This policy covers Tinder's cookies and your cookie controls; other personal data handling is left to the Privacy Policy
The Cookie Policy says it is meant to inform you about Tinder's practices regarding cookies and explain how you can manage them. It states that it does not address how Tinder processes your personal information outside its use of cookies, and points to the Privacy Policy for that. The Privacy Policy is not part of this saved text. The page states no effective or last-updated date.
Supporting quotations
This page is designed to inform you about our practices regarding cookies and explain to you how you can manage them.
Note: This Cookie Policy does not address how we process your personal information outside of our usage of cookies. To learn more about how we process your personal information, please read our Privacy Policy.
Qualifications & exceptions
Processing of personal information outside cookie use is expressly outside this policy.
Not stated here
The Privacy Policy is linked by name but not supplied here.
No effective or last-updated date appears in this text.
Data Access & Collection · User right or choice
Website cookie settings are in your Tinder profile settings; app privacy preferences are in the app's account settings
For people who only want to change their settings, the policy says to go to the profile settings in Tinder (linked to tinder.com/app/profile) to update website cookie settings, and to the account settings in the app to adjust privacy preferences there. Website and app settings are separate places.
Supporting quotations
Head to the [profile settings in Tinder](https://tinder.com/app/profile), to update your website cookies settings and head to your account settings in your app to adjust your privacy preferences there.
Qualifications & exceptions
Website cookie settings and in-app preferences are adjusted in two different places.
Not stated here
The policy does not list which choices each settings screen offers.
Data Access & Collection · Context
A cookie is a small file that can carry an identifier and may also hold device details, settings and browsing history
The policy defines cookies as small text files sent to or accessed from your web browser or your device's memory. A cookie typically contains the domain it came from, its lifetime (when it expires) and a randomly generated unique number or similar identifier. A cookie also may contain information about your device, such as user settings, browsing history and activities conducted while using Tinder's services.
Supporting quotations
Cookies are small text files that are sent to or accessed from your web browser or your device’s memory. A cookie typically contains the name of the domain (internet location) from which the cookie originated, the “lifetime” of the cookie (i.e., when it expires) and a randomly generated unique number or similar identifier. A cookie also may contain information about your device, such as user settings, browsing history and activities conducted while using our services.
Qualifications & exceptions
Device information, settings and browsing history are things a cookie may contain, not things every cookie contains.
Data Access & Collection · Context
In this policy, “cookies” also means web beacons, tracking URLs and SDKs
The policy says web beacons (also called pixels, tags or clear gifs), tracking URLs and software development kits (SDKs) are used for similar purposes as cookies, and that for simplicity it calls these technologies “cookies” too. Web beacons carry a unique identifier that lets Tinder recognize when someone visited its service or opened an email Tinder sent. Tracking URLs are custom links that show Tinder where traffic to its webpages comes from. SDKs are small pieces of code in apps that function like cookies and web beacons. Every later statement about “cookies” in this policy therefore also covers these technologies, including SDKs inside apps.
Supporting quotations
Other technologies such as web beacons (also called pixel, tags or clear gifs), tracking URLs or software development kits (SDKs) are used for similar purposes as cookies. Web beacons are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our service or opened an e-mail that we have sent them. Tracking URLs are custom generated links that help us understand where the traffic to our webpages comes from. SDKs are small pieces of code included in apps, which function like cookies and web beacons.
For simplicity, we also refer to these technologies as “cookies” in this Cookie Policy.
Qualifications & exceptions
The wider meaning of “cookies” applies throughout this Cookie Policy.
Not stated here
The policy does not name the specific SDKs or beacons used.
Tinder places first-party cookies; its partners and service providers place third-party cookies on your device
First-party cookies are placed directly by Tinder; for example, Tinder uses them to adapt its website to your browser's language preferences and to better understand your use of its website. Third-party cookies are placed on your device by Tinder's partners and service providers. The policy does not list those partners here; it says you can learn about them through Tinder's website and in-app consent management tools, and refers to the section on controlling cookies, which describes the website tool and the app's cookie preferences in account settings.
Supporting quotations
First-party cookies are placed on your device directly by us. For example, we use first-party cookies to adapt our website to your browser’s language preferences and to better understand your use of our website.
