service; Partners whose products and services you use; other sources such as Service Providers, Netflix Marketing Providers, third-party sites and forums, and publicly available sources; and Advertising Companies.
Supporting quotations
For ease of reference, we collect the above categories of personal information from the following sources: directly from you; automatically when you use our service; from Partners whose products and service you use; from other sources such as Service Providers, Netflix Marketing Providers, third party sites and forums, and publicly available sources; and Advertising Companies.