Cookie Policy

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Cookie Policy

At Tinder, we believe in being clear and open about how we collect and process data about you. This page is designed to inform you about our practices regarding cookies and explain to you how you can manage them.

This policy covers Tinder's cookies and your cookie controls; other personal data handling is left to the Privacy Policy Legal Rights & Agreement Rules

You already know everything there is to know about cookies and just want to adjust your settings?

No problem. Head to the [profile settings in Tinder](https://tinder.com/app/profile), to update your website cookies settings and head to your account settings in your app to adjust your privacy preferences there.

Website cookie settings are in your Tinder profile settings; app privacy preferences are in the app's account settings Data Access & Collection

You want to know more about cookies and how we use them?

Happy to explain! Keep on reading.

Note: This Cookie Policy does not address how we process your personal information outside of our usage of cookies. To learn more about how we process your personal information, please read our Privacy Policy.

This policy covers Tinder's cookies and your cookie controls; other personal data handling is left to the Privacy Policy Legal Rights & Agreement Rules
Tinder may combine information from cookies with other personal information it holds about you Linking & Identification

What are cookies?

Cookies are small text files that are sent to or accessed from your web browser or your device’s memory. A cookie typically contains the name of the domain (internet location) from which the cookie originated, the “lifetime” of the cookie (i.e., when it expires) and a randomly generated unique number or similar identifier. A cookie also may contain information about your device, such as user settings, browsing history and activities conducted while using our services.

A cookie is a small file that can carry an identifier and may also hold device details, settings and browsing history Data Access & Collection

Are there different types of cookies?

First-party and third-party cookies

There are first-party cookies and third-party cookies. First-party cookies are placed on your device directly by us. For example, we use first-party cookies to adapt our website to your browser’s language preferences and to better understand your use of our website. Third-party cookies are placed on your device by our partners and service providers. You can learn more about these partners and service providers through our website and in-app consent management tools. For details on these tools, see “How can you control cookies?” below.

Tinder places first-party cookies; its partners and service providers place third-party cookies on your device Sharing & Disclosure
You can set and adjust cookie preferences at any time with Tinder's website tool and the app's account settings Data Access & Collection

Session and persistent cookies

There are session cookies and persistent cookies. Session cookies only last until you close your browser. We use session cookies for a variety of reasons, including to learn more about your use of our website during one single browser session and to help you to use our website more efficiently. Persistent cookies have a longer lifespan and last beyond the current session. These types of cookies can be used to help you quickly sign-in to our website again, for analytical purposes and for other reasons as described below.

Session cookies end when you close your browser; persistent ones last longer, for sign-in, analytics and more Retention & Deletion

What about other tracking technologies, like web beacons and SDKs?

Other technologies such as web beacons (also called pixel, tags or clear gifs), tracking URLs or software development kits (SDKs) are used for similar purposes as cookies. Web beacons are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our service or opened an e-mail that we have sent them. Tracking URLs are custom generated links that help us understand where the traffic to our webpages comes from. SDKs are small pieces of code included in apps, which function like cookies and web beacons.

In this policy, “cookies” also means web beacons, tracking URLs and SDKs Data Access & Collection

For simplicity, we also refer to these technologies as “cookies” in this Cookie Policy.

In this policy, “cookies” also means web beacons, tracking URLs and SDKs Data Access & Collection
Tinder uses cookies to provide, secure and improve its services, including recognizing you and tailoring ads Use & Processing

What do we use cookies for?

Like other providers of online services, we use cookies to provide, secure and improve our services, including by remembering your preferences, recognizing you when you visit our website, measuring the success of our marketing campaigns and personalizing and tailoring ads to your interests. To accomplish these purposes, we also may link information from cookies with other personal information we hold about you.

Tinder uses cookies to provide, secure and improve its services, including recognizing you and tailoring ads Use & Processing
Tinder may combine information from cookies with other personal information it holds about you Linking & Identification

When you use our services, some or all of the following types of cookies may be set on your device.

Cookie type

Description

Essential cookies

Essential cookies are strictly necessary, e.g. for log-in, remembering preferences and detecting malicious activity Use & Processing

These cookies are strictly necessary to provide you our services, such as enabling you to log in, remembering your preferences and keeping you safe by detecting malicious activity.

Essential cookies are strictly necessary, e.g. for log-in, remembering preferences and detecting malicious activity Use & Processing

Analytics cookies

Analytics cookies help Tinder understand how its services are used and customize and improve them for you Use & Processing

These cookies help us understand how our services are being used and help us customize and improve our services for you.