Third-party cookies are placed on your device by our partners and service providers. You can learn more about these partners and service providers through our website and in-app consent management tools.
You can set and adjust your cookies preferences at any time, by using the [tool available on our website](https://tinder.com/app/profile), and by heading to your account settings in your app and adjusting your app cookie preferences there.
Qualifications & exceptions
The partners and service providers are identified only through the consent management tools, not in this text.
Not stated here
Which partners and service providers place third-party cookies is not listed in this text.
Retention & Deletion · Company practice
Session cookies end when you close your browser; persistent ones last longer, for sign-in, analytics and more
Session cookies last only until you close your browser. Tinder uses them for a variety of reasons, including to learn about your use of its website during a single browser session and to help you use the website more efficiently. Persistent cookies last beyond the current session; they can be used to help you sign in to the website again quickly, for analytical purposes and for other reasons described in the policy.
Supporting quotations
Session cookies only last until you close your browser. We use session cookies for a variety of reasons, including to learn more about your use of our website during one single browser session and to help you to use our website more efficiently.
Persistent cookies have a longer lifespan and last beyond the current session. These types of cookies can be used to help you quickly sign-in to our website again, for analytical purposes and for other reasons as described below.
Qualifications & exceptions
The listed uses of each kind are examples (“including”), not a complete list.
Not stated here
How long persistent cookies last is not stated.
Use & Processing · Company practice
Tinder uses cookies to provide, secure and improve its services, including recognizing you and tailoring ads
Tinder says it uses cookies to provide, secure and improve its services, including by remembering your preferences, recognizing you when you visit its website, measuring the success of its marketing campaigns and personalizing and tailoring ads to your interests. Because the policy also calls web beacons, tracking URLs and SDKs “cookies”, these purposes cover those technologies too.
Supporting quotations
Like other providers of online services, we use cookies to provide, secure and improve our services, including by remembering your preferences, recognizing you when you visit our website, measuring the success of our marketing campaigns and personalizing and tailoring ads to your interests.
For simplicity, we also refer to these technologies as “cookies” in this Cookie Policy.
Qualifications & exceptions
The purposes listed after “including” are examples of providing, securing and improving the services.
Linking & Identification · Company practice
Tinder may combine information from cookies with other personal information it holds about you
To accomplish its cookie purposes (providing, securing and improving its services, remembering preferences, recognizing you, measuring marketing and tailoring ads), Tinder says it also may link information from cookies with other personal information it holds about you. The policy does not say which personal information is linked. How Tinder processes personal information outside cookies is left to the Privacy Policy, which is not supplied here.
Supporting quotations
To accomplish these purposes, we also may link information from cookies with other personal information we hold about you.
To learn more about how we process your personal information, please read our Privacy Policy.
Qualifications & exceptions
Linking is stated as something Tinder may do, for the cookie purposes listed in the same paragraph.
Not stated here
Which other personal information is linked is not stated.
Whether you can object to this linking is not stated in this text.
Use & Processing · Company practice
Essential cookies are strictly necessary, e.g. for log-in, remembering preferences and detecting malicious activity
The policy lists four cookie types, saying some or all of them may be set on your device when you use the services. In that table, essential cookies are described as strictly necessary to provide the services, for example enabling you to log in, remembering your preferences and keeping you safe by detecting malicious activity.
Supporting quotations
When you use our services, some or all of the following types of cookies may be set on your device.
Essential cookies
These cookies are strictly necessary to provide you our services, such as enabling you to log in, remembering your preferences and keeping you safe by detecting malicious activity.
Qualifications & exceptions
Some or all of the listed types may be set; the table does not say which are set in a given case.
Not stated here
The policy does not say whether essential cookies can be turned off.
Use & Processing · Company practice
Analytics cookies help Tinder understand how its services are used and customize and improve them for you
Analytics cookies are one of the four types the policy says may be set when you use the services. They help Tinder understand how its services are being used and help it customize and improve its services for you.
Supporting quotations
When you use our services, some or all of the following types of cookies may be set on your device.
Analytics cookies
These cookies help us understand how our services are being used and help us customize and improve our services for you.
