Intellectual Property Policy

TikTok · agreement dated April 26, 2025 · Official agreement

3 of 49 cards in Retention & Deletion

Retention & Deletion · Company practice

Outside the EU: in-app notice of copyright removal; content is later deleted and cannot be reinstated

For users located outside the European Union, TikTok says the user gets an in-app notification if content is removed because of a copyright infringement report. TikTok deletes the removed content after a period of time in accordance with applicable laws and its data retention policy. After deletion, the content can no longer be reinstated.

Details

Where: users located outside the European Union
What it does: in-app notification; deletion after a period; no reinstatement after deletion
When: after a period of time; after the deletion

Supporting quotations

If you are a user located outside of the European Union

You'll receive an in-app notification if your content has been removed due to a copyright infringement report.

We delete the removed content after a period of time in accordance with applicable laws and our data retention policy. After the deletion, your content can no longer be reinstated.

Qualifications & exceptions

This subsection is for users located outside the EU.
Deletion happens "after a period of time" under applicable laws and the data retention policy.
Reinstatement is stated as impossible only after the deletion.

Not stated here

The length of the period before deletion is not stated, and the data retention policy is referred to but not supplied.

Cross-references

contrast (model-proposed): Content may be reinstated at TikTok's sole discretion if it does not infringe or no court action is reported — Reinstatement at TikTok's discretion is possible, yet the earlier subsection says deleted content can no longer be reinstated; the two fit together only if reinstatement happens before deletion, which the policy does not spell out.

Retention & Deletion · Company practice

Users in the EU: in-app notice of copyright removal; content is later deleted and cannot be reinstated

For users located in the European Union, TikTok says the user gets an in-app notification if content is removed because of a copyright infringement report. TikTok deletes the removed content after a period of time in accordance with applicable laws and its data retention policy. After deletion, the content can no longer be reinstated.

Details

Where: users located in the European Union
What it does: in-app notification; deletion after a period; no reinstatement after deletion

Supporting quotations

If you are a user located in the European Union

You'll receive an in-app notification if your content has been removed due to a copyright infringement report.

We delete the removed content after a period of time in accordance with applicable laws and our data retention policy. After the deletion, your content can no longer be reinstated.

Qualifications & exceptions

This subsection is for users located in the EU.
Deletion happens "after a period of time" under applicable laws and the data retention policy.

Not stated here

The length of the period before deletion is not stated, and the data retention policy is referred to but not supplied.

Also annotated in the same passage (1)

A user in the EU who believes they have the right to post the content can appeal in the app

Retention & Deletion · Company practice

Users are notified of a trademark removal in the app; removed content is later deleted and will not be reinstated

TikTok says the user gets an in-app notification if content is removed because of a trademark infringement report. TikTok deletes the removed content after a period of time in accordance with applicable laws and its data retention policy. After deletion, the content will no longer be reinstated. The subsection does not split users by region.

Details

What it does: in-app notification; deletion after a period; no reinstatement after deletion
When: after a period of time; after the deletion

Supporting quotations

You'll receive an in-app notification if your content has been removed due to a trademark infringement report.

We delete the removed content after a period of time in accordance with applicable laws and our data retention policy. After the deletion, your content will no longer be reinstated.

Information for Users: Trademark Infringement Appeal

Qualifications & exceptions

Deletion happens "after a period of time" under applicable laws and the data retention policy.
The no-reinstatement statement applies after deletion.
No EU or non-EU distinction is made in this subsection.

Not stated here

The length of the period before deletion is not stated, and the data retention policy is referred to but not supplied.

Cross-references

contrast (model-proposed): A user can appeal a trademark removal in the app and must supply required information — Users can appeal a trademark removal, yet removed content is deleted after a period and then "will no longer be reinstated"; the trademark text does not say what an appeal can achieve.