Analytics cookies help Tinder understand how its services are used and customize and improve them for you Use & Processing

Advertising & marketing cookies

Advertising and marketing cookies measure Tinder's campaigns and select and measure ads shown to you Use & Processing

These cookies are used to determine how effective our marketing campaigns are and make the ads you see more relevant to you. They perform functions like helping us understand how much traffic our marketing campaigns drive on our services, preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, selecting advertisements relevant to you and measuring the number of ads displayed and their performance, such as how many people interacted with a given ad.

Advertising and marketing cookies measure Tinder's campaigns and select and measure ads shown to you Use & Processing

Social networking cookies

Social networking cookies let you share content on third-party social networks and may also serve advertising Sharing & Disclosure

These cookies are used to enable you to share pages and content that you find interesting on our services through third-party social networking and other websites or services. These cookies may also be used for advertising purposes.

Social networking cookies let you share content on third-party social networks and may also serve advertising Sharing & Disclosure

How can you control cookies?

There are several cookie management options available to you. Please note that changes you make to your cookie preferences may make using our services a less satisfying experience as they may not be as personalized to you. In some cases, you may even find yourself unable to use all or part of our services.

Changing your cookie preferences may make the services less personalized or, in some cases, partly unusable Data Access & Collection
You can set and adjust cookie preferences at any time with Tinder's website tool and the app's account settings Data Access & Collection

Tools we provide

You can set and adjust your cookies preferences at any time, by using the [tool available on our website](https://tinder.com/app/profile), and by heading to your account settings in your app and adjusting your app cookie preferences there.

Tinder places first-party cookies; its partners and service providers place third-party cookies on your device Sharing & Disclosure
You can set and adjust cookie preferences at any time with Tinder's website tool and the app's account settings Data Access & Collection

Browser and devices controls

Some web browsers provide settings that allow you to control or reject cookies or to alert you when a cookie is placed on your computer. The procedure for managing cookies is slightly different for each internet browser. You can check the specific steps in your particular browser help menu.

Some web browsers let you control or reject cookies or alert you when one is placed Data Access & Collection

You also may be able to reset device identifiers or opt-out from having identifiers collected or processed by using the appropriate setting on your mobile device. The procedures for managing identifiers are slightly different for each device. You can check the specific steps in the help or settings menu of your particular device.

Your mobile device may let you reset its identifiers or opt out of their collection or processing Data Access & Collection

Interest-based advertising tools

Advertising companies may participate in self-regulatory programs which allow you to opt out of any interest-based ads involving them. For more information on this, you can visit the following sites: [Digital Advertising Alliance](http://optout.aboutads.info/?c=2#!/); [Interactive Digital Advertising Alliance](http://www.youronlinechoices.eu/); [Appchoices](http://youradchoices.com/appchoices) (apps only).

Industry opt-out programs can stop personalized ads from participating companies, but not ads altogether Use & Processing

Opting out does not mean that you will not see advertising - it means you won’t see personalized advertising from the companies that participate in the opt-out programs. Also, if you delete cookies on your device after you opted out, you will need to opt-out again.

Industry opt-out programs can stop personalized ads from participating companies, but not ads altogether Use & Processing

Google™ Cookies

Google™ Maps API Cookies

Google™ Maps API Cookies Some features of our website and some Tinder services rely on the use of Google™ Maps API Cookies. Such cookies will be stored on your device.

The policy treats using services that rely on Google Maps API cookies as consent to Google collecting and sharing data Sharing & Disclosure

When browsing this website and using the services relying on Google™ Maps API cookies, you consent to the storage, collection of such cookies on your device and to the access, usage and sharing by Google of the data collected thereby.

The policy treats using services that rely on Google Maps API cookies as consent to Google collecting and sharing data Sharing & Disclosure

Google™ manages the information and your choices pertaining to Google™ Maps API Cookies via an interface separate from that supplied by your browser. For more information, please see [how Google uses cookies](https://www.google.com/policies/technologies/cookies/).

Google, not your browser or Tinder, manages your choices about Google Maps API cookies Sharing & Disclosure

Google Analytics

We use Google Analytics, which is a Google service that uses cookies and other data collection technologies to collect information about your use of the website and services in order to report website trends.

Tinder uses Google Analytics, which collects information about your use of the website and services Sharing & Disclosure

For more information on how Google collects and processes data, visit [Google's Privacy and Terms page](https://policies.google.com/technologies/partner-sites). You can opt out of Google Analytics by downloading the [Google Analytics opt-out browser add-on](https://tools.google.com/dlpage/gaoptout) and [opt-out of Google’s ad personalization](https://adssettings.google.com/).