Qualifications & exceptions
Some or all of the listed types may be set; the table does not say which are set in a given case.
Not stated here
The analytics providers are not named in this table.
Use & Processing · Company practice
Advertising and marketing cookies measure Tinder's campaigns and select and measure ads shown to you
Advertising and marketing cookies are used to determine how effective Tinder's marketing campaigns are and to make the ads you see more relevant to you. The policy lists their functions: understanding how much traffic marketing campaigns drive to the services, preventing the same ad from continuously reappearing, making sure ads display properly for advertisers, selecting advertisements relevant to you, and measuring how many ads are displayed and how they perform, such as how many people interacted with an ad. Like the other types, they may or may not be set in a given case.
Supporting quotations
When you use our services, some or all of the following types of cookies may be set on your device.
Advertising & marketing cookies
These cookies are used to determine how effective our marketing campaigns are and make the ads you see more relevant to you. They perform functions like helping us understand how much traffic our marketing campaigns drive on our services, preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, selecting advertisements relevant to you and measuring the number of ads displayed and their performance, such as how many people interacted with a given ad.
Qualifications & exceptions
Some or all of the listed types may be set; the table does not say which are set in a given case.
Not stated here
The advertising partners involved are not named in this table.
Sharing & Disclosure · Company practice
Social networking cookies let you share content on third-party social networks and may also serve advertising
Social networking cookies are used to let you share pages and content you find interesting on Tinder's services through third-party social networking and other websites or services. The policy adds that these cookies may also be used for advertising purposes. Like the other types, they may or may not be set in a given case.
Supporting quotations
When you use our services, some or all of the following types of cookies may be set on your device.
Social networking cookies
These cookies are used to enable you to share pages and content that you find interesting on our services through third-party social networking and other websites or services. These cookies may also be used for advertising purposes.
Qualifications & exceptions
Advertising use is stated as possible (“may also”), not as always happening.
Not stated here
Which social networks or services are involved is not stated.
Data Access & Collection · Restriction or exception
Changing your cookie preferences may make the services less personalized or, in some cases, partly unusable
The policy says several cookie management options are available to you. It warns that changes you make to your cookie preferences may make the services less satisfying because they may not be as personalized to you, and that in some cases you may be unable to use all or part of the services. It does not say which choices have which effect.
Supporting quotations
There are several cookie management options available to you. Please note that changes you make to your cookie preferences may make using our services a less satisfying experience as they may not be as personalized to you. In some cases, you may even find yourself unable to use all or part of our services.
Qualifications & exceptions
Both effects are stated as possibilities (“may”); loss of access is limited to “some cases”.
Not stated here
Which preference changes cause reduced personalization or loss of access is not stated.
You can set and adjust cookie preferences at any time with Tinder's website tool and the app's account settings
Tinder says you can set and adjust your cookie preferences at any time, using the tool on its website (linked to tinder.com/app/profile) and by going to your account settings in the app and adjusting your app cookie preferences there. The earlier section on cookie types says these website and in-app consent management tools are also where you can learn more about the partners and service providers that place third-party cookies. Changing preferences may reduce personalization or, in some cases, access to the services.
Supporting quotations
You can set and adjust your cookies preferences at any time, by using the [tool available on our website](https://tinder.com/app/profile), and by heading to your account settings in your app and adjusting your app cookie preferences there.
You can learn more about these partners and service providers through our website and in-app consent management tools.
In some cases, you may even find yourself unable to use all or part of our services.
Qualifications & exceptions
Website and app cookie preferences are set separately.
Changing preferences may reduce personalization or, in some cases, access to all or part of the services.
Not stated here
Which cookie categories the tools let you switch off is not stated in this text.
Cross-references
contrast (model-proposed): The policy treats using services that rely on Google Maps API cookies as consent to Google collecting and sharing data — contrast: Reviewed tension: the policy says you can set cookie preferences at any time with Tinder's tools, yet it treats browsing and using services that rely on Google Maps API cookies as consent to their storage and to Google's use and sharing of the data, with choices handled by Google. The text does not say whether Tinder's tools cover these cookies.
Data Access & Collection · User right or choice
Some web browsers let you control or reject cookies or alert you when one is placed
The policy notes that some web browsers have settings that let you control or reject cookies, or alert you when a cookie is placed on your computer. The steps differ for each browser; the policy points you to your browser's help menu rather than describing them.
Supporting quotations
Some web browsers provide settings that allow you to control or reject cookies or to alert you when a cookie is placed on your computer. The procedure for managing cookies is slightly different for each internet browser. You can check the specific steps in your particular browser help menu.
Qualifications & exceptions
Only some browsers offer these settings; the steps vary by browser.
Not stated here
How browser cookie blocking affects Tinder's app SDKs, which the policy also calls cookies, is not stated.
Data Access & Collection · User right or choice
Your mobile device may let you reset its identifiers or opt out of their collection or processing
The policy says you also may be able to reset device identifiers, or opt out of having identifiers collected or processed, using the appropriate setting on your mobile device. The steps differ for each device; check your device's help or settings menu.
Supporting quotations
You also may be able to reset device identifiers or opt-out from having identifiers collected or processed by using the appropriate setting on your mobile device. The procedures for managing identifiers are slightly different for each device. You can check the specific steps in the help or settings menu of your particular device.
Qualifications & exceptions
Stated as something you may be able to do; availability depends on the device.
Not stated here
Which identifiers Tinder collects is not listed in this text.
Use & Processing · User right or choice
Industry opt-out programs can stop personalized ads from participating companies, but not ads altogether
The policy says advertising companies may take part in self-regulatory programs that let you opt out of interest-based ads involving them, and lists the Digital Advertising Alliance, the Interactive Digital Advertising Alliance (linked to youronlinechoices.eu) and AppChoices (apps only). Opting out does not mean you stop seeing ads: you stop seeing personalized ads only from the companies that participate in those programs. If you delete cookies on your device after opting out, you need to opt out again.
Supporting quotations
Advertising companies may participate in self-regulatory programs which allow you to opt out of any interest-based ads involving them. For more information on this, you can visit the following sites: [Digital Advertising Alliance](http://optout.aboutads.info/?c=2#!/); [Interactive Digital Advertising Alliance](http://www.youronlinechoices.eu/); [Appchoices](http://youradchoices.com/appchoices) (apps only).
Opting out does not mean that you will not see advertising - it means you won’t see personalized advertising from the companies that participate in the opt-out programs. Also, if you delete cookies on your device after you opted out, you will need to opt-out again.
Qualifications & exceptions
Opt-out covers only companies that participate in the programs.
You still see advertising after opting out, just not personalized ads from participants.
Deleting cookies after opting out undoes the opt-out; you must opt out again.
Not stated here
Whether Tinder or its advertising partners participate in these programs is not stated.
The policy treats using services that rely on Google Maps API cookies as consent to Google collecting and sharing data
Some features of Tinder's website and some Tinder services rely on Google Maps API cookies, which will be stored on your device. The policy says that when you browse the website and use services relying on these cookies, you consent to their storage and collection on your device and to Google's access to, use and sharing of the data they collect. The policy does not say what data those cookies collect or offer a separate opt-out within Tinder's own tools.
Supporting quotations
Some features of our website and some Tinder services rely on the use of Google™ Maps API Cookies. Such cookies will be stored on your device.
When browsing this website and using the services relying on Google™ Maps API cookies, you consent to the storage, collection of such cookies on your device and to the access, usage and sharing by Google of the data collected thereby.
Qualifications & exceptions
The stated consent applies when you browse the website and use services that rely on Google Maps API cookies.
The consent covers Google's access, usage and sharing of the data collected, not only Tinder's.
Not stated here
Which features rely on Google Maps API cookies is not listed.
What data those cookies collect is not stated.
Sharing & Disclosure · Procedure
Google, not your browser or Tinder, manages your choices about Google Maps API cookies
The policy says Google manages the information and your choices about Google Maps API cookies through an interface separate from the one your browser supplies, and points to Google's page on how it uses cookies. That Google page is not part of this saved text.
Supporting quotations
Google™ manages the information and your choices pertaining to Google™ Maps API Cookies via an interface separate from that supplied by your browser. For more information, please see [how Google uses cookies](https://www.google.com/policies/technologies/cookies/).
Qualifications & exceptions
Choices for these cookies are handled through Google's separate interface.
Not stated here
Google's cookie page is linked but not supplied here.
Tinder uses Google Analytics, which collects information about your use of the website and services
Tinder says it uses Google Analytics, a Google service that uses cookies and other data collection technologies to collect information about your use of the website and services in order to report website trends.
Supporting quotations
We use Google Analytics, which is a Google service that uses cookies and other data collection technologies to collect information about your use of the website and services in order to report website trends.
Qualifications & exceptions
The stated purpose is reporting website trends.
Not stated here
What information Google Analytics collects is not listed in this text.
Sharing & Disclosure · User right or choice
You can opt out of Google Analytics with Google's browser add-on and opt out of Google's ad personalization
The policy says you can opt out of Google Analytics by downloading the Google Analytics opt-out browser add-on, and links to Google's ad personalization settings to opt out there. It points to Google's Privacy and Terms page for how Google collects and processes data; that page is not part of this saved text.
Supporting quotations
For more information on how Google collects and processes data, visit [Google's Privacy and Terms page](https://policies.google.com/technologies/partner-sites). You can opt out of Google Analytics by downloading the [Google Analytics opt-out browser add-on](https://tools.google.com/dlpage/gaoptout) and [opt-out of Google’s ad personalization](https://adssettings.google.com/).
Qualifications & exceptions
The opt-out is a browser add-on supplied by Google.
Not stated here
Google's linked pages are not supplied here.
Whether the add-on affects analytics inside the Tinder app is not stated.
EEA, UK and Swiss residents can write to the Data Protection Officer at MTCH Technology Services Limited in Dublin
Questions about the Cookie Policy can be sent online through a help request. If you live in the European Economic Area, the United Kingdom or Switzerland, the postal contact is the Data Protection Officer, MTCH Technology Services Limited, Tinder, 1 Hatch Street Upper, Dublin 2, Dublin, D02 PY28, Ireland.
Supporting quotations
If you have questions about this Cookie Policy, you can contact us online to [submit a help request](https://gotinder.com/help):
If you live in the European Economic Area, the United Kingdom or Switzerland:
By post:
Data Protection Officer
> MTCH Technology Services Limited
> Tinder
> 1 Hatch Street Upper
> Dublin 2
> Dublin
> D02 PY28
> Ireland
Qualifications & exceptions
This postal address applies only to residents of the EEA, the UK or Switzerland.
Legal Rights & Agreement Rules · Procedure
Japan residents can write to the Data Protection Officer at MG Japan Services GK, care of Match Group, LLC in Dallas
Questions about the Cookie Policy can be sent online through a help request. If you live in Japan, the postal contact is the Data Protection Officer, MG Japan Services GK, c/o Match Group, LLC, 8750 North Central Expressway, Suite 1400, Dallas, TX 75231, United States.
Supporting quotations
If you have questions about this Cookie Policy, you can contact us online to [submit a help request](https://gotinder.com/help):
If you live in Japan:
By post:
Data Protection Officer
> MG Japan Services GK
> c/o Match Group, LLC
> 8750 North Central Expressway
> Suite 1400
> Dallas, TX 75231
> United States
Qualifications & exceptions
This postal address applies only to residents of Japan.
Legal Rights & Agreement Rules · Procedure
Everyone outside the EEA, UK, Switzerland and Japan, including the US, write to Match Group, LLC's DPO
Questions about the Cookie Policy can be sent online through a help request. If you live outside the European Economic Area, the United Kingdom, Switzerland and Japan, which includes the United States, the postal contact is the Data Protection Officer, Match Group, LLC, 8750 North Central Expressway, Suite 1400, Dallas, TX 75231, United States.
Supporting quotations
If you have questions about this Cookie Policy, you can contact us online to [submit a help request](https://gotinder.com/help):
If you live outside the European Economic Area, the United Kingdom, Switzerland and Japan:
By post:
Data Protection Officer
> Match Group, LLC
> 8750 North Central Expressway
> Suite 1400
> Dallas, TX 75231
> United States
Qualifications & exceptions
This postal address applies to residents outside the EEA, the UK, Switzerland and Japan.